You know just how yearly there’s a new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply an additional fleeting pattern. It’s constructed a credibility as a robust, all-in-one platform that can (allegedly) change your CRM, email marketing, funnel builder, training course system, and GoHighLevel Marketplace. Sounds fanciful, best?
Yet right here’s the important things: not all-in-one tools are developed equivalent. Some try to do every little thing and wind up not doing anything well. Others hit that sweet spot. So, where does GoHighLevel land? Let’s simplify– verrucas and all.
What Makes GoHighLevel Stick Out?
It’s everything about debt consolidation. Imagine ditching your jumble of registrations– no more logging into 5 different dashboards simply to check your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the essentials:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Course and membership platform
- Workflow automation
- Social network organizing
- Credibility monitoring
Which’s just scratching the surface. For agencies, particularly those managing numerous clients, the ability to create and manage sub-accounts under one roofing system is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to like here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for firms. From nurturing leads through SMS to building facility automations, you can deal with virtually every facet of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s wonderful, however sometimes you require to reach individuals where they really take note. GHL’s two-way SMS, voice drops, and Facebook Carrier integration suggest you can connect with leads and clients on their terms. That’s a serious edge over platforms that simply do e-mail.
Automation That In Fact Delivers
If you’ve ever before attempted to patch together automations making use of Zapier and a number of separated applications, you understand the discomfort. GoHighLevel’s workflow builder lets you section, rating, and step leads through your pipeline with minimal hassle. Want to send a follow-up SMS after a lead submits a form? Easy. Trigger a nurture sequence based on individual actions? Done.
Affordable For Agencies
Let’s chat money. GHL’s plans begin at $97/month and increase to $497/month for agencies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major money– especially if you’re taking care of several clients.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel allows you white-label and market the platform. That implies you can offer your very own branded variation to customers, adding a new revenue stream. Not every platform gives you that type of versatility.
Integration-Friendly
Already using Zapier, Stripe, or other tools? GHL plays good with the majority of significant systems, so you’re not locked in or compelled to abandon your favored applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is excellent– let’s obtain actual about the drawbacks.
Email Expenses Can Creep Up
Here’s a prospective budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you have actually obtained a listing of 30,000 customers and you’re sending regular programs, you might conveniently invest $300+ monthly just on e-mails. That’s more than the top-tier Unlimited plan! If you’re hefty on email marketing, this is something to enjoy very closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a lot of individuals report reduced deliverability prices compared to devoted email systems. We’re discussing a 30% decrease in some situations. If your company lives and dies by the inbox, you’ll wish to do some severe testing prior to relocating your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as expert systems. For instance, its training course creation tools aren’t as progressed as Kajabi or Teachable. Community features, advanced program dripping, and robust analytics? You may find them lacking if you’re a material creator first and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just state it: the user interface isn’t winning any type of layout awards. With settings spread across multiple panels and some strange navigation options, you could find yourself clicking around greater than you ‘d like. It’s practical, but it’s not always intuitive.
Best for Agencies– Not Solo Developers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. But if you’re a solo developer, trainer, or program seller, you could be much better off with a platform that concentrates on your demands.
Real-Life Instance: How a Firm Uses GoHighLevel
Let’s claim you run a store digital company. You have actually obtained 5 customers, each with their own funnels, email checklists, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for every client. You produce custom control panels, manage all their leads, automate follow-ups by means of SMS and e-mail, and also schedule their social posts– all without leaving the platform. Required to clone a successful funnel for a new client? Snapshots make it a breeze. And you can also resell your well-known version of GHL to customers who want to manage points themselves.
The Funnel and Website Builder: Surprisingly Qualified
You could expect a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is actually rather smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s material. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for a lot of firm customers, it’s ample.
And if you’re moving from ClickFunnels? GHL also uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Marketplace
GHL allows you establish complicated automations– assume deserted cart emails, nurture series, and split examinations. You can schedule e-mails for ideal times and track performance with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open rates container after changing, you’ll require to repair or take into consideration a dedicated email service provider.
CRM and Social Organizer: Everything in One Area
The CRM is a highlight, supplying lead racking up, division, and even a customer website for tracking job progress. The social planner changes devices like Buffer or Hootsuite, letting you timetable and evaluate messages throughout channels. For firms, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can market digital and physical items, run subscriptions, and also import programs from Kajabi. Material layouts include video, audio, and docs, so you can deal with different learning styles. Yet if you want sophisticated community features or sophisticated training course trickling, you’ll need to look in other places GoHighLevel Marketplace.
Track Record Management: Safeguard Your Brand
GHL automates review demands after transactions– via text, email, or QR code– so you can develop trust fund and trustworthiness. Adverse testimonials can be rerouted to an exclusive kind, giving you a possibility to deal with concerns prior to they go public. You can also keep an eye on testimonials throughout Google, Facebook, and various other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with repayment processors, social media, and Zapier, so you can link your preferred tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or want to market software), GoHighLevel is a serious challenger. It’s not best– email deliverability and UI quirks can be bothersome– however the value, adaptability, and agency-focused features are hard to beat. For solo creators or those requiring deep course/community devices, look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack with each other and want a solitary platform to run your company, GoHighLevel is definitely worth a shot. Just evaluate the e-mail side before going all-in, and keep an eye on your prices as your list grows.