You know just how yearly there’s a new “essential” device for digital companies? Well, GoHighLevel isn’t simply an additional fleeting fad. It’s developed a credibility as a durable, all-in-one platform that can (apparently) replace your CRM, email marketing, funnel builder, course system, and GoHighLevel Form Builder. Seems dreamy, right?
However here’s the thing: not all-in-one tools are produced equal. Some try to do whatever and wind up doing nothing well. Others struck that wonderful spot. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Stick Out?
It’s all about combination. Envision dropping your jumble of subscriptions– say goodbye to logging into five various dashboards just to check your leads, send a campaign, or modify a landing page. GoHighLevel packages the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Program and membership system
- Workflow automation
- Social media site scheduling
- Track record administration
And that’s simply scratching the surface. For firms, specifically those handling multiple customers, the capability to develop and handle sub-accounts under one roofing system is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be actual– there’s a lot to love below.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for companies. From nurturing leads using SMS to structure facility automations, you can take care of nearly every facet of your clients’ digital marketing in one area.
SMS and Multi-Channel Interaction
Email’s wonderful, yet occasionally you require to get to individuals where they actually take note. GHL’s two-way text, voice drops, and Facebook Messenger integration indicate you can connect with leads and customers on their terms. That’s a severe edge over platforms that just do e-mail.
Automation That In Fact Delivers
If you’ve ever attempted to patch with each other automations using Zapier and a bunch of separated apps, you know the pain. GoHighLevel’s workflow builder lets you sector, score, and move leads through your pipeline with very little fuss. Want to send out a follow-up SMS after a lead completes a type? Easy. Trigger a nurture series based on customer actions? Done.
Affordable For Agencies
Let’s speak money. GHL’s plans start at $97/month and increase to $497/month for companies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe cash money– specifically if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll like this: GoHighLevel allows you white-label and resell the system. That implies you can provide your own well-known variation to clients, including a new income stream. Not every platform offers you that type of versatility.
Integration-Friendly
Currently making use of Zapier, Stripe, or other tools? GHL plays great with the majority of significant platforms, so you’re not locked in or required to desert your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is best– let’s obtain actual regarding the disadvantages.
Email Expenses Can Sneak Up
Below’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent out. If you’ve obtained a list of 30,000 clients and you’re sending out normal broadcasts, you might conveniently invest $300+ each month just on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to enjoy very closely.
Email Deliverability Issues
GHL relies upon Mailgun for email delivery, and a lot of individuals report lower deliverability prices compared to specialized email platforms. We’re discussing a 30% decrease in some cases. If your company lives and dies by the inbox, you’ll want to do some serious screening before moving your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as specialist platforms. For instance, its training course production devices aren’t as progressed as Kajabi or Teachable. Community features, progressed program trickling, and robust analytics? You might discover them lacking if you’re a content developer initially and a firm 2nd.
UI/UX: Still a Little Bit Clunky
Let’s simply say it: the interface isn’t winning any kind of style awards. With settings spread throughout multiple panels and some strange navigation selections, you might find yourself clicking around more than you ‘d like. It’s functional, but it’s not constantly intuitive.
Best for Agencies– Not Solo Developers
If you’re a digital company, GHL’s features and pricing make a lots of feeling. Yet if you’re a solo maker, instructor, or program seller, you may be much better off with a platform that focuses on your requirements.
Real-Life Example: How an Agency Makes Use Of GoHighLevel
Let’s claim you run a shop digital firm. You have actually got five clients, each with their very own funnels, e-mail checklists, and social media sites accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each and every client. You produce customized control panels, take care of all their leads, automate follow-ups through SMS and email, and even arrange their social messages– all without leaving the platform. Required to clone a successful funnel for a new customer? Snapshots make it a breeze. And you can even market your well-known variation of GHL to customers who wish to handle things themselves.
The Funnel and Website Builder: Remarkably Qualified
You might expect a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is really pretty smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s web content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), however, for most agency clients, it’s ample.
And if you’re migrating from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Form Builder
GHL lets you establish complicated automations– believe abandoned cart e-mails, nurture sequences, and split examinations. You can set up e-mails for ideal times and track efficiency with real-time analytics. But, as stated, deliverability can be a sticking point. If your open rates tank after switching, you’ll require to fix or think about a dedicated email company.
CRM and Social Coordinator: Every Little Thing in One Place
The CRM is an emphasize, using lead racking up, segmentation, and even a customer portal for tracking project progression. The social organizer replaces devices like Buffer or Hootsuite, allowing you routine and evaluate messages across channels. For agencies, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can market digital and physical products, run subscriptions, and even import training courses from Kajabi. Web content formats consist of video, audio, and docs, so you can satisfy various learning styles. Yet if you want innovative community features or advanced program leaking, you’ll require to look elsewhere GoHighLevel Form Builder.
Online Reputation Management: Shield Your Brand name
GHL automates evaluation demands after transactions– using SMS, e-mail, or QR code– so you can develop trust fund and credibility. Adverse evaluations can be redirected to a personal kind, providing you a possibility to solve concerns before they go public. You can also keep an eye on reviews throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with repayment cpus, social networks, and Zapier, so you can attach your preferred devices as required.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or wish to re-sell software application), GoHighLevel is a serious contender. It’s not ideal– e-mail deliverability and UI peculiarities can be annoying– but the worth, adaptability, and agency-focused features are tough to beat. For solo creators or those requiring deep course/community tools, take a look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your technology pile together and want a solitary platform to run your company, GoHighLevel is absolutely worth a try. Simply test the email side prior to going all-in, and keep an eye on your prices as your checklist grows.