You know just how every year there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t simply an additional fleeting fad. It’s built a reputation as a robust, all-in-one platform that can (allegedly) replace your CRM, email marketing, funnel builder, training course platform, and GoHighLevel Template Library. Seems wonderful, appropriate?
However right here’s the important things: not all-in-one devices are produced equal. Some try to do everything and end up doing nothing well. Others struck that pleasant area. So, where does GoHighLevel land? Let’s break it down– verrucas and all.
What Makes GoHighLevel Attract Attention?
It’s all about consolidation. Think of abandoning your jumble of memberships– no more logging into five various dashboards just to check your leads, send a campaign, or fine-tune a landing page. GoHighLevel packages the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social media organizing
- Reputation administration
Which’s simply scratching the surface. For firms, especially those managing several customers, the capability to develop and take care of sub-accounts under one roofing system is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to love below.
All-in-One Giant
You’re not just getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for firms. From nurturing leads via SMS to structure complicated automations, you can handle nearly every element of your customers’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s wonderful, but often you need to get to individuals where they actually listen. GHL’s two-way text, voice drops, and Facebook Carrier integration mean you can connect with leads and clients on their terms. That’s a significant side over platforms that just do email.
Automation That Actually Delivers
If you’ve ever attempted to patch with each other automations using Zapier and a lot of separated apps, you know the discomfort. GoHighLevel’s workflow builder lets you sector, rating, and relocation leads via your pipeline with very little hassle. Wish to send out a follow-up SMS after a lead fills out a form? Easy. Trigger a support series based upon user activities? Done.
Economical For Agencies
Let’s talk money. GHL’s plans start at $97/month and go up to $497/month for companies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe cash– particularly if you’re managing several clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll enjoy this: GoHighLevel lets you white-label and market the platform. That means you can supply your very own top quality version to customers, adding a brand-new revenue stream. Not every platform gives you that kind of adaptability.
Integration-Friendly
Already utilizing Zapier, Stripe, or various other devices? GHL plays good with the majority of major systems, so you’re not locked in or compelled to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is excellent– let’s get actual about the downsides.
Email Expenses Can Creep Up
Below’s a potential budget-buster: GoHighLevel bills $0.01 per email sent. If you’ve obtained a list of 30,000 customers and you’re sending regular programs, you can easily spend $300+ each month just on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to see very closely.
Email Deliverability Issues
GHL depends on Mailgun for email shipment, and a lot of users report reduced deliverability prices contrasted to committed e-mail platforms. We’re discussing a 30% decrease in some situations. If your organization lives and dies by the inbox, you’ll wish to do some severe screening prior to moving your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as specialist platforms. As an example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced training course dripping, and durable analytics? You might locate them doing not have if you’re a web content maker initially and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s just say it: the user interface isn’t winning any kind of style awards. With settings scattered throughout several panels and some weird navigating selections, you could find yourself clicking around greater than you would certainly such as. It’s useful, but it’s not constantly instinctive.
Best for Agencies– Not Solo Developers
If you’re a digital agency, GHL’s features and pricing make a ton of sense. But if you’re a solo designer, train, or training course seller, you could be far better off with a platform that specializes in your requirements.
Real-Life Instance: How a Company Utilizes GoHighLevel
Let’s claim you run a store digital firm. You’ve obtained five clients, each with their very own funnels, email lists, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Buffer for social media.
With GoHighLevel, you established sub-accounts for each client. You develop personalized dashboards, manage all their leads, automate follow-ups by means of SMS and email, and also arrange their social blog posts– all without leaving the platform. Need to clone an effective funnel for a new client? Snapshots make it a breeze. And you can also resell your branded variation of GHL to clients who intend to take care of things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You may expect a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is in fact pretty smooth. You overcome 1,000 funnel templates to play with, and you can tailor them to your heart’s content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild animations), however, for many agency clients, it’s ample.
And if you’re migrating from ClickFunnels? GHL also uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Template Library
GHL lets you set up intricate automations– believe abandoned cart emails, support series, and split examinations. You can set up e-mails for ideal times and track performance with real-time analytics. However, as stated, deliverability can be a sticking point. If your open rates tank after switching, you’ll need to repair or take into consideration a devoted e-mail supplier.
CRM and Social Coordinator: Everything in One Area
The CRM is an emphasize, providing lead scoring, segmentation, and even a customer site for tracking project progression. The social planner changes tools like Buffer or Hootsuite, letting you schedule and evaluate articles throughout networks. For companies, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can market digital and physical products, run subscriptions, and also import training courses from Kajabi. Content layouts include video, audio, and docs, so you can cater to different learning designs. But if you want innovative community features or sophisticated training course dripping, you’ll need to look in other places GoHighLevel Template Library.
Reputation Management: Secure Your Brand name
GHL automates review requests after transactions– by means of text, e-mail, or QR code– so you can build trust fund and reputation. Adverse reviews can be rerouted to a personal type, giving you a chance to solve problems before they go public. You can likewise check testimonials across Google, Facebook, and other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with repayment processors, social networks, and Zapier, so you can attach your preferred devices as needed.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or want to re-sell software), GoHighLevel is a significant contender. It’s not perfect– e-mail deliverability and UI traits can be irritating– yet the value, versatility, and agency-focused features are difficult to beat. For solo creators or those needing deep course/community tools, look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your technology pile with each other and want a single platform to run your agency, GoHighLevel is definitely worth a shot. Simply test the e-mail side before going all-in, and keep an eye on your prices as your list grows.