You recognize exactly how every year there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t just another fleeting pattern. It’s developed a reputation as a robust, all-in-one platform that can (supposedly) change your CRM, email marketing, funnel builder, course system, and GoHighLevel Hiring. Seems dreamy, appropriate?
However below’s the thing: not all-in-one devices are created equivalent. Some try to do whatever and wind up not doing anything well. Others hit that sweet spot. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Attract Attention?
It’s everything about debt consolidation. Envision ditching your patchwork of subscriptions– say goodbye to logging right into five various dashboards simply to examine your leads, send a campaign, or modify a landing page. GoHighLevel packages the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and subscription system
- Workflow automation
- Social network scheduling
- Reputation management
Which’s just scratching the surface. For companies, specifically those handling multiple customers, the capacity to create and manage sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to enjoy below.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for firms. From nurturing leads through SMS to structure complicated automations, you can handle almost every element of your customers’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s fantastic, yet often you need to get to individuals where they really take note. GHL’s two-way SMS, voice drops, and Facebook Carrier integration indicate you can get in touch with leads and clients on their terms. That’s a major side over systems that just do email.
Automation That Actually Delivers
If you’ve ever attempted to cobble together automations using Zapier and a lot of disconnected applications, you know the pain. GoHighLevel’s workflow builder allows you segment, score, and action leads via your pipeline with minimal difficulty. Wish to send out a follow-up SMS after a lead fills in a form? Easy. Trigger a nurture sequence based on customer activities? Done.
Cost-Effective For Agencies
Let’s chat money. GHL’s plans start at $97/month and rise to $497/month for firms and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant cash– specifically if you’re handling multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel lets you white-label and re-sell the platform. That means you can supply your own well-known version to customers, adding a new profits stream. Not every system offers you that kind of adaptability.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays nice with the majority of major systems, so you’re not locked in or required to desert your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s get real regarding the disadvantages.
Email Costs Can Creep Up
Here’s a prospective budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you’ve obtained a checklist of 30,000 customers and you’re sending out normal programs, you might quickly invest $300+ monthly just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch carefully.
Email Deliverability Issues
GHL relies on Mailgun for email shipment, and a lot of individuals report lower deliverability prices compared to specialized email systems. We’re speaking about a 30% decrease in some cases. If your organization lives and passes away by the inbox, you’ll intend to do some significant testing prior to moving your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as professional platforms. As an example, its training course creation devices aren’t as advanced as Kajabi or Teachable. Community features, progressed training course dripping, and durable analytics? You could locate them doing not have if you’re a content designer initially and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just claim it: the user interface isn’t winning any style awards. With settings scattered across multiple panels and some weird navigation selections, you may find yourself clicking around more than you would certainly such as. It’s useful, but it’s not always intuitive.
Best for Agencies– Not Solo Creators
If you’re a digital firm, GHL’s features and pricing make a ton of feeling. But if you’re a solo creator, trainer, or training course seller, you may be much better off with a platform that focuses on your demands.
Real-Life Instance: How an Agency Utilizes GoHighLevel
Let’s say you run a shop digital company. You’ve obtained five clients, each with their own funnels, email listings, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for each and every client. You produce custom dashboards, take care of all their leads, automate follow-ups via SMS and e-mail, and even schedule their social articles– all without leaving the platform. Need to duplicate a successful funnel for a brand-new customer? Snapshots make it a breeze. And you can even re-sell your well-known version of GHL to clients who wish to take care of points themselves.
The Funnel and Website Builder: Remarkably Qualified
You may anticipate a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is really pretty smooth. You overcome 1,000 funnel templates to have fun with, and you can personalize them to your heart’s web content. Certain, it’s not as elegant as Elementor (no parallax scrolling or wild animations), however, for the majority of agency customers, it’s more than enough.
And if you’re migrating from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Hiring
GHL lets you set up complex automations– believe abandoned cart e-mails, nurture series, and split examinations. You can arrange emails for optimal times and track performance with real-time analytics. But, as pointed out, deliverability can be a sticking point. If your open rates storage tank after changing, you’ll require to repair or consider a committed e-mail provider.
CRM and Social Organizer: Everything in One Area
The CRM is a highlight, supplying lead racking up, division, and also a customer site for tracking project development. The social coordinator changes tools like Buffer or Hootsuite, allowing you routine and evaluate articles throughout networks. For firms, this sort of centralization is gold.
Marketing Products and Courses: Excellent, Not Great
You can offer digital and physical items, run memberships, and even import training courses from Kajabi. Content layouts include video, audio, and docs, so you can satisfy different learning styles. Yet if you desire advanced community features or sophisticated training course dripping, you’ll need to look somewhere else GoHighLevel Hiring.
Credibility Monitoring: Safeguard Your Brand
GHL automates evaluation demands after deals– by means of text, e-mail, or QR code– so you can build count on and reliability. Adverse evaluations can be rerouted to a personal form, offering you a chance to resolve problems prior to they go public. You can also keep an eye on reviews throughout Google, Facebook, and other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with settlement cpus, social media, and Zapier, so you can connect your favorite devices as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or wish to resell software program), GoHighLevel is a significant competitor. It’s not ideal– e-mail deliverability and UI peculiarities can be annoying– however the worth, adaptability, and agency-focused features are difficult to beat. For solo designers or those requiring deep course/community tools, check out Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech stack with each other and desire a single platform to run your firm, GoHighLevel is absolutely worth a shot. Just evaluate the e-mail side prior to going all-in, and keep an eye on your prices as your checklist grows.