You know exactly how yearly there’s a brand-new “essential” device for digital agencies? Well, GoHighLevel isn’t just one more short lived fad. It’s developed a credibility as a robust, all-in-one system that can (apparently) change your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel Social Media. Seems dreamy, appropriate?
However here’s the important things: not all-in-one devices are created equivalent. Some try to do whatever and end up doing nothing well. Others hit that pleasant place. So, where does GoHighLevel land? Let’s simplify– protuberances and all.
What Makes GoHighLevel Stick Out?
It’s everything about combination. Envision ditching your patchwork of registrations– say goodbye to logging into 5 different control panels just to check your leads, send out a campaign, or modify a landing page. GoHighLevel bundles the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription platform
- Workflow automation
- Social media organizing
- Online reputation administration
And that’s just scratching the surface. For firms, especially those managing numerous customers, the ability to develop and manage sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a lot to enjoy here.
All-in-One Powerhouse
You’re not just getting a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for agencies. From nurturing leads using SMS to structure complicated automations, you can handle virtually every facet of your clients’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s fantastic, however often you require to get to people where they in fact pay attention. GHL’s two-way SMS, voice drops, and Facebook Carrier integration mean you can connect with leads and customers on their terms. That’s a serious edge over platforms that simply do email.
Automation That Really Supplies
If you’ve ever attempted to cobble together automations making use of Zapier and a bunch of separated applications, you recognize the pain. GoHighLevel’s workflow builder lets you section, score, and action leads with your pipeline with marginal hassle. Intend to send a follow-up SMS after a lead fills out a type? Easy. Trigger a support sequence based upon customer actions? Done.
Economical For Agencies
Let’s chat money. GHL’s plans begin at $97/month and go up to $497/month for companies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major money– specifically if you’re managing multiple customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll like this: GoHighLevel lets you white-label and market the platform. That implies you can use your own top quality variation to clients, adding a new income stream. Not every system gives you that type of flexibility.
Integration-Friendly
Currently using Zapier, Stripe, or other devices? GHL plays good with many significant platforms, so you’re not secured or required to desert your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is perfect– let’s get real about the drawbacks.
Email Expenses Can Creep Up
Here’s a prospective budget-buster: GoHighLevel charges $0.01 per e-mail sent. If you have actually got a list of 30,000 subscribers and you’re sending routine broadcasts, you might easily invest $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to view very closely.
Email Deliverability Issues
GHL relies on Mailgun for email distribution, and a great deal of users report lower deliverability prices contrasted to devoted e-mail systems. We’re talking about a 30% drop in some cases. If your company lives and dies by the inbox, you’ll wish to do some severe screening before relocating your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as specialist platforms. For example, its course creation devices aren’t as progressed as Kajabi or Teachable. Community features, progressed program leaking, and robust analytics? You might find them lacking if you’re a web content developer initially and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s simply claim it: the user interface isn’t winning any kind of layout awards. With setups scattered throughout multiple panels and some odd navigation selections, you may find yourself clicking around greater than you would certainly such as. It’s useful, however it’s not always instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital firm, GHL’s features and pricing make a ton of sense. But if you’re a solo creator, train, or course vendor, you might be far better off with a system that specializes in your demands.
Real-Life Example: How a Company Utilizes GoHighLevel
Let’s claim you run a store digital agency. You’ve got five clients, each with their very own funnels, e-mail listings, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for visits, and Barrier for social media.
With GoHighLevel, you established sub-accounts for each customer. You develop custom-made dashboards, take care of all their leads, automate follow-ups using SMS and e-mail, and also arrange their social blog posts– all without leaving the platform. Need to clone an effective funnel for a new client? Snapshots make it a wind. And you can even market your well-known version of GHL to customers who wish to handle things themselves.
The Funnel and Website Builder: Surprisingly Capable
You may anticipate a jack-of-all-trades builder to be clunky, however GHL’s drag-and-drop editor is actually pretty smooth. You get over 1,000 funnel templates to have fun with, and you can tailor them to your heart’s content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), however, for many agency clients, it’s more than enough.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Social Media
GHL allows you establish complicated automations– believe abandoned cart e-mails, nurture sequences, and split tests. You can arrange emails for optimal times and track performance with real-time analytics. But, as mentioned, deliverability can be a sticking point. If your open rates tank after changing, you’ll require to repair or take into consideration a devoted email carrier.
CRM and Social Organizer: Every Little Thing in One Location
The CRM is an emphasize, using lead racking up, segmentation, and also a client website for tracking job progression. The social coordinator changes devices like Buffer or Hootsuite, allowing you routine and examine messages across channels. For firms, this kind of centralization is gold.
Selling Products and Courses: Good, Not Great
You can offer digital and physical products, run memberships, and also import courses from Kajabi. Content styles consist of video, sound, and docs, so you can satisfy different learning styles. Yet if you want innovative community features or advanced course leaking, you’ll require to look in other places GoHighLevel Social Media.
Reputation Management: Shield Your Brand
GHL automates review demands after purchases– through SMS, email, or QR code– so you can construct trust and reliability. Unfavorable reviews can be redirected to a private form, providing you an opportunity to deal with problems prior to they go public. You can likewise check evaluations throughout Google, Facebook, and various other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with settlement cpus, social media, and Zapier, so you can link your preferred devices as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or intend to resell software), GoHighLevel is a significant challenger. It’s not best– e-mail deliverability and UI peculiarities can be irritating– yet the worth, flexibility, and agency-focused features are tough to beat. For solo makers or those needing deep course/community tools, take a look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your technology pile together and desire a solitary platform to run your agency, GoHighLevel is definitely worth a try. Just examine the e-mail side prior to going all-in, and keep an eye on your costs as your list grows.