You understand just how yearly there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t just another fleeting fad. It’s built an online reputation as a robust, all-in-one platform that can (supposedly) replace your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Open Source. Sounds fanciful, appropriate?
But here’s the important things: not all-in-one devices are developed equivalent. Some attempt to do everything and end up doing nothing well. Others struck that sweet spot. So, where does GoHighLevel land? Let’s simplify– warts and all.
What Makes GoHighLevel Stick Out?
It’s everything about loan consolidation. Visualize dropping your patchwork of registrations– say goodbye to logging right into 5 various dashboards just to check your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Program and membership platform
- Workflow automation
- Social media scheduling
- Credibility management
And that’s just scratching the surface. For companies, especially those handling several clients, the capability to develop and take care of sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to enjoy right here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads by means of SMS to building complex automations, you can handle almost every element of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s terrific, yet in some cases you require to get to people where they in fact pay attention. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration indicate you can get in touch with leads and customers on their terms. That’s a serious edge over platforms that simply do email.
Automation That In Fact Provides
If you have actually ever attempted to cobble together automations using Zapier and a number of disconnected apps, you recognize the discomfort. GoHighLevel’s workflow builder lets you sector, score, and relocation leads through your pipeline with marginal hassle. Intend to send out a follow-up SMS after a lead fills out a kind? Easy. Trigger a support sequence based upon individual activities? Done.
Economical For Agencies
Let’s speak cash. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant cash money– especially if you’re managing several clients.
SaaSPreneur Program
If you’re the business type, you’ll like this: GoHighLevel allows you white-label and market the platform. That means you can use your own well-known version to clients, adding a brand-new income stream. Not every platform offers you that kind of versatility.
Integration-Friendly
Currently using Zapier, Stripe, or various other tools? GHL plays good with the majority of major platforms, so you’re not locked in or compelled to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s get real regarding the downsides.
Email Prices Can Creep Up
Below’s a potential budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you’ve got a list of 30,000 customers and you’re sending out regular broadcasts, you can easily spend $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch closely.
Email Deliverability Issues
GHL depends on Mailgun for email delivery, and a lot of customers report lower deliverability rates contrasted to committed e-mail platforms. We’re talking about a 30% drop in some cases. If your organization lives and dies by the inbox, you’ll want to do some serious testing before moving your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as professional systems. For example, its training course creation devices aren’t as progressed as Kajabi or Teachable. Community features, advanced course dripping, and durable analytics? You may discover them doing not have if you’re a material designer first and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s just state it: the user interface isn’t winning any kind of style awards. With settings spread across multiple panels and some odd navigation options, you might find yourself clicking around more than you would certainly such as. It’s practical, however it’s not always intuitive.
Best for Agencies– Not Solo Creators
If you’re a digital firm, GHL’s features and pricing make a lots of feeling. But if you’re a solo maker, trainer, or course vendor, you might be better off with a platform that specializes in your demands.
Real-Life Instance: How a Company Utilizes GoHighLevel
Let’s say you run a boutique digital agency. You have actually obtained 5 clients, each with their own funnels, e-mail listings, and social media sites accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Barrier for social media.
With GoHighLevel, you established sub-accounts for each and every client. You develop customized dashboards, take care of all their leads, automate follow-ups by means of SMS and email, and also schedule their social articles– all without leaving the system. Need to duplicate a successful funnel for a new customer? Snapshots make it a wind. And you can also re-sell your well-known version of GHL to customers who intend to handle things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You could expect a jack-of-all-trades builder to be cumbersome, however GHL’s drag-and-drop editor is in fact pretty smooth. You get over 1,000 funnel templates to play with, and you can tailor them to your heart’s material. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild animations), however, for most agency customers, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even provides a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Open Source
GHL lets you establish intricate automations– assume deserted cart emails, support series, and split tests. You can schedule emails for optimal times and track efficiency with real-time analytics. But, as pointed out, deliverability can be a sticking point. If your open prices tank after switching, you’ll require to fix or think about a dedicated email service provider.
CRM and Social Coordinator: Every Little Thing in One Area
The CRM is a highlight, providing lead racking up, segmentation, and also a customer website for tracking job progress. The social planner replaces tools like Buffer or Hootsuite, allowing you timetable and analyze posts across channels. For firms, this type of centralization is gold.
Marketing Products and Courses: Excellent, Not Great
You can sell digital and physical products, run memberships, and even import training courses from Kajabi. Content styles consist of video, sound, and docs, so you can satisfy various learning designs. However if you desire innovative community features or innovative course dripping, you’ll need to look in other places GoHighLevel Open Source.
Reputation Management: Safeguard Your Brand name
GHL automates review demands after purchases– using SMS, e-mail, or QR code– so you can build trust and reputation. Negative evaluations can be redirected to a private form, providing you an opportunity to resolve issues prior to they go public. You can additionally keep an eye on reviews across Google, Facebook, and various other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with payment cpus, social media, and Zapier, so you can connect your favored tools as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital company (or intend to resell software), GoHighLevel is a significant contender. It’s not excellent– e-mail deliverability and UI quirks can be bothersome– but the worth, flexibility, and agency-focused features are hard to beat. For solo designers or those needing deep course/community devices, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech stack with each other and desire a single platform to run your firm, GoHighLevel is definitely worth a try. Just examine the email side prior to going all-in, and watch on your costs as your checklist grows.