You recognize just how every year there’s a brand-new “essential” device for digital agencies? Well, GoHighLevel isn’t simply one more short lived trend. It’s developed an online reputation as a robust, all-in-one platform that can (allegedly) change your CRM, email marketing, funnel builder, training course platform, and GoHighLevel Facebook Shop. Sounds wonderful, best?
But here’s the important things: not all-in-one devices are created equivalent. Some try to do whatever and end up doing nothing well. Others struck that wonderful place. So, where does GoHighLevel land? Let’s break it down– moles and all.
What Makes GoHighLevel Stand Out?
It’s all about combination. Imagine abandoning your jumble of registrations– no more logging into five various dashboards just to check your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Course and membership system
- Workflow automation
- Social media scheduling
- Online reputation management
Which’s simply scratching the surface. For firms, specifically those managing several clients, the ability to create and take care of sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a lot to like below.
All-in-One Powerhouse
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads by means of SMS to structure facility automations, you can take care of almost every facet of your customers’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s fantastic, but occasionally you require to reach individuals where they in fact listen. GHL’s two-way SMS, voice drops, and Facebook Carrier integration mean you can connect with leads and clients on their terms. That’s a major side over platforms that just do email.
Automation That Really Supplies
If you have actually ever before tried to patch with each other automations utilizing Zapier and a number of separated apps, you know the discomfort. GoHighLevel’s workflow builder allows you sector, score, and move leads through your pipeline with minimal fuss. Want to send out a follow-up SMS after a lead fills in a type? Easy. Trigger a nurture sequence based upon individual actions? Done.
Affordable For Agencies
Let’s talk money. GHL’s plans begin at $97/month and go up to $497/month for companies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving serious cash– particularly if you’re managing several customers.
SaaSPreneur Program
If you’re the business kind, you’ll love this: GoHighLevel allows you white-label and market the system. That suggests you can offer your own top quality version to customers, adding a new earnings stream. Not every system offers you that type of flexibility.
Integration-Friendly
Already utilizing Zapier, Stripe, or other devices? GHL plays good with the majority of significant systems, so you’re not secured or forced to abandon your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is ideal– let’s obtain genuine about the drawbacks.
Email Expenses Can Sneak Up
Here’s a prospective budget-buster: GoHighLevel bills $0.01 per email sent out. If you have actually got a listing of 30,000 clients and you’re sending normal broadcasts, you might easily invest $300+ monthly simply on e-mails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch carefully.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a great deal of individuals report lower deliverability rates contrasted to dedicated e-mail platforms. We’re discussing a 30% decrease in some cases. If your business lives and passes away by the inbox, you’ll wish to do some serious testing prior to relocating your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as expert systems. For example, its program production devices aren’t as progressed as Kajabi or Teachable. Community features, advanced training course trickling, and robust analytics? You might discover them lacking if you’re a web content developer first and a company second.
UI/UX: Still a Little Bit Clunky
Let’s simply say it: the user interface isn’t winning any layout awards. With settings spread across multiple panels and some odd navigation options, you could find yourself clicking around more than you would certainly like. It’s useful, however it’s not always instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital company, GHL’s features and pricing make a ton of feeling. Yet if you’re a solo designer, coach, or training course seller, you might be much better off with a system that focuses on your requirements.
Real-Life Example: How an Agency Uses GoHighLevel
Let’s say you run a shop digital company. You’ve obtained 5 customers, each with their own funnels, e-mail lists, and social networks accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each and every client. You create customized dashboards, manage all their leads, automate follow-ups via SMS and e-mail, and also schedule their social articles– all without leaving the platform. Need to clone an effective funnel for a new customer? Snapshots make it a wind. And you can even market your branded variation of GHL to clients who intend to manage things themselves.
The Funnel and Website Builder: Remarkably Qualified
You may expect a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is really quite smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but for the majority of company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL also provides a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Facebook Shop
GHL lets you establish intricate automations– believe abandoned cart emails, nurture series, and split examinations. You can set up emails for optimal times and track efficiency with real-time analytics. Yet, as mentioned, deliverability can be a sticking point. If your open prices tank after changing, you’ll need to repair or consider a devoted e-mail provider.
CRM and Social Organizer: Everything in One Location
The CRM is a highlight, offering lead racking up, segmentation, and even a customer website for tracking job development. The social planner replaces tools like Buffer or Hootsuite, allowing you timetable and evaluate messages throughout networks. For companies, this type of centralization is gold.
Selling Products and Courses: Good, Not Great
You can market digital and physical items, run memberships, and even import courses from Kajabi. Web content layouts consist of video, audio, and docs, so you can cater to different learning designs. But if you want innovative community features or sophisticated program trickling, you’ll need to look elsewhere GoHighLevel Facebook Shop.
Credibility Monitoring: Shield Your Brand
GHL automates testimonial demands after purchases– through SMS, e-mail, or QR code– so you can build trust and integrity. Negative evaluations can be redirected to an exclusive form, providing you a chance to fix issues prior to they go public. You can likewise check reviews throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with repayment processors, social media sites, and Zapier, so you can link your favorite tools as required.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital company (or want to re-sell software application), GoHighLevel is a serious competitor. It’s not ideal– e-mail deliverability and UI peculiarities can be aggravating– yet the worth, versatility, and agency-focused features are difficult to beat. For solo creators or those requiring deep course/community devices, check out Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech pile with each other and want a single platform to run your company, GoHighLevel is absolutely worth a try. Just check the e-mail side before going all-in, and watch on your expenses as your checklist grows.