You understand how every year there’s a new “essential” device for digital firms? Well, GoHighLevel isn’t simply one more fleeting fad. It’s constructed a track record as a durable, all-in-one system that can (supposedly) replace your CRM, e-mail marketing, funnel builder, program system, and Selling GoHighLevel SaaS. Seems wonderful, right?
But below’s things: not all-in-one tools are produced equivalent. Some try to do everything and wind up not doing anything well. Others hit that sweet spot. So, where does GoHighLevel land? Let’s break it down– excrescences and all.
What Makes GoHighLevel Attract Attention?
It’s everything about debt consolidation. Imagine abandoning your jumble of memberships– say goodbye to logging into five various control panels just to inspect your leads, send a campaign, or modify a landing page. GoHighLevel bundles the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription system
- Workflow automation
- Social media scheduling
- Online reputation management
Which’s simply scratching the surface. For firms, especially those managing multiple clients, the capability to create and manage sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to like here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for companies. From nurturing leads using SMS to building complicated automations, you can handle almost every element of your clients’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s excellent, however in some cases you require to get to people where they really take note. GHL’s two-way text, voice decreases, and Facebook Messenger integration indicate you can get in touch with leads and customers on their terms. That’s a major side over systems that just do e-mail.
Automation That Really Supplies
If you have actually ever attempted to cobble together automations making use of Zapier and a bunch of disconnected apps, you understand the discomfort. GoHighLevel’s workflow builder lets you sector, rating, and relocation leads through your pipeline with marginal hassle. Want to send out a follow-up SMS after a lead submits a form? Easy. Trigger a support series based upon customer actions? Done.
Economical For Agencies
Let’s talk money. GHL’s plans begin at $97/month and rise to $497/month for agencies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe cash– particularly if you’re taking care of multiple clients.
SaaSPreneur Program
If you’re the business kind, you’ll love this: GoHighLevel lets you white-label and market the system. That suggests you can use your very own well-known variation to customers, adding a brand-new profits stream. Not every platform offers you that type of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other tools? GHL plays nice with the majority of major platforms, so you’re not secured or compelled to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s get genuine about the drawbacks.
Email Costs Can Creep Up
Here’s a prospective budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve obtained a list of 30,000 clients and you’re sending out normal broadcasts, you can easily invest $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to see closely.
Email Deliverability Issues
GHL depends on Mailgun for email distribution, and a lot of users report reduced deliverability rates contrasted to devoted e-mail platforms. We’re talking about a 30% drop in some instances. If your service lives and passes away by the inbox, you’ll want to do some severe testing before relocating your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as specialist platforms. For example, its training course development devices aren’t as progressed as Kajabi or Teachable. Community features, progressed program dripping, and robust analytics? You could discover them doing not have if you’re a content maker initially and a company 2nd.
UI/UX: Still a Bit Clunky
Let’s just state it: the user interface isn’t winning any kind of design awards. With setups spread throughout multiple panels and some weird navigating options, you may find yourself clicking around greater than you would certainly like. It’s useful, but it’s not constantly intuitive.
Best for Agencies– Not Solo Designers
If you’re a digital agency, GHL’s features and pricing make a ton of feeling. Yet if you’re a solo developer, trainer, or training course seller, you could be better off with a system that concentrates on your needs.
Real-Life Example: How a Firm Uses GoHighLevel
Let’s say you run a boutique digital agency. You’ve got five customers, each with their own funnels, email listings, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Barrier for social media.
With GoHighLevel, you established sub-accounts for each customer. You produce custom-made dashboards, handle all their leads, automate follow-ups through SMS and e-mail, and even arrange their social blog posts– all without leaving the system. Need to duplicate an effective funnel for a brand-new client? Snapshots make it a wind. And you can also market your well-known version of GHL to clients who wish to manage things themselves.
The Funnel and Website Builder: Remarkably Capable
You might expect a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is actually rather smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild animations), but for most agency customers, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: Selling GoHighLevel SaaS
GHL allows you establish complex automations– assume abandoned cart e-mails, nurture series, and split tests. You can arrange e-mails for ideal times and track performance with real-time analytics. However, as mentioned, deliverability can be a sticking point. If your open rates container after changing, you’ll require to troubleshoot or think about a committed email supplier.
CRM and Social Planner: Whatever in One Place
The CRM is an emphasize, supplying lead scoring, segmentation, and even a client site for tracking job progression. The social planner replaces tools like Buffer or Hootsuite, letting you timetable and examine blog posts across channels. For agencies, this kind of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can market digital and physical products, run memberships, and also import training courses from Kajabi. Content formats include video, sound, and docs, so you can satisfy different learning styles. Yet if you want sophisticated community features or innovative program leaking, you’ll require to look in other places Selling GoHighLevel SaaS.
Credibility Management: Protect Your Brand
GHL automates testimonial demands after purchases– via SMS, e-mail, or QR code– so you can construct depend on and reliability. Negative reviews can be rerouted to a private form, providing you an opportunity to fix issues before they go public. You can additionally monitor testimonials across Google, Facebook, and other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with payment cpus, social media sites, and Zapier, so you can connect your favored tools as required.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital agency (or wish to re-sell software application), GoHighLevel is a significant competitor. It’s not excellent– email deliverability and UI quirks can be bothersome– however the worth, versatility, and agency-focused features are tough to defeat. For solo creators or those requiring deep course/community tools, take a look at Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech stack together and desire a solitary system to run your company, GoHighLevel is absolutely worth a shot. Just test the email side prior to going all-in, and watch on your expenses as your listing expands.