You know how every year there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t just another fleeting fad. It’s constructed a track record as a durable, all-in-one system that can (allegedly) replace your CRM, email marketing, funnel builder, training course system, and GoHighLevel For Agency Owners. Appears wonderful, ideal?
But below’s the thing: not all-in-one tools are created equal. Some attempt to do everything and end up doing nothing well. Others hit that wonderful area. So, where does GoHighLevel land? Let’s break it down– moles and all.
What Makes GoHighLevel Stand Out?
It’s all about consolidation. Imagine dumping your patchwork of subscriptions– say goodbye to logging right into 5 various control panels simply to examine your leads, send out a campaign, or tweak a landing page. GoHighLevel bundles the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Program and membership platform
- Workflow automation
- Social media scheduling
- Online reputation monitoring
Which’s simply scratching the surface. For firms, specifically those handling multiple customers, the capacity to develop and handle sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a lot to enjoy below.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for companies. From nurturing leads through SMS to structure complex automations, you can manage almost every facet of your customers’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s excellent, however occasionally you need to get to individuals where they in fact focus. GHL’s two-way SMS, voice drops, and Facebook Messenger integration imply you can get in touch with leads and clients on their terms. That’s a serious side over platforms that simply do e-mail.
Automation That In Fact Provides
If you have actually ever before attempted to cobble together automations making use of Zapier and a bunch of detached applications, you know the discomfort. GoHighLevel’s workflow builder allows you segment, rating, and step leads through your pipeline with marginal difficulty. Wish to send a follow-up SMS after a lead fills out a form? Easy. Trigger a support sequence based upon individual activities? Done.
Affordable For Agencies
Let’s chat money. GHL’s plans begin at $97/month and increase to $497/month for companies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant cash– especially if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll like this: GoHighLevel allows you white-label and market the platform. That implies you can use your own branded version to customers, adding a new profits stream. Not every system gives you that sort of adaptability.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays good with the majority of significant platforms, so you’re not locked in or forced to desert your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s obtain real concerning the downsides.
Email Expenses Can Creep Up
Right here’s a potential budget-buster: GoHighLevel charges $0.01 per email sent out. If you have actually obtained a list of 30,000 clients and you’re sending regular broadcasts, you might easily invest $300+ per month just on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to enjoy closely.
Email Deliverability Issues
GHL depends on Mailgun for email distribution, and a great deal of individuals report reduced deliverability prices contrasted to devoted email systems. We’re discussing a 30% decrease in some cases. If your service lives and passes away by the inbox, you’ll want to do some major screening prior to relocating your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as professional systems. As an example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced program leaking, and durable analytics? You might locate them lacking if you’re a material designer first and an agency 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just state it: the user interface isn’t winning any kind of design awards. With settings spread across numerous panels and some odd navigation choices, you could find yourself clicking around more than you would certainly such as. It’s practical, however it’s not always intuitive.
Best for Agencies– Not Solo Developers
If you’re a digital company, GHL’s features and pricing make a lots of sense. However if you’re a solo developer, instructor, or program seller, you could be much better off with a system that focuses on your requirements.
Real-Life Example: How a Firm Utilizes GoHighLevel
Let’s state you run a shop digital firm. You’ve obtained 5 customers, each with their own funnels, email lists, and social media sites accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for visits, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for every customer. You create custom-made control panels, take care of all their leads, automate follow-ups via SMS and e-mail, and even schedule their social articles– all without leaving the system. Required to duplicate a successful funnel for a brand-new client? Snapshots make it a wind. And you can also market your branded version of GHL to customers who intend to take care of points themselves.
The Funnel and Website Builder: Surprisingly Qualified
You may expect a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is actually pretty smooth. You overcome 1,000 funnel templates to have fun with, and you can personalize them to your heart’s content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but for the majority of firm clients, it’s ample.
And if you’re migrating from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel For Agency Owners
GHL allows you set up complicated automations– think abandoned cart e-mails, nurture series, and split tests. You can schedule e-mails for ideal times and track efficiency with real-time analytics. However, as stated, deliverability can be a sticking point. If your open prices storage tank after switching, you’ll require to troubleshoot or think about a specialized e-mail supplier.
CRM and Social Organizer: Everything in One Place
The CRM is an emphasize, using lead racking up, segmentation, and even a customer portal for tracking task progression. The social planner changes tools like Buffer or Hootsuite, letting you timetable and assess blog posts throughout channels. For agencies, this kind of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can market digital and physical items, run memberships, and even import courses from Kajabi. Content layouts include video, sound, and docs, so you can deal with different learning designs. However if you want sophisticated community features or advanced program dripping, you’ll need to look elsewhere GoHighLevel For Agency Owners.
Credibility Monitoring: Safeguard Your Brand
GHL automates evaluation requests after purchases– using SMS, e-mail, or QR code– so you can build trust fund and trustworthiness. Unfavorable testimonials can be rerouted to a private kind, giving you a possibility to solve issues before they go public. You can also keep an eye on testimonials throughout Google, Facebook, and various other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with settlement cpus, social media sites, and Zapier, so you can link your preferred devices as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital agency (or wish to re-sell software program), GoHighLevel is a major challenger. It’s not best– e-mail deliverability and UI peculiarities can be annoying– yet the value, versatility, and agency-focused features are difficult to beat. For solo developers or those needing deep course/community devices, check out Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech pile with each other and want a solitary system to run your agency, GoHighLevel is definitely worth a try. Just test the e-mail side before going all-in, and watch on your prices as your listing expands.