You recognize just how yearly there’s a new “essential” tool for digital companies? Well, GoHighLevel isn’t just another fleeting fad. It’s built a track record as a robust, all-in-one system that can (supposedly) change your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Triggers. Seems dreamy, ideal?
Yet here’s the thing: not all-in-one devices are produced equivalent. Some attempt to do whatever and end up doing nothing well. Others hit that sweet place. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Attract Attention?
It’s everything about consolidation. Think of dumping your jumble of registrations– say goodbye to logging into 5 different dashboards simply to inspect your leads, send a campaign, or fine-tune a landing page. GoHighLevel bundles the fundamentals:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social network organizing
- Reputation administration
Which’s just scratching the surface. For agencies, especially those handling multiple clients, the capability to produce and manage sub-accounts under one roof covering is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be genuine– there’s a whole lot to like right here.
All-in-One Giant
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads via SMS to structure complicated automations, you can take care of almost every facet of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s excellent, but in some cases you require to reach people where they in fact listen. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration indicate you can get in touch with leads and clients on their terms. That’s a serious side over platforms that simply do e-mail.
Automation That Really Supplies
If you’ve ever tried to cobble with each other automations making use of Zapier and a number of detached apps, you understand the pain. GoHighLevel’s workflow builder allows you sector, rating, and move leads with your pipeline with very little fuss. Want to send a follow-up SMS after a lead completes a kind? Easy. Trigger a support sequence based upon user activities? Done.
Cost-efficient For Agencies
Let’s talk cash. GHL’s plans start at $97/month and increase to $497/month for firms and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe cash– specifically if you’re taking care of numerous clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel allows you white-label and resell the system. That suggests you can provide your very own branded variation to clients, adding a brand-new revenue stream. Not every system provides you that sort of adaptability.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other tools? GHL plays wonderful with a lot of significant platforms, so you’re not secured or forced to abandon your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s obtain actual about the disadvantages.
Email Prices Can Slip Up
Below’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve got a list of 30,000 clients and you’re sending routine programs, you can easily invest $300+ monthly just on e-mails. That’s more than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to see closely.
Email Deliverability Issues
GHL counts on Mailgun for e-mail shipment, and a great deal of individuals report reduced deliverability rates contrasted to devoted e-mail systems. We’re discussing a 30% decrease in some situations. If your company lives and dies by the inbox, you’ll want to do some major testing prior to relocating your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it does not constantly go as deep as expert platforms. For example, its program development tools aren’t as progressed as Kajabi or Teachable. Community features, advanced course trickling, and robust analytics? You might discover them lacking if you’re a content designer first and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s simply state it: the user interface isn’t winning any layout honors. With settings spread across multiple panels and some weird navigating options, you might find yourself clicking around greater than you ‘d such as. It’s functional, yet it’s not always user-friendly.
Best for Agencies– Not Solo Designers
If you’re a digital agency, GHL’s features and pricing make a lots of sense. Yet if you’re a solo developer, instructor, or course seller, you might be much better off with a system that concentrates on your requirements.
Real-Life Example: How a Firm Utilizes GoHighLevel
Let’s state you run a store digital firm. You’ve obtained 5 clients, each with their own funnels, e-mail lists, and social media sites accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for visits, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each and every customer. You create customized control panels, take care of all their leads, automate follow-ups using SMS and email, and also schedule their social blog posts– all without leaving the platform. Required to duplicate an effective funnel for a brand-new client? Snapshots make it a wind. And you can even resell your top quality variation of GHL to customers who want to handle things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You might expect a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is really rather smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s web content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), however, for the majority of agency customers, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Triggers
GHL lets you set up complicated automations– assume deserted cart e-mails, nurture sequences, and split examinations. You can set up emails for optimal times and track performance with real-time analytics. Yet, as mentioned, deliverability can be a sticking point. If your open prices storage tank after changing, you’ll need to repair or consider a dedicated email provider.
CRM and Social Coordinator: Whatever in One Location
The CRM is an emphasize, providing lead scoring, segmentation, and even a client site for tracking task progression. The social coordinator changes devices like Buffer or Hootsuite, letting you timetable and assess posts throughout channels. For agencies, this type of centralization is gold.
Marketing Products and Courses: Excellent, Not Great
You can market digital and physical items, run memberships, and even import training courses from Kajabi. Material layouts include video, sound, and docs, so you can deal with different learning designs. However if you want advanced community features or innovative course trickling, you’ll need to look in other places GoHighLevel Triggers.
Reputation Management: Safeguard Your Brand name
GHL automates review demands after transactions– by means of text, e-mail, or QR code– so you can develop depend on and credibility. Adverse evaluations can be redirected to an exclusive kind, giving you an opportunity to deal with issues prior to they go public. You can also keep track of testimonials throughout Google, Facebook, and other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with settlement cpus, social media, and Zapier, so you can attach your favorite tools as needed.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or intend to resell software program), GoHighLevel is a serious competitor. It’s not perfect– email deliverability and UI peculiarities can be annoying– but the value, flexibility, and agency-focused features are hard to beat. For solo designers or those needing deep course/community tools, look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack with each other and want a single platform to run your agency, GoHighLevel is definitely worth a shot. Just evaluate the email side before going all-in, and watch on your prices as your list grows.