You understand exactly how each year there’s a brand-new “must-have” tool for digital firms? Well, GoHighLevel isn’t simply an additional fleeting trend. It’s developed a track record as a robust, all-in-one platform that can (supposedly) change your CRM, email marketing, funnel builder, course system, and GoHighLevel Integrations. Seems dreamy, best?
However here’s the important things: not all-in-one devices are produced equivalent. Some attempt to do whatever and wind up doing nothing well. Others struck that pleasant area. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stand Out?
It’s everything about consolidation. Think of dropping your patchwork of memberships– no more logging right into five various control panels just to inspect your leads, send out a campaign, or tweak a landing page. GoHighLevel bundles the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and membership system
- Workflow automation
- Social media organizing
- Online reputation administration
And that’s simply scratching the surface. For agencies, especially those handling numerous customers, the capability to produce and handle sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to love right here.
All-in-One Giant
You’re not just getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads by means of SMS to structure facility automations, you can manage almost every facet of your customers’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s wonderful, but occasionally you need to get to individuals where they really pay attention. GHL’s two-way SMS, voice drops, and Facebook Messenger integration mean you can get in touch with leads and clients on their terms. That’s a major side over platforms that just do email.
Automation That Really Delivers
If you’ve ever before attempted to patch with each other automations using Zapier and a number of disconnected applications, you recognize the discomfort. GoHighLevel’s workflow builder lets you sector, score, and action leads through your pipeline with marginal difficulty. Intend to send a follow-up SMS after a lead completes a kind? Easy. Trigger a support series based on customer activities? Done.
Economical For Agencies
Let’s talk cash. GHL’s plans start at $97/month and rise to $497/month for agencies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving major money– particularly if you’re managing several clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel allows you white-label and resell the platform. That indicates you can supply your very own branded version to customers, including a brand-new earnings stream. Not every system offers you that type of adaptability.
Integration-Friendly
Already utilizing Zapier, Stripe, or various other devices? GHL plays wonderful with the majority of significant platforms, so you’re not secured or compelled to abandon your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s obtain actual about the drawbacks.
Email Expenses Can Slip Up
Here’s a prospective budget-buster: GoHighLevel bills $0.01 per email sent out. If you’ve obtained a listing of 30,000 subscribers and you’re sending normal programs, you can conveniently spend $300+ monthly just on emails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to watch very closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a great deal of individuals report reduced deliverability rates compared to dedicated email platforms. We’re speaking about a 30% decrease in some instances. If your service lives and dies by the inbox, you’ll wish to do some serious screening before moving your list over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it does not always go as deep as expert systems. For instance, its program production tools aren’t as progressed as Kajabi or Teachable. Community features, advanced course trickling, and durable analytics? You may find them doing not have if you’re a content maker first and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s just say it: the user interface isn’t winning any type of style honors. With setups scattered throughout multiple panels and some strange navigating selections, you may find yourself clicking around more than you ‘d like. It’s practical, however it’s not constantly user-friendly.
Best for Agencies– Not Solo Creators
If you’re a digital firm, GHL’s features and pricing make a lots of sense. However if you’re a solo creator, coach, or course vendor, you might be better off with a platform that concentrates on your demands.
Real-Life Example: How a Company Makes Use Of GoHighLevel
Let’s say you run a shop digital company. You’ve obtained 5 customers, each with their own funnels, e-mail checklists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for visits, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for every client. You develop custom-made control panels, take care of all their leads, automate follow-ups via SMS and email, and even schedule their social messages– all without leaving the system. Need to duplicate an effective funnel for a brand-new client? Snapshots make it a wind. And you can also market your well-known variation of GHL to customers who wish to manage things themselves.
The Funnel and Website Builder: Surprisingly Capable
You could expect a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is really pretty smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s web content. Certain, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but also for the majority of agency clients, it’s sufficient.
And if you’re migrating from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Integrations
GHL lets you establish complex automations– think deserted cart e-mails, support sequences, and split examinations. You can arrange emails for ideal times and track efficiency with real-time analytics. But, as stated, deliverability can be a sticking point. If your open prices tank after switching, you’ll require to fix or think about a dedicated email supplier.
CRM and Social Planner: Every Little Thing in One Location
The CRM is a highlight, providing lead racking up, division, and also a client portal for tracking project progress. The social coordinator replaces devices like Buffer or Hootsuite, allowing you routine and analyze blog posts throughout channels. For companies, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can market digital and physical items, run memberships, and even import programs from Kajabi. Content styles include video, sound, and docs, so you can deal with different learning designs. However if you desire sophisticated community features or innovative training course leaking, you’ll need to look elsewhere GoHighLevel Integrations.
Credibility Administration: Safeguard Your Brand
GHL automates testimonial requests after transactions– via text, email, or QR code– so you can build trust fund and reliability. Adverse reviews can be redirected to a private kind, providing you an opportunity to resolve issues before they go public. You can also keep an eye on testimonials across Google, Facebook, and various other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with settlement cpus, social networks, and Zapier, so you can link your favorite tools as needed.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or intend to resell software), GoHighLevel is a major challenger. It’s not best– email deliverability and UI peculiarities can be frustrating– however the value, flexibility, and agency-focused features are difficult to defeat. For solo designers or those requiring deep course/community devices, look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack with each other and want a solitary system to run your company, GoHighLevel is absolutely worth a try. Simply examine the email side prior to going all-in, and keep an eye on your costs as your list expands.