You understand how every year there’s a new “must-have” device for digital firms? Well, GoHighLevel isn’t just one more short lived fad. It’s constructed an online reputation as a robust, all-in-one platform that can (apparently) replace your CRM, e-mail marketing, funnel builder, program platform, and SaaSPRENEUR Powered by HighLevel. Appears dreamy, right?
Yet right here’s the thing: not all-in-one devices are produced equal. Some try to do whatever and wind up not doing anything well. Others struck that sweet spot. So, where does GoHighLevel land? Let’s break it down– excrescences and all.
What Makes GoHighLevel Stand Out?
It’s everything about debt consolidation. Visualize abandoning your jumble of registrations– say goodbye to logging right into five different control panels just to check your leads, send out a campaign, or tweak a landing page. GoHighLevel packages the fundamentals:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Training course and subscription platform
- Workflow automation
- Social media organizing
- Track record monitoring
And that’s simply scratching the surface. For firms, particularly those managing several customers, the ability to develop and manage sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be real– there’s a great deal to like below.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads through SMS to structure facility automations, you can manage almost every element of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s wonderful, yet in some cases you require to reach people where they really listen. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration suggest you can get in touch with leads and clients on their terms. That’s a major side over systems that just do e-mail.
Automation That Really Delivers
If you have actually ever before tried to cobble together automations using Zapier and a bunch of disconnected applications, you understand the pain. GoHighLevel’s workflow builder allows you section, rating, and action leads via your pipeline with minimal hassle. Intend to send out a follow-up SMS after a lead fills in a type? Easy. Trigger a nurture sequence based upon customer activities? Done.
Cost-efficient For Agencies
Let’s talk money. GHL’s plans begin at $97/month and go up to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major money– particularly if you’re managing several clients.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel lets you white-label and market the platform. That suggests you can provide your own branded variation to customers, adding a new profits stream. Not every platform provides you that sort of versatility.
Integration-Friendly
Already making use of Zapier, Stripe, or various other tools? GHL plays wonderful with the majority of significant platforms, so you’re not locked in or required to abandon your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s get genuine regarding the downsides.
Email Expenses Can Sneak Up
Right here’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you have actually got a list of 30,000 clients and you’re sending regular broadcasts, you can easily spend $300+ each month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to see carefully.
Email Deliverability Issues
GHL depends on Mailgun for e-mail delivery, and a great deal of individuals report lower deliverability prices compared to dedicated e-mail systems. We’re discussing a 30% drop in some situations. If your company lives and passes away by the inbox, you’ll want to do some severe testing prior to relocating your list over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as professional systems. For example, its program development devices aren’t as advanced as Kajabi or Teachable. Community features, progressed course dripping, and robust analytics? You might find them lacking if you’re a content developer initially and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s just say it: the interface isn’t winning any style honors. With settings scattered across numerous panels and some weird navigation selections, you may find yourself clicking around more than you ‘d such as. It’s practical, however it’s not constantly instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital agency, GHL’s features and pricing make a ton of feeling. But if you’re a solo maker, train, or training course seller, you may be much better off with a platform that focuses on your requirements.
Real-Life Example: How a Firm Utilizes GoHighLevel
Let’s say you run a shop digital firm. You have actually obtained 5 customers, each with their own funnels, e-mail checklists, and social media sites accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Barrier for social media.
With GoHighLevel, you set up sub-accounts for each customer. You produce customized dashboards, take care of all their leads, automate follow-ups through SMS and email, and even schedule their social messages– all without leaving the system. Need to clone an effective funnel for a brand-new client? Snapshots make it a breeze. And you can also resell your well-known version of GHL to clients who intend to manage points themselves.
The Funnel and Website Builder: Remarkably Capable
You could expect a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is really rather smooth. You overcome 1,000 funnel templates to play with, and you can customize them to your heart’s content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), but for many company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: SaaSPRENEUR Powered by HighLevel
GHL lets you establish complicated automations– think deserted cart emails, support sequences, and split tests. You can arrange emails for optimal times and track efficiency with real-time analytics. But, as discussed, deliverability can be a sticking point. If your open prices tank after changing, you’ll need to repair or consider a specialized e-mail carrier.
CRM and Social Organizer: Everything in One Area
The CRM is an emphasize, offering lead racking up, segmentation, and also a customer site for tracking task progression. The social organizer changes devices like Buffer or Hootsuite, allowing you schedule and evaluate blog posts throughout networks. For companies, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can sell digital and physical items, run memberships, and also import training courses from Kajabi. Material layouts include video, audio, and docs, so you can cater to different learning styles. But if you want innovative community features or innovative training course dripping, you’ll need to look somewhere else SaaSPRENEUR Powered by HighLevel.
Reputation Administration: Safeguard Your Brand name
GHL automates review demands after purchases– via text, e-mail, or QR code– so you can construct depend on and trustworthiness. Unfavorable testimonials can be redirected to a private type, providing you a possibility to fix problems prior to they go public. You can additionally monitor reviews across Google, Facebook, and other systems right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with payment cpus, social networks, and Zapier, so you can attach your favored tools as required.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital firm (or want to re-sell software application), GoHighLevel is a significant competitor. It’s not ideal– e-mail deliverability and UI peculiarities can be aggravating– however the worth, adaptability, and agency-focused features are difficult to defeat. For solo developers or those requiring deep course/community devices, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile with each other and desire a single platform to run your company, GoHighLevel is absolutely worth a shot. Just test the e-mail side prior to going all-in, and watch on your prices as your checklist expands.