You understand how every year there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t simply one more fleeting pattern. It’s constructed a credibility as a durable, all-in-one system that can (allegedly) change your CRM, e-mail marketing, funnel builder, course system, and GoHighLevel Email Services. Seems wonderful, ideal?
But here’s the important things: not all-in-one tools are created equivalent. Some attempt to do every little thing and end up not doing anything well. Others hit that sweet area. So, where does GoHighLevel land? Let’s break it down– growths and all.
What Makes GoHighLevel Stand Apart?
It’s all about consolidation. Think of dropping your patchwork of memberships– no more logging right into five different dashboards just to examine your leads, send out a campaign, or fine-tune a landing page. GoHighLevel bundles the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription system
- Workflow automation
- Social network scheduling
- Credibility administration
And that’s just scratching the surface. For companies, specifically those handling numerous customers, the ability to create and manage sub-accounts under one roof covering is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to like below.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for agencies. From nurturing leads by means of SMS to building complicated automations, you can take care of almost every element of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s wonderful, yet sometimes you need to get to individuals where they really focus. GHL’s two-way text, voice drops, and Facebook Carrier integration indicate you can connect with leads and customers on their terms. That’s a significant side over systems that just do email.
Automation That In Fact Supplies
If you’ve ever tried to cobble with each other automations making use of Zapier and a bunch of detached apps, you recognize the pain. GoHighLevel’s workflow builder allows you segment, rating, and action leads through your pipeline with very little hassle. Want to send a follow-up SMS after a lead completes a form? Easy. Trigger a nurture sequence based on customer actions? Done.
Affordable For Agencies
Let’s speak money. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major money– particularly if you’re taking care of numerous customers.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel lets you white-label and re-sell the system. That indicates you can use your own top quality version to customers, including a brand-new profits stream. Not every platform provides you that sort of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other devices? GHL plays nice with the majority of significant platforms, so you’re not locked in or forced to abandon your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s obtain actual about the drawbacks.
Email Expenses Can Slip Up
Below’s a potential budget-buster: GoHighLevel bills $0.01 per e-mail sent out. If you’ve got a checklist of 30,000 subscribers and you’re sending routine broadcasts, you might quickly invest $300+ monthly just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to watch very closely.
Email Deliverability Issues
GHL relies on Mailgun for email shipment, and a great deal of users report reduced deliverability prices compared to dedicated e-mail platforms. We’re speaking about a 30% decrease in some cases. If your business lives and passes away by the inbox, you’ll intend to do some serious testing before relocating your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as professional systems. For example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced course trickling, and robust analytics? You may locate them lacking if you’re a web content designer first and a company second.
UI/UX: Still a Little Bit Clunky
Let’s just say it: the interface isn’t winning any type of style honors. With settings spread throughout numerous panels and some weird navigating selections, you may find yourself clicking around more than you ‘d like. It’s practical, however it’s not always user-friendly.
Best for Agencies– Not Solo Developers
If you’re a digital agency, GHL’s features and pricing make a ton of sense. However if you’re a solo developer, coach, or training course seller, you might be far better off with a system that concentrates on your demands.
Real-Life Instance: How a Company Makes Use Of GoHighLevel
Let’s claim you run a shop digital agency. You’ve got 5 customers, each with their own funnels, e-mail checklists, and social media sites accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each customer. You develop custom dashboards, handle all their leads, automate follow-ups by means of SMS and e-mail, and also arrange their social messages– all without leaving the system. Required to clone a successful funnel for a brand-new customer? Snapshots make it a wind. And you can even resell your top quality variation of GHL to customers who want to handle points themselves.
The Funnel and Website Builder: Remarkably Capable
You may expect a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is really quite smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), however, for many firm clients, it’s ample.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Email Services
GHL lets you set up complex automations– think abandoned cart e-mails, support series, and split tests. You can schedule emails for ideal times and track efficiency with real-time analytics. However, as mentioned, deliverability can be a sticking point. If your open rates tank after changing, you’ll need to repair or think about a devoted email company.
CRM and Social Organizer: Whatever in One Place
The CRM is a highlight, providing lead racking up, segmentation, and even a client website for tracking task progression. The social planner changes devices like Buffer or Hootsuite, allowing you routine and examine messages throughout channels. For firms, this type of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can offer digital and physical products, run memberships, and even import courses from Kajabi. Content styles consist of video, audio, and docs, so you can satisfy different learning designs. Yet if you desire sophisticated community features or sophisticated training course leaking, you’ll need to look somewhere else GoHighLevel Email Services.
Track Record Monitoring: Safeguard Your Brand
GHL automates evaluation requests after purchases– by means of text, e-mail, or QR code– so you can build count on and reputation. Negative evaluations can be redirected to a personal form, giving you a possibility to settle problems before they go public. You can likewise keep an eye on reviews throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with settlement cpus, social networks, and Zapier, so you can attach your favored devices as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or wish to re-sell software application), GoHighLevel is a serious challenger. It’s not perfect– e-mail deliverability and UI peculiarities can be frustrating– yet the value, adaptability, and agency-focused features are hard to defeat. For solo creators or those needing deep course/community devices, consider Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology pile together and desire a solitary platform to run your company, GoHighLevel is absolutely worth a try. Simply examine the email side before going all-in, and keep an eye on your expenses as your listing grows.