You know exactly how yearly there’s a new “essential” device for digital agencies? Well, GoHighLevel isn’t simply another short lived pattern. It’s built a reputation as a durable, all-in-one platform that can (apparently) change your CRM, email marketing, funnel builder, course system, and GoHighLevel Ecommerce Snapshot. Appears dreamy, best?
But right here’s the thing: not all-in-one devices are created equivalent. Some try to do everything and wind up doing nothing well. Others struck that sweet area. So, where does GoHighLevel land? Let’s simplify– moles and all.
What Makes GoHighLevel Stand Apart?
It’s everything about consolidation. Picture dropping your jumble of registrations– say goodbye to logging right into 5 different dashboards simply to check your leads, send out a campaign, or tweak a landing page. GoHighLevel packages the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Program and membership platform
- Workflow automation
- Social network scheduling
- Reputation management
Which’s simply scratching the surface. For agencies, especially those taking care of numerous clients, the capability to produce and manage sub-accounts under one roof is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a lot to love right here.
All-in-One Giant
You’re not just obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads through SMS to structure facility automations, you can manage virtually every facet of your customers’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s fantastic, but often you need to reach individuals where they in fact pay attention. GHL’s two-way SMS, voice declines, and Facebook Messenger integration indicate you can connect with leads and customers on their terms. That’s a serious edge over systems that just do email.
Automation That In Fact Supplies
If you’ve ever before tried to patch together automations using Zapier and a lot of separated applications, you know the pain. GoHighLevel’s workflow builder allows you section, score, and step leads with your pipeline with minimal difficulty. Want to send a follow-up SMS after a lead completes a form? Easy. Trigger a support series based on individual actions? Done.
Cost-Effective For Agencies
Let’s talk money. GHL’s plans start at $97/month and rise to $497/month for agencies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving serious cash– specifically if you’re handling multiple clients.
SaaSPreneur Program
If you’re the business kind, you’ll like this: GoHighLevel allows you white-label and re-sell the platform. That implies you can provide your own top quality variation to customers, adding a new earnings stream. Not every platform provides you that type of flexibility.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays great with many major platforms, so you’re not locked in or forced to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s get real concerning the drawbacks.
Email Prices Can Sneak Up
Here’s a potential budget-buster: GoHighLevel bills $0.01 per email sent. If you have actually got a checklist of 30,000 customers and you’re sending out normal broadcasts, you might conveniently invest $300+ monthly just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on email marketing, this is something to see closely.
Email Deliverability Issues
GHL depends on Mailgun for e-mail distribution, and a great deal of individuals report lower deliverability prices compared to committed email platforms. We’re discussing a 30% drop in some instances. If your service lives and dies by the inbox, you’ll want to do some significant testing before relocating your list over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it does not constantly go as deep as expert platforms. For example, its training course creation devices aren’t as progressed as Kajabi or Teachable. Community features, progressed program trickling, and robust analytics? You could find them doing not have if you’re a material designer first and a company second.
UI/UX: Still a Little Bit Clunky
Let’s just state it: the interface isn’t winning any kind of layout honors. With settings spread throughout several panels and some odd navigating selections, you may find yourself clicking around more than you would certainly such as. It’s functional, however it’s not constantly user-friendly.
Best for Agencies– Not Solo Developers
If you’re a digital agency, GHL’s features and pricing make a ton of feeling. However if you’re a solo maker, trainer, or course seller, you may be better off with a system that concentrates on your demands.
Real-Life Example: How a Firm Makes Use Of GoHighLevel
Let’s say you run a boutique digital agency. You’ve obtained 5 clients, each with their own funnels, email checklists, and social media sites accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Buffer for social networks.
With GoHighLevel, you set up sub-accounts for every client. You develop personalized dashboards, handle all their leads, automate follow-ups through SMS and e-mail, and also arrange their social messages– all without leaving the system. Need to duplicate an effective funnel for a new customer? Snapshots make it a breeze. And you can even market your well-known version of GHL to clients who intend to handle things themselves.
The Funnel and Website Builder: Remarkably Capable
You may expect a jack-of-all-trades builder to be cumbersome, yet GHL’s drag-and-drop editor is in fact pretty smooth. You get over 1,000 funnel templates to play with, and you can personalize them to your heart’s content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild animations), but also for a lot of agency clients, it’s more than enough.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Ecommerce Snapshot
GHL lets you establish complex automations– assume deserted cart e-mails, support sequences, and split examinations. You can schedule e-mails for optimum times and track performance with real-time analytics. Yet, as discussed, deliverability can be a sticking point. If your open prices container after changing, you’ll need to repair or take into consideration a specialized email provider.
CRM and Social Planner: Everything in One Place
The CRM is an emphasize, providing lead racking up, segmentation, and also a customer site for tracking job progression. The social organizer replaces devices like Buffer or Hootsuite, letting you timetable and assess articles throughout channels. For agencies, this type of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can market digital and physical items, run memberships, and even import training courses from Kajabi. Web content styles include video, audio, and docs, so you can deal with various learning styles. However if you want advanced community features or innovative course trickling, you’ll need to look elsewhere GoHighLevel Ecommerce Snapshot.
Track Record Management: Shield Your Brand
GHL automates review requests after deals– via SMS, email, or QR code– so you can construct depend on and reliability. Adverse reviews can be redirected to a personal form, offering you an opportunity to resolve problems prior to they go public. You can also keep an eye on reviews across Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with repayment cpus, social media, and Zapier, so you can attach your preferred devices as needed.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital agency (or want to re-sell software application), GoHighLevel is a major competitor. It’s not ideal– email deliverability and UI quirks can be irritating– yet the value, flexibility, and agency-focused features are hard to defeat. For solo developers or those needing deep course/community tools, check out Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your technology pile with each other and want a single system to run your firm, GoHighLevel is definitely worth a try. Just test the e-mail side before going all-in, and keep an eye on your expenses as your list expands.