You recognize exactly how every year there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t just one more fleeting trend. It’s developed a reputation as a robust, all-in-one platform that can (apparently) replace your CRM, email marketing, funnel builder, program system, and GoHighLevel Social Planner. Seems dreamy, appropriate?
However below’s the important things: not all-in-one devices are produced equal. Some attempt to do every little thing and end up doing nothing well. Others hit that pleasant spot. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Stand Out?
It’s all about loan consolidation. Imagine dumping your jumble of subscriptions– say goodbye to logging right into five different control panels just to examine your leads, send out a campaign, or modify a landing page. GoHighLevel bundles the basics:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media organizing
- Track record administration
Which’s simply scratching the surface. For agencies, particularly those taking care of numerous clients, the ability to produce and manage sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to like below.
All-in-One Giant
You’re not just getting a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for companies. From nurturing leads by means of SMS to building facility automations, you can manage nearly every element of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s great, but often you need to get to individuals where they really take note. GHL’s two-way SMS, voice drops, and Facebook Carrier integration indicate you can get in touch with leads and customers on their terms. That’s a major side over platforms that simply do email.
Automation That In Fact Delivers
If you have actually ever before tried to patch with each other automations using Zapier and a number of detached applications, you understand the pain. GoHighLevel’s workflow builder lets you sector, score, and relocation leads via your pipeline with marginal difficulty. Intend to send a follow-up SMS after a lead submits a form? Easy. Trigger a nurture sequence based on user actions? Done.
Affordable For Agencies
Let’s chat cash. GHL’s plans start at $97/month and go up to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious cash money– particularly if you’re handling several customers.
SaaSPreneur Program
If you’re the business type, you’ll love this: GoHighLevel lets you white-label and re-sell the platform. That implies you can supply your own top quality version to customers, adding a new revenue stream. Not every platform offers you that type of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or other devices? GHL plays great with a lot of significant platforms, so you’re not secured or compelled to desert your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s obtain genuine about the downsides.
Email Prices Can Creep Up
Below’s a possible budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you’ve got a listing of 30,000 clients and you’re sending normal broadcasts, you might conveniently spend $300+ each month simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to see carefully.
Email Deliverability Issues
GHL counts on Mailgun for email distribution, and a great deal of customers report lower deliverability rates compared to committed email systems. We’re talking about a 30% decrease in some situations. If your business lives and passes away by the inbox, you’ll intend to do some significant screening before moving your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as specialist systems. For instance, its training course creation devices aren’t as advanced as Kajabi or Teachable. Community features, progressed program dripping, and robust analytics? You may find them doing not have if you’re a material maker initially and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s simply state it: the interface isn’t winning any type of style awards. With setups spread across numerous panels and some weird navigation choices, you might find yourself clicking around more than you ‘d like. It’s functional, however it’s not constantly instinctive.
Best for Agencies– Not Solo Designers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. But if you’re a solo designer, trainer, or course vendor, you could be far better off with a platform that specializes in your demands.
Real-Life Instance: How an Agency Utilizes GoHighLevel
Let’s state you run a shop digital firm. You have actually obtained 5 clients, each with their own funnels, email listings, and social networks accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Barrier for social media.
With GoHighLevel, you set up sub-accounts for each and every client. You create custom-made control panels, take care of all their leads, automate follow-ups via SMS and e-mail, and also schedule their social articles– all without leaving the system. Required to duplicate a successful funnel for a new client? Snapshots make it a wind. And you can even resell your branded version of GHL to clients who intend to take care of points themselves.
The Funnel and Website Builder: Surprisingly Capable
You could expect a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is in fact rather smooth. You overcome 1,000 funnel templates to have fun with, and you can customize them to your heart’s content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but also for a lot of firm clients, it’s ample.
And if you’re migrating from ClickFunnels? GHL even provides a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Social Planner
GHL lets you set up complex automations– believe abandoned cart emails, nurture series, and split tests. You can arrange e-mails for optimum times and track efficiency with real-time analytics. However, as mentioned, deliverability can be a sticking point. If your open prices container after changing, you’ll need to repair or consider a committed e-mail supplier.
CRM and Social Coordinator: Every Little Thing in One Place
The CRM is a highlight, using lead racking up, division, and even a client site for tracking job progression. The social planner changes tools like Buffer or Hootsuite, letting you schedule and assess posts throughout networks. For firms, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can sell digital and physical products, run subscriptions, and also import programs from Kajabi. Web content styles include video, audio, and docs, so you can cater to different learning designs. But if you desire innovative community features or sophisticated training course dripping, you’ll need to look elsewhere GoHighLevel Social Planner.
Track Record Administration: Protect Your Brand
GHL automates review demands after purchases– through SMS, e-mail, or QR code– so you can construct depend on and reputation. Adverse testimonials can be rerouted to a private type, giving you a chance to resolve issues prior to they go public. You can additionally keep track of testimonials throughout Google, Facebook, and various other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with settlement cpus, social media sites, and Zapier, so you can attach your favorite tools as required.
The Bottom Line: Should You Select GoHighLevel?
If you’re running a digital firm (or want to resell software), GoHighLevel is a major competitor. It’s not perfect– email deliverability and UI peculiarities can be irritating– but the value, versatility, and agency-focused features are difficult to beat. For solo designers or those requiring deep course/community tools, check out Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile with each other and want a single system to run your agency, GoHighLevel is absolutely worth a try. Just evaluate the e-mail side prior to going all-in, and keep an eye on your prices as your list expands.