You understand how annually there’s a new “essential” tool for digital firms? Well, GoHighLevel isn’t simply another fleeting pattern. It’s constructed a track record as a durable, all-in-one platform that can (supposedly) replace your CRM, email marketing, funnel builder, program platform, and GoHighLevel Media Library UI. Seems dreamy, appropriate?
However below’s the thing: not all-in-one tools are created equivalent. Some attempt to do whatever and wind up not doing anything well. Others struck that wonderful spot. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Stick Out?
It’s all about consolidation. Envision dropping your jumble of memberships– no more logging into five various control panels simply to inspect your leads, send out a campaign, or modify a landing page. GoHighLevel packages the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription platform
- Workflow automation
- Social network scheduling
- Online reputation administration
And that’s just scratching the surface. For agencies, specifically those managing multiple customers, the capacity to create and take care of sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be genuine– there’s a great deal to love right here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for companies. From nurturing leads by means of SMS to structure complicated automations, you can take care of almost every aspect of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s wonderful, but often you need to get to individuals where they really take note. GHL’s two-way SMS, voice declines, and Facebook Messenger integration imply you can connect with leads and customers on their terms. That’s a severe edge over systems that simply do email.
Automation That Actually Delivers
If you have actually ever attempted to patch with each other automations using Zapier and a number of disconnected apps, you understand the discomfort. GoHighLevel’s workflow builder lets you sector, score, and relocation leads via your pipeline with very little hassle. Intend to send out a follow-up SMS after a lead fills out a form? Easy. Trigger a support sequence based on customer actions? Done.
Cost-Effective For Agencies
Let’s chat money. GHL’s plans start at $97/month and go up to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving major cash– particularly if you’re taking care of several clients.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel allows you white-label and re-sell the system. That means you can use your very own well-known variation to clients, including a brand-new income stream. Not every platform provides you that sort of adaptability.
Integration-Friendly
Already making use of Zapier, Stripe, or other devices? GHL plays wonderful with a lot of significant systems, so you’re not secured or required to desert your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is perfect– let’s get actual regarding the drawbacks.
Email Costs Can Creep Up
Right here’s a prospective budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you have actually obtained a checklist of 30,000 customers and you’re sending out regular broadcasts, you can quickly invest $300+ per month just on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a lot of customers report lower deliverability rates contrasted to committed e-mail platforms. We’re speaking about a 30% decrease in some instances. If your business lives and dies by the inbox, you’ll want to do some severe testing before moving your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as professional platforms. For example, its program creation devices aren’t as progressed as Kajabi or Teachable. Community features, progressed training course leaking, and robust analytics? You could find them doing not have if you’re a web content maker initially and a company second.
UI/UX: Still a Bit Clunky
Let’s simply say it: the user interface isn’t winning any design honors. With setups spread across numerous panels and some odd navigation options, you might find yourself clicking around more than you ‘d like. It’s useful, however it’s not constantly user-friendly.
Best for Agencies– Not Solo Designers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. However if you’re a solo designer, coach, or course seller, you might be far better off with a platform that specializes in your needs.
Real-Life Example: How a Company Utilizes GoHighLevel
Let’s say you run a shop digital company. You have actually obtained five customers, each with their very own funnels, e-mail checklists, and social media sites accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you set up sub-accounts for every client. You produce personalized control panels, manage all their leads, automate follow-ups by means of SMS and email, and also schedule their social messages– all without leaving the platform. Required to duplicate a successful funnel for a brand-new client? Snapshots make it a breeze. And you can also resell your branded version of GHL to customers who intend to handle points themselves.
The Funnel and Website Builder: Surprisingly Qualified
You could expect a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is really pretty smooth. You get over 1,000 funnel templates to play with, and you can tailor them to your heart’s web content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for most agency customers, it’s ample.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Media Library UI
GHL allows you set up complex automations– assume abandoned cart emails, support sequences, and split examinations. You can schedule e-mails for optimal times and track performance with real-time analytics. But, as discussed, deliverability can be a sticking point. If your open prices container after switching, you’ll require to repair or take into consideration a devoted email provider.
CRM and Social Coordinator: Whatever in One Location
The CRM is a highlight, using lead racking up, segmentation, and also a customer website for tracking task progress. The social organizer replaces tools like Buffer or Hootsuite, letting you routine and evaluate blog posts across networks. For companies, this sort of centralization is gold.
Selling Products and Courses: Great, Not Great
You can sell digital and physical items, run memberships, and also import courses from Kajabi. Content layouts include video, sound, and docs, so you can deal with various learning styles. Yet if you desire advanced community features or advanced training course dripping, you’ll require to look elsewhere GoHighLevel Media Library UI.
Reputation Monitoring: Shield Your Brand name
GHL automates review demands after purchases– via SMS, e-mail, or QR code– so you can build depend on and trustworthiness. Negative evaluations can be rerouted to a personal kind, giving you a possibility to settle issues before they go public. You can also check reviews across Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with repayment processors, social media sites, and Zapier, so you can connect your favored tools as needed.
The Bottom Line: Should You Select GoHighLevel?
If you’re running a digital firm (or want to market software application), GoHighLevel is a serious competitor. It’s not perfect– e-mail deliverability and UI peculiarities can be annoying– however the value, flexibility, and agency-focused features are difficult to defeat. For solo makers or those requiring deep course/community tools, consider Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack together and want a solitary platform to run your company, GoHighLevel is absolutely worth a try. Simply evaluate the email side before going all-in, and watch on your expenses as your list grows.