You understand just how yearly there’s a new “essential” tool for digital agencies? Well, GoHighLevel isn’t just an additional fleeting trend. It’s constructed a track record as a robust, all-in-one system that can (apparently) change your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel Eliza Agent Platform. Seems wonderful, right?
But here’s things: not all-in-one tools are created equal. Some attempt to do every little thing and end up doing nothing well. Others hit that wonderful place. So, where does GoHighLevel land? Let’s break it down– blemishes and all.
What Makes GoHighLevel Attract Attention?
It’s all about consolidation. Envision abandoning your jumble of subscriptions– no more logging into five different dashboards simply to check your leads, send a campaign, or fine-tune a landing page. GoHighLevel bundles the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social media site scheduling
- Track record management
Which’s just scratching the surface. For companies, particularly those handling multiple customers, the ability to develop and manage sub-accounts under one roof is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to enjoy here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for companies. From nurturing leads using SMS to building complex automations, you can deal with virtually every element of your customers’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s excellent, but occasionally you need to reach people where they really pay attention. GHL’s two-way SMS, voice declines, and Facebook Carrier integration mean you can get in touch with leads and clients on their terms. That’s a major side over platforms that simply do email.
Automation That Really Supplies
If you’ve ever tried to patch together automations using Zapier and a lot of disconnected apps, you know the discomfort. GoHighLevel’s workflow builder lets you section, rating, and step leads via your pipeline with marginal hassle. Want to send out a follow-up SMS after a lead completes a form? Easy. Trigger a support series based upon user activities? Done.
Affordable For Agencies
Let’s talk money. GHL’s plans begin at $97/month and go up to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving severe cash– particularly if you’re handling numerous clients.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel allows you white-label and re-sell the system. That means you can offer your own well-known version to clients, adding a new profits stream. Not every platform gives you that sort of flexibility.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays great with a lot of major platforms, so you’re not locked in or required to abandon your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s obtain genuine regarding the downsides.
Email Costs Can Sneak Up
Below’s a possible budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you’ve got a checklist of 30,000 customers and you’re sending out regular broadcasts, you can quickly invest $300+ per month just on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to enjoy closely.
Email Deliverability Issues
GHL counts on Mailgun for e-mail delivery, and a lot of individuals report lower deliverability prices compared to devoted email systems. We’re speaking about a 30% drop in some situations. If your service lives and passes away by the inbox, you’ll wish to do some severe screening prior to moving your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as expert systems. As an example, its training course creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced training course leaking, and robust analytics? You could discover them doing not have if you’re a material maker initially and a firm second.
UI/UX: Still a Bit Clunky
Let’s just say it: the user interface isn’t winning any type of design awards. With setups spread across multiple panels and some odd navigating selections, you might find yourself clicking around more than you would certainly such as. It’s useful, yet it’s not constantly intuitive.
Best for Agencies– Not Solo Makers
If you’re a digital firm, GHL’s features and pricing make a lots of feeling. However if you’re a solo developer, instructor, or training course seller, you could be better off with a platform that concentrates on your demands.
Real-Life Instance: How an Agency Uses GoHighLevel
Let’s claim you run a store digital agency. You have actually got 5 clients, each with their very own funnels, e-mail lists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Buffer for social media sites.
With GoHighLevel, you set up sub-accounts for each client. You produce custom-made control panels, handle all their leads, automate follow-ups via SMS and email, and even schedule their social posts– all without leaving the platform. Need to duplicate an effective funnel for a new client? Snapshots make it a wind. And you can even resell your well-known version of GHL to clients who want to manage points themselves.
The Funnel and Website Builder: Surprisingly Capable
You could anticipate a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is in fact quite smooth. You overcome 1,000 funnel templates to play with, and you can tailor them to your heart’s content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but also for the majority of company customers, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Eliza Agent Platform
GHL lets you establish complex automations– think deserted cart emails, nurture sequences, and split examinations. You can schedule e-mails for optimum times and track performance with real-time analytics. Yet, as discussed, deliverability can be a sticking point. If your open prices container after changing, you’ll need to repair or take into consideration a specialized e-mail company.
CRM and Social Planner: Whatever in One Area
The CRM is a highlight, using lead racking up, segmentation, and also a customer website for tracking project progression. The social organizer replaces tools like Buffer or Hootsuite, allowing you schedule and analyze blog posts throughout networks. For firms, this kind of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can offer digital and physical products, run memberships, and also import training courses from Kajabi. Content layouts include video, audio, and docs, so you can accommodate different learning designs. But if you desire innovative community features or advanced program trickling, you’ll require to look somewhere else GoHighLevel Eliza Agent Platform.
Reputation Monitoring: Secure Your Brand
GHL automates evaluation demands after transactions– through text, e-mail, or QR code– so you can build trust and reliability. Negative testimonials can be rerouted to a private form, providing you a possibility to deal with issues prior to they go public. You can also keep an eye on evaluations throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with settlement processors, social media, and Zapier, so you can link your favored devices as required.
The Bottom Line: Should You Select GoHighLevel?
If you’re running a digital company (or wish to market software application), GoHighLevel is a severe contender. It’s not best– email deliverability and UI quirks can be frustrating– yet the value, adaptability, and agency-focused features are hard to defeat. For solo makers or those needing deep course/community tools, look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack with each other and desire a single system to run your agency, GoHighLevel is absolutely worth a shot. Just examine the email side prior to going all-in, and keep an eye on your costs as your list grows.