You know how each year there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply one more short lived pattern. It’s developed an online reputation as a durable, all-in-one platform that can (allegedly) change your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel Promotion. Appears dreamy, ideal?
But below’s things: not all-in-one devices are developed equal. Some attempt to do every little thing and wind up not doing anything well. Others struck that pleasant spot. So, where does GoHighLevel land? Let’s break it down– blemishes and all.
What Makes GoHighLevel Stick Out?
It’s everything about consolidation. Envision dumping your patchwork of registrations– no more logging right into 5 various control panels simply to inspect your leads, send a campaign, or fine-tune a landing page. GoHighLevel bundles the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media site scheduling
- Credibility administration
And that’s simply scratching the surface. For agencies, especially those taking care of numerous customers, the ability to create and manage sub-accounts under one roofing is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to like right here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for companies. From nurturing leads using SMS to building complicated automations, you can handle nearly every aspect of your customers’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s great, yet sometimes you need to reach people where they really pay attention. GHL’s two-way text, voice drops, and Facebook Carrier integration mean you can get in touch with leads and clients on their terms. That’s a serious side over platforms that just do email.
Automation That Actually Delivers
If you’ve ever attempted to patch with each other automations utilizing Zapier and a bunch of disconnected applications, you recognize the discomfort. GoHighLevel’s workflow builder allows you section, score, and move leads via your pipeline with very little fuss. Wish to send a follow-up SMS after a lead submits a kind? Easy. Trigger a nurture series based upon customer activities? Done.
Cost-efficient For Agencies
Let’s chat money. GHL’s plans begin at $97/month and go up to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious cash money– especially if you’re handling several clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel lets you white-label and re-sell the system. That suggests you can supply your very own top quality variation to clients, including a new earnings stream. Not every platform gives you that type of versatility.
Integration-Friendly
Currently making use of Zapier, Stripe, or other devices? GHL plays great with most major platforms, so you’re not locked in or compelled to desert your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is excellent– let’s obtain genuine about the downsides.
Email Prices Can Creep Up
Below’s a possible budget-buster: GoHighLevel bills $0.01 per email sent. If you’ve got a checklist of 30,000 subscribers and you’re sending routine programs, you can easily invest $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to enjoy carefully.
Email Deliverability Issues
GHL depends on Mailgun for email distribution, and a lot of individuals report lower deliverability rates compared to committed e-mail systems. We’re speaking about a 30% drop in some cases. If your business lives and passes away by the inbox, you’ll wish to do some major testing before moving your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not constantly go as deep as professional systems. For example, its training course creation devices aren’t as advanced as Kajabi or Teachable. Community features, progressed program trickling, and robust analytics? You could find them doing not have if you’re a content creator first and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s just say it: the user interface isn’t winning any kind of design honors. With settings scattered throughout multiple panels and some strange navigating selections, you might find yourself clicking around greater than you ‘d such as. It’s functional, however it’s not always user-friendly.
Best for Agencies– Not Solo Creators
If you’re a digital firm, GHL’s features and pricing make a ton of feeling. But if you’re a solo developer, train, or training course seller, you could be better off with a platform that focuses on your requirements.
Real-Life Instance: How an Agency Utilizes GoHighLevel
Let’s state you run a boutique digital company. You have actually obtained five customers, each with their own funnels, email checklists, and social media sites accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each customer. You produce customized control panels, take care of all their leads, automate follow-ups through SMS and e-mail, and even schedule their social articles– all without leaving the system. Required to duplicate an effective funnel for a new customer? Snapshots make it a breeze. And you can also market your branded variation of GHL to clients who wish to manage points themselves.
The Funnel and Website Builder: Remarkably Capable
You may anticipate a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is actually pretty smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s web content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but also for many agency clients, it’s more than enough.
And if you’re migrating from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Promotion
GHL lets you establish complex automations– assume deserted cart e-mails, nurture sequences, and split examinations. You can schedule e-mails for ideal times and track performance with real-time analytics. However, as stated, deliverability can be a sticking point. If your open prices tank after changing, you’ll need to troubleshoot or consider a committed email provider.
CRM and Social Organizer: Every Little Thing in One Location
The CRM is an emphasize, offering lead scoring, segmentation, and also a client site for tracking task progress. The social coordinator replaces devices like Buffer or Hootsuite, letting you routine and analyze posts across networks. For firms, this sort of centralization is gold.
Selling Products and Courses: Great, Not Great
You can offer digital and physical products, run memberships, and also import programs from Kajabi. Content formats consist of video, audio, and docs, so you can satisfy various learning styles. However if you desire sophisticated community features or sophisticated program trickling, you’ll require to look in other places GoHighLevel Promotion.
Online Reputation Monitoring: Safeguard Your Brand name
GHL automates testimonial requests after transactions– via text, email, or QR code– so you can develop count on and integrity. Unfavorable reviews can be redirected to an exclusive type, providing you an opportunity to resolve problems prior to they go public. You can additionally check reviews throughout Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with payment cpus, social media sites, and Zapier, so you can connect your favorite tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or want to re-sell software), GoHighLevel is a serious contender. It’s not perfect– email deliverability and UI traits can be annoying– yet the worth, adaptability, and agency-focused features are hard to beat. For solo developers or those needing deep course/community tools, take a look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack together and desire a solitary system to run your agency, GoHighLevel is definitely worth a shot. Just test the email side before going all-in, and keep an eye on your costs as your checklist expands.