You know how every year there’s a brand-new “essential” tool for digital companies? Well, GoHighLevel isn’t just another short lived pattern. It’s built a credibility as a durable, all-in-one platform that can (allegedly) replace your CRM, email marketing, funnel builder, training course platform, and GoHighLevel Unified Inbox. Sounds dreamy, best?
Yet right here’s things: not all-in-one devices are created equivalent. Some attempt to do everything and wind up doing nothing well. Others struck that pleasant spot. So, where does GoHighLevel land? Let’s simplify– warts and all.
What Makes GoHighLevel Stick Out?
It’s all about debt consolidation. Envision ditching your patchwork of registrations– say goodbye to logging right into five various dashboards simply to check your leads, send a campaign, or modify a landing page. GoHighLevel packages the basics:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription system
- Workflow automation
- Social network organizing
- Reputation management
And that’s simply scratching the surface. For firms, specifically those managing multiple customers, the capability to produce and handle sub-accounts under one roofing is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to love below.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for firms. From nurturing leads by means of SMS to building complicated automations, you can deal with virtually every aspect of your clients’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s great, but occasionally you require to get to people where they in fact listen. GHL’s two-way text, voice drops, and Facebook Messenger integration mean you can connect with leads and clients on their terms. That’s a significant edge over platforms that simply do email.
Automation That Actually Provides
If you’ve ever before tried to cobble with each other automations utilizing Zapier and a bunch of detached applications, you understand the pain. GoHighLevel’s workflow builder allows you section, score, and action leads through your pipeline with minimal difficulty. Intend to send a follow-up SMS after a lead completes a form? Easy. Trigger a support series based on individual activities? Done.
Cost-Effective For Agencies
Let’s chat cash. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant cash– particularly if you’re taking care of multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll enjoy this: GoHighLevel allows you white-label and resell the platform. That implies you can offer your very own well-known variation to customers, adding a brand-new profits stream. Not every system offers you that sort of versatility.
Integration-Friendly
Currently using Zapier, Stripe, or various other tools? GHL plays nice with the majority of significant systems, so you’re not secured or forced to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s get real about the disadvantages.
Email Costs Can Slip Up
Below’s a prospective budget-buster: GoHighLevel charges $0.01 per email sent out. If you have actually obtained a list of 30,000 clients and you’re sending regular programs, you might easily invest $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to watch closely.
Email Deliverability Issues
GHL counts on Mailgun for e-mail distribution, and a lot of customers report lower deliverability prices contrasted to committed email systems. We’re speaking about a 30% drop in some instances. If your company lives and dies by the inbox, you’ll intend to do some major testing before moving your list over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as specialist systems. For example, its program development tools aren’t as advanced as Kajabi or Teachable. Community features, progressed course trickling, and robust analytics? You might locate them doing not have if you’re a web content creator first and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s simply state it: the interface isn’t winning any kind of layout awards. With settings spread throughout numerous panels and some weird navigation selections, you may find yourself clicking around more than you ‘d such as. It’s practical, but it’s not constantly instinctive.
Best for Agencies– Not Solo Makers
If you’re a digital agency, GHL’s features and pricing make a ton of feeling. But if you’re a solo developer, trainer, or course seller, you may be much better off with a platform that specializes in your requirements.
Real-Life Example: How a Company Uses GoHighLevel
Let’s claim you run a store digital firm. You’ve obtained five customers, each with their own funnels, email checklists, and social media accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each customer. You produce customized control panels, take care of all their leads, automate follow-ups via SMS and e-mail, and also schedule their social messages– all without leaving the system. Required to duplicate a successful funnel for a new client? Snapshots make it a breeze. And you can also re-sell your well-known version of GHL to clients who wish to handle points themselves.
The Funnel and Website Builder: Surprisingly Qualified
You may expect a jack-of-all-trades builder to be cumbersome, however GHL’s drag-and-drop editor is actually pretty smooth. You overcome 1,000 funnel templates to play with, and you can customize them to your heart’s content. Sure, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), however, for a lot of firm clients, it’s ample.
And if you’re moving from ClickFunnels? GHL even provides a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Unified Inbox
GHL allows you establish intricate automations– think deserted cart e-mails, nurture series, and split examinations. You can schedule e-mails for ideal times and track efficiency with real-time analytics. Yet, as pointed out, deliverability can be a sticking point. If your open prices tank after switching, you’ll need to troubleshoot or think about a specialized e-mail provider.
CRM and Social Planner: Everything in One Place
The CRM is a highlight, offering lead racking up, segmentation, and even a client site for tracking task progress. The social planner replaces tools like Buffer or Hootsuite, allowing you routine and examine blog posts across networks. For companies, this kind of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can sell digital and physical products, run memberships, and even import courses from Kajabi. Content styles include video, sound, and docs, so you can accommodate various learning designs. Yet if you want sophisticated community features or advanced program trickling, you’ll require to look somewhere else GoHighLevel Unified Inbox.
Credibility Administration: Secure Your Brand
GHL automates evaluation demands after purchases– through SMS, email, or QR code– so you can develop depend on and credibility. Adverse testimonials can be redirected to a private kind, giving you a possibility to fix problems prior to they go public. You can also check testimonials throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with repayment processors, social media sites, and Zapier, so you can link your favorite tools as required.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or want to re-sell software), GoHighLevel is a severe contender. It’s not ideal– email deliverability and UI traits can be frustrating– but the value, flexibility, and agency-focused features are tough to beat. For solo creators or those needing deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack with each other and want a single platform to run your agency, GoHighLevel is absolutely worth a try. Simply check the email side prior to going all-in, and watch on your costs as your checklist grows.