You recognize just how annually there’s a new “essential” device for digital agencies? Well, GoHighLevel isn’t simply one more fleeting pattern. It’s developed a reputation as a robust, all-in-one system that can (apparently) replace your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel For Coaching. Sounds dreamy, best?
But here’s things: not all-in-one devices are produced equal. Some try to do whatever and wind up doing nothing well. Others hit that wonderful area. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stick Out?
It’s all about combination. Picture ditching your patchwork of subscriptions– no more logging right into 5 different control panels just to check your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription system
- Workflow automation
- Social media scheduling
- Credibility management
And that’s simply scratching the surface. For firms, particularly those taking care of several customers, the capacity to develop and handle sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to love here.
All-in-One Powerhouse
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for firms. From nurturing leads using SMS to structure complicated automations, you can handle almost every element of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s terrific, but often you need to reach individuals where they in fact listen. GHL’s two-way text, voice drops, and Facebook Messenger integration imply you can get in touch with leads and customers on their terms. That’s a major side over systems that just do email.
Automation That In Fact Supplies
If you have actually ever attempted to cobble together automations using Zapier and a bunch of separated applications, you recognize the pain. GoHighLevel’s workflow builder allows you section, score, and action leads through your pipeline with marginal hassle. Intend to send out a follow-up SMS after a lead submits a form? Easy. Trigger a nurture sequence based on customer actions? Done.
Cost-Effective For Agencies
Let’s speak money. GHL’s plans start at $97/month and increase to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving serious cash money– specifically if you’re handling several clients.
SaaSPreneur Program
If you’re the business kind, you’ll love this: GoHighLevel lets you white-label and re-sell the system. That indicates you can use your own branded version to customers, adding a brand-new profits stream. Not every platform offers you that type of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other tools? GHL plays good with a lot of major platforms, so you’re not secured or compelled to desert your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s get actual about the disadvantages.
Email Prices Can Slip Up
Here’s a possible budget-buster: GoHighLevel bills $0.01 per email sent. If you’ve got a checklist of 30,000 clients and you’re sending regular programs, you might conveniently spend $300+ monthly simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to view closely.
Email Deliverability Issues
GHL relies upon Mailgun for email distribution, and a lot of individuals report lower deliverability prices compared to dedicated email platforms. We’re speaking about a 30% drop in some instances. If your service lives and dies by the inbox, you’ll wish to do some significant screening before moving your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as specialist systems. As an example, its program development tools aren’t as progressed as Kajabi or Teachable. Community features, advanced training course leaking, and robust analytics? You might find them doing not have if you’re a web content developer first and a firm 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just say it: the user interface isn’t winning any kind of layout awards. With setups scattered across multiple panels and some odd navigation options, you might find yourself clicking around more than you ‘d such as. It’s practical, however it’s not always user-friendly.
Best for Agencies– Not Solo Designers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. But if you’re a solo maker, instructor, or program vendor, you could be far better off with a system that focuses on your demands.
Real-Life Instance: How a Company Utilizes GoHighLevel
Let’s state you run a store digital agency. You’ve got 5 clients, each with their very own funnels, e-mail checklists, and social media accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for each and every client. You create custom control panels, handle all their leads, automate follow-ups by means of SMS and email, and also schedule their social messages– all without leaving the system. Need to clone an effective funnel for a brand-new customer? Snapshots make it a breeze. And you can even resell your top quality variation of GHL to customers who want to take care of points themselves.
The Funnel and Website Builder: Surprisingly Capable
You may expect a jack-of-all-trades builder to be clunky, however GHL’s drag-and-drop editor is actually rather smooth. You overcome 1,000 funnel templates to have fun with, and you can personalize them to your heart’s material. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but also for a lot of company clients, it’s more than enough.
And if you’re moving from ClickFunnels? GHL also uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel For Coaching
GHL allows you establish complex automations– think abandoned cart emails, nurture series, and split examinations. You can arrange emails for ideal times and track performance with real-time analytics. But, as pointed out, deliverability can be a sticking point. If your open prices container after switching, you’ll require to troubleshoot or take into consideration a specialized e-mail supplier.
CRM and Social Coordinator: Whatever in One Location
The CRM is a highlight, supplying lead scoring, segmentation, and also a client portal for tracking project progression. The social organizer changes devices like Buffer or Hootsuite, allowing you timetable and examine posts throughout networks. For firms, this sort of centralization is gold.
Selling Products and Courses: Good, Not Great
You can market digital and physical items, run subscriptions, and even import training courses from Kajabi. Content styles consist of video, sound, and docs, so you can deal with different learning designs. Yet if you want advanced community features or sophisticated training course trickling, you’ll need to look elsewhere GoHighLevel For Coaching.
Online Reputation Management: Protect Your Brand name
GHL automates evaluation demands after transactions– through text, email, or QR code– so you can develop trust and integrity. Unfavorable testimonials can be rerouted to a private form, giving you an opportunity to resolve problems before they go public. You can additionally keep track of evaluations throughout Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with repayment processors, social media sites, and Zapier, so you can link your preferred tools as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or intend to re-sell software application), GoHighLevel is a significant challenger. It’s not perfect– e-mail deliverability and UI quirks can be annoying– but the value, flexibility, and agency-focused features are hard to beat. For solo makers or those needing deep course/community devices, consider Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack with each other and want a single platform to run your agency, GoHighLevel is definitely worth a try. Simply examine the email side prior to going all-in, and keep an eye on your expenses as your checklist grows.