You recognize exactly how each year there’s a new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply one more fleeting trend. It’s built a credibility as a robust, all-in-one platform that can (apparently) change your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Real Estate Agent Playbook. Sounds dreamy, best?
But below’s the important things: not all-in-one devices are created equal. Some try to do whatever and wind up not doing anything well. Others hit that sweet spot. So, where does GoHighLevel land? Let’s break it down– moles and all.
What Makes GoHighLevel Stand Apart?
It’s everything about consolidation. Picture abandoning your jumble of registrations– no more logging into 5 various control panels simply to inspect your leads, send out a campaign, or tweak a landing page. GoHighLevel packages the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media scheduling
- Reputation administration
Which’s just scratching the surface. For agencies, especially those handling numerous customers, the capacity to create and manage sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a lot to like here.
All-in-One Powerhouse
You’re not just getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for companies. From nurturing leads using SMS to structure facility automations, you can take care of nearly every facet of your clients’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s wonderful, but sometimes you need to get to individuals where they really focus. GHL’s two-way text, voice decreases, and Facebook Carrier integration imply you can get in touch with leads and customers on their terms. That’s a serious side over platforms that just do email.
Automation That Actually Provides
If you have actually ever before attempted to patch with each other automations making use of Zapier and a lot of separated apps, you understand the discomfort. GoHighLevel’s workflow builder lets you sector, score, and relocation leads via your pipeline with very little difficulty. Wish to send a follow-up SMS after a lead submits a form? Easy. Trigger a nurture sequence based on customer actions? Done.
Affordable For Agencies
Let’s speak cash. GHL’s plans start at $97/month and go up to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving severe money– specifically if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel lets you white-label and market the system. That suggests you can use your very own well-known version to customers, including a new profits stream. Not every platform provides you that kind of versatility.
Integration-Friendly
Already making use of Zapier, Stripe, or other devices? GHL plays good with the majority of major platforms, so you’re not locked in or required to abandon your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s get real concerning the downsides.
Email Prices Can Slip Up
Here’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you have actually got a list of 30,000 clients and you’re sending normal programs, you might easily invest $300+ per month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to view closely.
Email Deliverability Issues
GHL counts on Mailgun for e-mail shipment, and a great deal of users report lower deliverability rates contrasted to committed e-mail systems. We’re discussing a 30% drop in some instances. If your business lives and passes away by the inbox, you’ll want to do some serious screening prior to relocating your list over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it does not constantly go as deep as professional platforms. For example, its program production tools aren’t as progressed as Kajabi or Teachable. Community features, progressed training course dripping, and durable analytics? You may find them doing not have if you’re a content developer first and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s simply say it: the user interface isn’t winning any kind of layout honors. With setups scattered throughout multiple panels and some strange navigation selections, you could find yourself clicking around greater than you would certainly like. It’s useful, yet it’s not always user-friendly.
Best for Agencies– Not Solo Creators
If you’re a digital company, GHL’s features and pricing make a lots of feeling. However if you’re a solo designer, trainer, or training course seller, you may be much better off with a system that concentrates on your requirements.
Real-Life Example: How an Agency Utilizes GoHighLevel
Let’s claim you run a store digital agency. You have actually got 5 customers, each with their own funnels, email listings, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each and every customer. You create custom-made control panels, manage all their leads, automate follow-ups through SMS and email, and also arrange their social blog posts– all without leaving the system. Need to clone an effective funnel for a new client? Snapshots make it a wind. And you can even re-sell your well-known version of GHL to customers who wish to handle things themselves.
The Funnel and Website Builder: Remarkably Capable
You might anticipate a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is in fact pretty smooth. You get over 1,000 funnel templates to have fun with, and you can customize them to your heart’s content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but for the majority of company customers, it’s ample.
And if you’re migrating from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Real Estate Agent Playbook
GHL lets you set up complex automations– assume deserted cart e-mails, nurture sequences, and split tests. You can arrange e-mails for optimal times and track efficiency with real-time analytics. But, as pointed out, deliverability can be a sticking point. If your open prices container after changing, you’ll need to fix or take into consideration a dedicated email service provider.
CRM and Social Planner: Every Little Thing in One Location
The CRM is a highlight, using lead racking up, segmentation, and also a customer portal for tracking task progression. The social organizer changes devices like Buffer or Hootsuite, allowing you timetable and examine messages across networks. For companies, this sort of centralization is gold.
Selling Products and Courses: Great, Not Great
You can sell digital and physical items, run subscriptions, and even import training courses from Kajabi. Web content styles include video, sound, and docs, so you can cater to different learning styles. Yet if you desire advanced community features or sophisticated course trickling, you’ll need to look elsewhere GoHighLevel Real Estate Agent Playbook.
Reputation Administration: Secure Your Brand name
GHL automates review demands after transactions– using SMS, e-mail, or QR code– so you can build depend on and reputation. Adverse evaluations can be rerouted to an exclusive form, providing you a chance to resolve problems before they go public. You can likewise check evaluations across Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with payment processors, social media, and Zapier, so you can link your preferred devices as needed.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital agency (or intend to market software application), GoHighLevel is a significant challenger. It’s not best– email deliverability and UI peculiarities can be irritating– but the value, flexibility, and agency-focused features are difficult to beat. For solo designers or those needing deep course/community devices, look at Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile with each other and want a single platform to run your agency, GoHighLevel is absolutely worth a try. Simply examine the e-mail side before going all-in, and keep an eye on your expenses as your listing grows.