You know how every year there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply another short lived trend. It’s constructed a reputation as a robust, all-in-one platform that can (supposedly) change your CRM, e-mail marketing, funnel builder, program platform, and GoHighLevel Folders. Seems fanciful, appropriate?
However here’s the thing: not all-in-one devices are developed equal. Some attempt to do everything and wind up doing nothing well. Others hit that sweet spot. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Stick Out?
It’s all about debt consolidation. Visualize abandoning your patchwork of subscriptions– no more logging right into 5 different dashboards just to examine your leads, send out a campaign, or modify a landing page. GoHighLevel bundles the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and subscription system
- Workflow automation
- Social media site organizing
- Online reputation monitoring
And that’s simply scratching the surface. For firms, particularly those handling several clients, the capability to develop and handle sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a great deal to love below.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads using SMS to structure complicated automations, you can handle virtually every facet of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s terrific, but in some cases you require to get to people where they in fact take note. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration indicate you can get in touch with leads and clients on their terms. That’s a severe edge over platforms that simply do e-mail.
Automation That Really Supplies
If you’ve ever tried to cobble with each other automations making use of Zapier and a lot of disconnected apps, you understand the discomfort. GoHighLevel’s workflow builder lets you section, rating, and action leads with your pipeline with very little difficulty. Intend to send a follow-up SMS after a lead fills in a type? Easy. Trigger a nurture sequence based on individual activities? Done.
Affordable For Agencies
Let’s chat cash. GHL’s plans start at $97/month and increase to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant cash money– particularly if you’re taking care of several customers.
SaaSPreneur Program
If you’re the business kind, you’ll love this: GoHighLevel allows you white-label and resell the system. That indicates you can provide your very own top quality variation to clients, including a brand-new revenue stream. Not every platform provides you that type of adaptability.
Integration-Friendly
Already making use of Zapier, Stripe, or various other tools? GHL plays wonderful with most major systems, so you’re not secured or required to desert your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s get actual concerning the drawbacks.
Email Prices Can Sneak Up
Here’s a prospective budget-buster: GoHighLevel bills $0.01 per email sent out. If you have actually got a list of 30,000 clients and you’re sending out normal programs, you can conveniently spend $300+ each month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to see very closely.
Email Deliverability Issues
GHL depends on Mailgun for e-mail shipment, and a lot of customers report reduced deliverability rates compared to dedicated email systems. We’re talking about a 30% decrease in some situations. If your business lives and dies by the inbox, you’ll want to do some serious screening prior to moving your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as expert platforms. For instance, its course creation tools aren’t as progressed as Kajabi or Teachable. Community features, advanced training course trickling, and durable analytics? You may find them doing not have if you’re a web content developer initially and a firm 2nd.
UI/UX: Still a Little Bit Clunky
Let’s simply claim it: the user interface isn’t winning any style honors. With settings scattered throughout numerous panels and some strange navigation options, you could find yourself clicking around more than you would certainly like. It’s useful, yet it’s not always instinctive.
Best for Agencies– Not Solo Designers
If you’re a digital agency, GHL’s features and pricing make a ton of feeling. But if you’re a solo creator, train, or training course vendor, you might be better off with a platform that concentrates on your needs.
Real-Life Example: How an Agency Utilizes GoHighLevel
Let’s say you run a boutique digital company. You have actually obtained 5 clients, each with their very own funnels, e-mail listings, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for every customer. You create customized dashboards, handle all their leads, automate follow-ups using SMS and e-mail, and even schedule their social articles– all without leaving the system. Required to clone an effective funnel for a new customer? Snapshots make it a breeze. And you can also re-sell your well-known variation of GHL to customers who intend to manage points themselves.
The Funnel and Website Builder: Remarkably Qualified
You may expect a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is actually quite smooth. You overcome 1,000 funnel templates to play with, and you can tailor them to your heart’s content. Sure, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), but for most firm customers, it’s sufficient.
And if you’re migrating from ClickFunnels? GHL even provides a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Folders
GHL lets you establish intricate automations– believe abandoned cart e-mails, nurture sequences, and split examinations. You can set up e-mails for optimal times and track performance with real-time analytics. However, as pointed out, deliverability can be a sticking point. If your open prices tank after switching, you’ll need to repair or take into consideration a dedicated e-mail supplier.
CRM and Social Coordinator: Everything in One Location
The CRM is a highlight, providing lead racking up, division, and even a customer portal for tracking task development. The social organizer replaces tools like Buffer or Hootsuite, allowing you routine and analyze posts throughout networks. For firms, this sort of centralization is gold.
Selling Products and Courses: Good, Not Great
You can market digital and physical products, run subscriptions, and also import programs from Kajabi. Material formats include video, audio, and docs, so you can deal with various learning styles. But if you desire sophisticated community features or advanced program leaking, you’ll require to look elsewhere GoHighLevel Folders.
Credibility Administration: Secure Your Brand name
GHL automates testimonial requests after transactions– using SMS, email, or QR code– so you can develop trust and reliability. Adverse testimonials can be rerouted to a private kind, offering you a chance to settle problems before they go public. You can also keep track of testimonials across Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with payment processors, social networks, and Zapier, so you can attach your preferred devices as required.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital agency (or wish to re-sell software application), GoHighLevel is a major challenger. It’s not excellent– email deliverability and UI traits can be frustrating– yet the worth, flexibility, and agency-focused features are hard to beat. For solo designers or those requiring deep course/community devices, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile together and want a single system to run your firm, GoHighLevel is definitely worth a shot. Just check the e-mail side before going all-in, and watch on your prices as your list expands.