You know exactly how each year there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply one more short lived pattern. It’s built an online reputation as a durable, all-in-one system that can (supposedly) change your CRM, e-mail marketing, funnel builder, training course platform, and GoHighLevel Nested Folders. Appears dreamy, best?
However here’s the important things: not all-in-one tools are produced equivalent. Some attempt to do every little thing and wind up not doing anything well. Others struck that sweet area. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stand Out?
It’s everything about loan consolidation. Visualize dropping your jumble of memberships– say goodbye to logging into five different control panels just to check your leads, send out a campaign, or fine-tune a landing page. GoHighLevel bundles the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Course and membership system
- Workflow automation
- Social media scheduling
- Reputation management
Which’s simply scratching the surface. For firms, specifically those taking care of several customers, the capacity to produce and manage sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a great deal to enjoy here.
All-in-One Powerhouse
You’re not just getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads through SMS to building complicated automations, you can handle almost every element of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s terrific, but in some cases you need to get to individuals where they really pay attention. GHL’s two-way text, voice decreases, and Facebook Carrier integration suggest you can connect with leads and clients on their terms. That’s a significant edge over systems that simply do e-mail.
Automation That Actually Delivers
If you’ve ever attempted to cobble with each other automations making use of Zapier and a lot of separated apps, you recognize the discomfort. GoHighLevel’s workflow builder allows you section, score, and action leads via your pipeline with minimal difficulty. Wish to send out a follow-up SMS after a lead fills out a form? Easy. Trigger a support sequence based on user actions? Done.
Affordable For Agencies
Let’s talk cash. GHL’s plans begin at $97/month and go up to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious cash– particularly if you’re managing multiple customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll enjoy this: GoHighLevel allows you white-label and resell the system. That suggests you can supply your very own branded version to customers, adding a brand-new revenue stream. Not every system offers you that kind of versatility.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays good with most major systems, so you’re not locked in or compelled to abandon your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is best– let’s get genuine regarding the disadvantages.
Email Prices Can Creep Up
Below’s a potential budget-buster: GoHighLevel charges $0.01 per e-mail sent. If you’ve obtained a list of 30,000 customers and you’re sending regular programs, you could quickly spend $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to watch carefully.
Email Deliverability Issues
GHL depends on Mailgun for email distribution, and a great deal of individuals report reduced deliverability rates compared to devoted e-mail systems. We’re speaking about a 30% drop in some instances. If your service lives and dies by the inbox, you’ll want to do some serious testing prior to moving your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as expert systems. For example, its training course development devices aren’t as advanced as Kajabi or Teachable. Community features, progressed program trickling, and robust analytics? You might find them lacking if you’re a content maker first and an agency second.
UI/UX: Still a Bit Clunky
Let’s just claim it: the user interface isn’t winning any type of layout awards. With settings scattered throughout several panels and some weird navigation options, you may find yourself clicking around more than you ‘d like. It’s functional, yet it’s not always intuitive.
Best for Agencies– Not Solo Makers
If you’re a digital firm, GHL’s features and pricing make a ton of sense. However if you’re a solo creator, train, or course vendor, you might be better off with a system that specializes in your needs.
Real-Life Example: How an Agency Makes Use Of GoHighLevel
Let’s say you run a store digital company. You have actually obtained 5 clients, each with their own funnels, email checklists, and social networks accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each and every customer. You develop custom control panels, take care of all their leads, automate follow-ups through SMS and e-mail, and even schedule their social blog posts– all without leaving the system. Need to clone a successful funnel for a brand-new customer? Snapshots make it a wind. And you can also resell your top quality version of GHL to clients who wish to take care of things themselves.
The Funnel and Website Builder: Remarkably Qualified
You may expect a jack-of-all-trades builder to be cumbersome, however GHL’s drag-and-drop editor is in fact rather smooth. You get over 1,000 funnel templates to play with, and you can personalize them to your heart’s content. Certain, it’s not as elegant as Elementor (no parallax scrolling or wild animations), but also for a lot of company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Nested Folders
GHL allows you set up complex automations– assume abandoned cart e-mails, support sequences, and split examinations. You can schedule e-mails for optimum times and track performance with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open rates storage tank after changing, you’ll require to repair or think about a specialized e-mail provider.
CRM and Social Organizer: Everything in One Place
The CRM is an emphasize, offering lead racking up, division, and also a customer portal for tracking project progress. The social coordinator replaces tools like Buffer or Hootsuite, letting you schedule and assess messages throughout channels. For agencies, this sort of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can sell digital and physical products, run subscriptions, and also import training courses from Kajabi. Content styles consist of video, audio, and docs, so you can cater to different learning styles. However if you want innovative community features or sophisticated program leaking, you’ll require to look in other places GoHighLevel Nested Folders.
Track Record Management: Protect Your Brand
GHL automates evaluation requests after purchases– using text, email, or QR code– so you can construct count on and reputation. Unfavorable reviews can be rerouted to a private type, giving you a possibility to solve issues prior to they go public. You can additionally keep an eye on testimonials across Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with settlement processors, social networks, and Zapier, so you can attach your favored tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or intend to market software application), GoHighLevel is a serious competitor. It’s not perfect– e-mail deliverability and UI traits can be aggravating– but the value, versatility, and agency-focused features are hard to defeat. For solo makers or those requiring deep course/community tools, check out Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack together and desire a solitary system to run your agency, GoHighLevel is definitely worth a try. Simply evaluate the e-mail side prior to going all-in, and keep an eye on your prices as your list expands.