You recognize just how annually there’s a brand-new “essential” device for digital firms? Well, GoHighLevel isn’t simply one more short lived pattern. It’s built a track record as a robust, all-in-one system that can (allegedly) replace your CRM, email marketing, funnel builder, training course platform, and GoHighLevel Rest API. Appears fanciful, best?
Yet right here’s the important things: not all-in-one tools are created equivalent. Some try to do everything and wind up not doing anything well. Others struck that pleasant area. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Attract Attention?
It’s all about combination. Picture dropping your jumble of subscriptions– no more logging right into five various control panels just to check your leads, send a campaign, or modify a landing page. GoHighLevel packages the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Program and membership platform
- Workflow automation
- Social network organizing
- Track record monitoring
Which’s simply scratching the surface. For companies, especially those handling numerous customers, the capability to create and handle sub-accounts under one roof covering is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to enjoy here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for companies. From nurturing leads using SMS to structure complicated automations, you can deal with nearly every facet of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s wonderful, yet occasionally you need to get to people where they actually take note. GHL’s two-way text, voice decreases, and Facebook Messenger integration suggest you can get in touch with leads and clients on their terms. That’s a severe edge over platforms that just do e-mail.
Automation That Really Supplies
If you’ve ever before attempted to patch together automations utilizing Zapier and a lot of detached apps, you recognize the pain. GoHighLevel’s workflow builder allows you section, rating, and relocation leads with your pipeline with very little difficulty. Intend to send a follow-up SMS after a lead fills out a form? Easy. Trigger a support series based upon customer actions? Done.
Cost-Effective For Agencies
Let’s speak money. GHL’s plans begin at $97/month and increase to $497/month for companies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant cash– specifically if you’re handling numerous clients.
SaaSPreneur Program
If you’re the business kind, you’ll love this: GoHighLevel lets you white-label and market the platform. That means you can provide your own top quality version to customers, including a brand-new revenue stream. Not every platform offers you that kind of flexibility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other devices? GHL plays good with many significant systems, so you’re not secured or compelled to abandon your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s get genuine about the drawbacks.
Email Costs Can Creep Up
Here’s a possible budget-buster: GoHighLevel charges $0.01 per email sent. If you’ve got a listing of 30,000 subscribers and you’re sending out normal broadcasts, you can quickly spend $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to enjoy very closely.
Email Deliverability Issues
GHL depends on Mailgun for e-mail delivery, and a lot of customers report lower deliverability prices compared to dedicated email systems. We’re discussing a 30% decrease in some situations. If your business lives and dies by the inbox, you’ll wish to do some severe testing prior to moving your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it does not always go as deep as expert platforms. For example, its training course creation devices aren’t as progressed as Kajabi or Teachable. Community features, advanced course trickling, and robust analytics? You may discover them doing not have if you’re a web content maker first and an agency 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just state it: the user interface isn’t winning any style honors. With settings scattered across numerous panels and some strange navigating choices, you could find yourself clicking around greater than you ‘d such as. It’s functional, yet it’s not always user-friendly.
Best for Agencies– Not Solo Designers
If you’re a digital firm, GHL’s features and pricing make a ton of sense. Yet if you’re a solo developer, coach, or course seller, you might be much better off with a system that focuses on your needs.
Real-Life Example: How a Company Utilizes GoHighLevel
Let’s say you run a store digital firm. You’ve obtained five customers, each with their own funnels, e-mail listings, and social media accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for every client. You create custom dashboards, take care of all their leads, automate follow-ups through SMS and e-mail, and also schedule their social messages– all without leaving the platform. Required to duplicate a successful funnel for a brand-new client? Snapshots make it a breeze. And you can also market your well-known variation of GHL to customers who want to handle things themselves.
The Funnel and Website Builder: Surprisingly Capable
You might anticipate a jack-of-all-trades builder to be cumbersome, yet GHL’s drag-and-drop editor is actually quite smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s material. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild animations), however, for many firm clients, it’s ample.
And if you’re migrating from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Rest API
GHL allows you set up complicated automations– believe deserted cart emails, nurture sequences, and split tests. You can set up emails for optimal times and track efficiency with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open rates tank after switching, you’ll require to fix or take into consideration a devoted email carrier.
CRM and Social Planner: Whatever in One Place
The CRM is an emphasize, supplying lead racking up, division, and also a customer site for tracking project development. The social organizer replaces tools like Buffer or Hootsuite, allowing you schedule and analyze messages throughout channels. For companies, this type of centralization is gold.
Selling Products and Courses: Good, Not Great
You can market digital and physical products, run subscriptions, and also import courses from Kajabi. Content layouts include video, audio, and docs, so you can accommodate various learning styles. Yet if you want innovative community features or innovative program dripping, you’ll need to look elsewhere GoHighLevel Rest API.
Online Reputation Monitoring: Secure Your Brand
GHL automates testimonial demands after purchases– by means of text, e-mail, or QR code– so you can construct depend on and reputation. Unfavorable evaluations can be redirected to a private form, providing you a possibility to fix issues before they go public. You can likewise check evaluations throughout Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with repayment cpus, social media sites, and Zapier, so you can link your favored devices as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or want to market software program), GoHighLevel is a severe competitor. It’s not excellent– email deliverability and UI traits can be annoying– however the value, adaptability, and agency-focused features are tough to defeat. For solo creators or those needing deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack together and want a solitary system to run your company, GoHighLevel is definitely worth a try. Just check the email side before going all-in, and watch on your costs as your list grows.