You know how each year there’s a brand-new “must-have” device for digital companies? Well, GoHighLevel isn’t just an additional short lived trend. It’s constructed a reputation as a robust, all-in-one system that can (apparently) replace your CRM, e-mail marketing, funnel builder, training course platform, and GoHighLevel University. Seems fanciful, ideal?
Yet right here’s the thing: not all-in-one tools are developed equivalent. Some try to do whatever and end up doing nothing well. Others struck that wonderful place. So, where does GoHighLevel land? Let’s simplify– warts and all.
What Makes GoHighLevel Attract Attention?
It’s everything about loan consolidation. Visualize dropping your jumble of memberships– say goodbye to logging into 5 different dashboards just to examine your leads, send a campaign, or modify a landing page. GoHighLevel packages the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Training course and subscription platform
- Workflow automation
- Social media organizing
- Online reputation management
Which’s simply scratching the surface. For agencies, specifically those taking care of multiple clients, the capacity to develop and manage sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to like right here.
All-in-One Powerhouse
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for companies. From nurturing leads using SMS to building complicated automations, you can deal with nearly every aspect of your customers’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s fantastic, however occasionally you require to reach people where they in fact listen. GHL’s two-way text, voice drops, and Facebook Messenger integration indicate you can connect with leads and customers on their terms. That’s a severe edge over platforms that just do e-mail.
Automation That In Fact Supplies
If you’ve ever before tried to cobble together automations using Zapier and a bunch of detached apps, you recognize the discomfort. GoHighLevel’s workflow builder lets you segment, rating, and relocation leads with your pipeline with minimal hassle. Intend to send out a follow-up SMS after a lead fills out a kind? Easy. Trigger a nurture sequence based upon user actions? Done.
Economical For Agencies
Let’s talk cash. GHL’s plans begin at $97/month and increase to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving severe cash– particularly if you’re handling multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll enjoy this: GoHighLevel lets you white-label and market the platform. That suggests you can supply your very own branded variation to clients, including a new income stream. Not every system offers you that kind of versatility.
Integration-Friendly
Currently using Zapier, Stripe, or other tools? GHL plays good with a lot of major platforms, so you’re not secured or required to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is perfect– let’s get actual concerning the drawbacks.
Email Costs Can Creep Up
Right here’s a possible budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you’ve obtained a list of 30,000 subscribers and you’re sending out regular programs, you can conveniently spend $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to enjoy closely.
Email Deliverability Issues
GHL counts on Mailgun for email distribution, and a great deal of users report reduced deliverability rates compared to dedicated email systems. We’re speaking about a 30% decrease in some situations. If your organization lives and passes away by the inbox, you’ll wish to do some serious testing prior to relocating your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as professional systems. For example, its training course creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced course dripping, and robust analytics? You might discover them doing not have if you’re a web content maker first and a company second.
UI/UX: Still a Little Bit Clunky
Let’s simply claim it: the user interface isn’t winning any kind of style honors. With settings spread throughout several panels and some odd navigating options, you could find yourself clicking around more than you would certainly such as. It’s useful, however it’s not constantly intuitive.
Best for Agencies– Not Solo Developers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. Yet if you’re a solo developer, instructor, or course vendor, you could be far better off with a system that focuses on your needs.
Real-Life Instance: How a Firm Utilizes GoHighLevel
Let’s claim you run a store digital agency. You’ve got five customers, each with their very own funnels, email listings, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you set up sub-accounts for each customer. You produce customized dashboards, take care of all their leads, automate follow-ups through SMS and email, and even schedule their social articles– all without leaving the platform. Need to duplicate a successful funnel for a brand-new client? Snapshots make it a breeze. And you can also re-sell your branded version of GHL to clients who intend to manage points themselves.
The Funnel and Website Builder: Surprisingly Capable
You may anticipate a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is actually quite smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for most company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL also provides a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel University
GHL lets you set up complex automations– assume abandoned cart e-mails, nurture sequences, and split examinations. You can schedule e-mails for ideal times and track performance with real-time analytics. However, as pointed out, deliverability can be a sticking point. If your open rates container after switching, you’ll need to troubleshoot or take into consideration a committed e-mail provider.
CRM and Social Planner: Everything in One Area
The CRM is a highlight, using lead scoring, division, and even a client website for tracking job progression. The social planner replaces tools like Buffer or Hootsuite, allowing you schedule and analyze posts across networks. For companies, this kind of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can sell digital and physical products, run subscriptions, and also import training courses from Kajabi. Web content layouts consist of video, sound, and docs, so you can satisfy various learning designs. Yet if you desire innovative community features or advanced course trickling, you’ll require to look somewhere else GoHighLevel University.
Reputation Administration: Shield Your Brand name
GHL automates review requests after transactions– by means of SMS, email, or QR code– so you can develop trust and reputation. Adverse evaluations can be redirected to a personal form, offering you a possibility to settle issues prior to they go public. You can likewise keep track of reviews across Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with repayment processors, social media sites, and Zapier, so you can attach your favorite tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital company (or intend to resell software), GoHighLevel is a severe challenger. It’s not best– email deliverability and UI peculiarities can be frustrating– but the worth, adaptability, and agency-focused features are hard to defeat. For solo makers or those requiring deep course/community devices, look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology pile with each other and desire a single system to run your company, GoHighLevel is definitely worth a shot. Simply evaluate the email side prior to going all-in, and watch on your costs as your list grows.