You understand how every year there’s a new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply an additional fleeting pattern. It’s built an online reputation as a durable, all-in-one platform that can (supposedly) replace your CRM, email marketing, funnel builder, training course system, and GoHighLevel JustCall. Seems wonderful, right?
But here’s things: not all-in-one tools are produced equivalent. Some attempt to do every little thing and wind up not doing anything well. Others hit that sweet area. So, where does GoHighLevel land? Let’s simplify– moles and all.
What Makes GoHighLevel Stand Out?
It’s all about loan consolidation. Envision dropping your jumble of subscriptions– say goodbye to logging right into five various dashboards simply to examine your leads, send out a campaign, or fine-tune a landing page. GoHighLevel bundles the basics:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription system
- Workflow automation
- Social network organizing
- Online reputation monitoring
Which’s just scratching the surface. For companies, specifically those managing multiple customers, the ability to produce and handle sub-accounts under one roof is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a lot to like here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads via SMS to structure complicated automations, you can handle nearly every element of your clients’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s wonderful, however sometimes you require to reach people where they actually take note. GHL’s two-way text, voice drops, and Facebook Carrier integration imply you can connect with leads and clients on their terms. That’s a significant side over platforms that simply do e-mail.
Automation That Actually Provides
If you have actually ever before attempted to patch together automations utilizing Zapier and a bunch of separated applications, you understand the discomfort. GoHighLevel’s workflow builder allows you section, score, and relocation leads with your pipeline with marginal difficulty. Intend to send a follow-up SMS after a lead submits a form? Easy. Trigger a nurture sequence based on individual activities? Done.
Cost-Effective For Agencies
Let’s chat cash. GHL’s plans start at $97/month and go up to $497/month for firms and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major cash– particularly if you’re taking care of several clients.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel allows you white-label and resell the system. That means you can provide your very own top quality variation to clients, adding a new income stream. Not every system gives you that kind of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other devices? GHL plays great with the majority of major platforms, so you’re not secured or compelled to desert your favored applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is excellent– let’s get genuine concerning the disadvantages.
Email Expenses Can Slip Up
Here’s a possible budget-buster: GoHighLevel bills $0.01 per email sent. If you have actually got a list of 30,000 subscribers and you’re sending normal programs, you might easily invest $300+ each month simply on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch closely.
Email Deliverability Issues
GHL depends on Mailgun for e-mail delivery, and a lot of customers report reduced deliverability prices contrasted to devoted email systems. We’re talking about a 30% drop in some cases. If your company lives and dies by the inbox, you’ll want to do some significant testing prior to relocating your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as specialist platforms. For instance, its training course creation devices aren’t as progressed as Kajabi or Teachable. Community features, progressed course dripping, and durable analytics? You could discover them doing not have if you’re a material maker initially and a company second.
UI/UX: Still a Bit Clunky
Let’s simply state it: the interface isn’t winning any style honors. With settings spread throughout several panels and some weird navigating options, you may find yourself clicking around more than you would certainly such as. It’s practical, but it’s not constantly intuitive.
Best for Agencies– Not Solo Makers
If you’re a digital firm, GHL’s features and pricing make a ton of feeling. However if you’re a solo creator, trainer, or course seller, you may be much better off with a system that focuses on your demands.
Real-Life Example: How a Firm Uses GoHighLevel
Let’s claim you run a store digital firm. You have actually got 5 clients, each with their own funnels, e-mail listings, and social media sites accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social networks.
With GoHighLevel, you set up sub-accounts for each and every client. You produce custom-made dashboards, manage all their leads, automate follow-ups through SMS and e-mail, and even arrange their social blog posts– all without leaving the system. Required to clone a successful funnel for a new client? Snapshots make it a wind. And you can even re-sell your branded variation of GHL to clients who want to manage things themselves.
The Funnel and Website Builder: Remarkably Capable
You might expect a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is actually quite smooth. You get over 1,000 funnel templates to have fun with, and you can customize them to your heart’s web content. Sure, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), but for a lot of agency clients, it’s more than enough.
And if you’re moving from ClickFunnels? GHL also uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel JustCall
GHL lets you establish complex automations– assume abandoned cart emails, support series, and split tests. You can set up emails for optimal times and track performance with real-time analytics. However, as pointed out, deliverability can be a sticking point. If your open rates storage tank after switching, you’ll require to troubleshoot or take into consideration a dedicated email supplier.
CRM and Social Coordinator: Whatever in One Place
The CRM is an emphasize, offering lead scoring, segmentation, and also a client portal for tracking project progression. The social planner changes tools like Buffer or Hootsuite, allowing you timetable and evaluate posts throughout networks. For agencies, this kind of centralization is gold.
Selling Products and Courses: Great, Not Great
You can sell digital and physical products, run subscriptions, and also import courses from Kajabi. Content styles consist of video, sound, and docs, so you can accommodate different learning designs. Yet if you desire sophisticated community features or advanced program trickling, you’ll need to look in other places GoHighLevel JustCall.
Credibility Administration: Safeguard Your Brand name
GHL automates evaluation requests after transactions– using SMS, email, or QR code– so you can construct count on and integrity. Negative reviews can be rerouted to a personal kind, providing you a possibility to resolve issues before they go public. You can additionally keep track of testimonials across Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with repayment processors, social networks, and Zapier, so you can link your preferred devices as needed.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital firm (or wish to re-sell software application), GoHighLevel is a significant competitor. It’s not excellent– email deliverability and UI peculiarities can be irritating– yet the value, versatility, and agency-focused features are hard to beat. For solo designers or those requiring deep course/community tools, check out Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your technology stack together and want a single platform to run your company, GoHighLevel is absolutely worth a try. Simply check the email side prior to going all-in, and keep an eye on your costs as your list grows.