You know just how every year there’s a brand-new “must-have” tool for digital firms? Well, GoHighLevel isn’t just another short lived fad. It’s developed an online reputation as a robust, all-in-one system that can (supposedly) replace your CRM, email marketing, funnel builder, program platform, and GoHighLevel Custom JavaScript. Sounds wonderful, best?
However here’s the thing: not all-in-one tools are developed equivalent. Some attempt to do every little thing and wind up doing nothing well. Others hit that sweet place. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stick Out?
It’s all about loan consolidation. Imagine ditching your jumble of subscriptions– say goodbye to logging into five different dashboards simply to examine your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social media site scheduling
- Credibility management
Which’s simply scratching the surface. For agencies, especially those handling multiple clients, the capacity to produce and take care of sub-accounts under one roofing is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a great deal to like right here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for agencies. From nurturing leads via SMS to structure complicated automations, you can take care of almost every facet of your customers’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s great, however sometimes you need to reach people where they in fact focus. GHL’s two-way SMS, voice drops, and Facebook Carrier integration imply you can get in touch with leads and clients on their terms. That’s a major edge over platforms that simply do email.
Automation That Really Supplies
If you have actually ever before tried to patch together automations making use of Zapier and a number of separated applications, you understand the discomfort. GoHighLevel’s workflow builder allows you segment, score, and action leads with your pipeline with very little hassle. Want to send out a follow-up SMS after a lead completes a type? Easy. Trigger a support series based on customer activities? Done.
Cost-efficient For Agencies
Let’s speak cash. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious cash money– specifically if you’re taking care of multiple clients.
SaaSPreneur Program
If you’re the business type, you’ll enjoy this: GoHighLevel allows you white-label and resell the system. That implies you can provide your very own branded variation to clients, adding a new revenue stream. Not every platform offers you that sort of adaptability.
Integration-Friendly
Already using Zapier, Stripe, or other devices? GHL plays wonderful with the majority of significant platforms, so you’re not secured or forced to desert your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is perfect– let’s obtain genuine about the drawbacks.
Email Costs Can Sneak Up
Right here’s a prospective budget-buster: GoHighLevel bills $0.01 per e-mail sent out. If you’ve got a listing of 30,000 clients and you’re sending out routine programs, you could conveniently spend $300+ per month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to see closely.
Email Deliverability Issues
GHL relies on Mailgun for e-mail delivery, and a lot of users report lower deliverability prices compared to dedicated e-mail systems. We’re discussing a 30% decrease in some situations. If your service lives and passes away by the inbox, you’ll intend to do some major screening prior to moving your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it does not always go as deep as professional systems. For instance, its program creation devices aren’t as progressed as Kajabi or Teachable. Community features, progressed course leaking, and durable analytics? You could discover them doing not have if you’re a content developer first and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s simply say it: the user interface isn’t winning any kind of layout awards. With setups spread throughout numerous panels and some strange navigation selections, you could find yourself clicking around more than you ‘d like. It’s useful, however it’s not constantly instinctive.
Best for Agencies– Not Solo Makers
If you’re a digital agency, GHL’s features and pricing make a lots of feeling. But if you’re a solo designer, trainer, or program vendor, you could be better off with a system that concentrates on your requirements.
Real-Life Example: How an Agency Uses GoHighLevel
Let’s claim you run a store digital firm. You’ve obtained five clients, each with their own funnels, email lists, and social media sites accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Barrier for social networks.
With GoHighLevel, you set up sub-accounts for each customer. You produce customized dashboards, handle all their leads, automate follow-ups by means of SMS and email, and even schedule their social blog posts– all without leaving the system. Required to duplicate a successful funnel for a new client? Snapshots make it a wind. And you can even market your branded variation of GHL to customers who wish to manage points themselves.
The Funnel and Website Builder: Remarkably Qualified
You could expect a jack-of-all-trades builder to be confusing, yet GHL’s drag-and-drop editor is in fact quite smooth. You overcome 1,000 funnel templates to play with, and you can customize them to your heart’s content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for most company customers, it’s sufficient.
And if you’re migrating from ClickFunnels? GHL also provides a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Custom JavaScript
GHL allows you establish intricate automations– think abandoned cart e-mails, support sequences, and split tests. You can schedule emails for ideal times and track performance with real-time analytics. Yet, as discussed, deliverability can be a sticking point. If your open rates storage tank after changing, you’ll require to fix or take into consideration a specialized e-mail provider.
CRM and Social Organizer: Whatever in One Area
The CRM is a highlight, providing lead racking up, segmentation, and even a client portal for tracking job development. The social organizer replaces devices like Buffer or Hootsuite, allowing you timetable and assess posts throughout channels. For firms, this kind of centralization is gold.
Selling Products and Courses: Great, Not Great
You can sell digital and physical items, run memberships, and also import courses from Kajabi. Content formats include video, sound, and docs, so you can deal with different learning styles. Yet if you want innovative community features or innovative training course dripping, you’ll need to look in other places GoHighLevel Custom JavaScript.
Online Reputation Monitoring: Protect Your Brand
GHL automates testimonial demands after deals– by means of text, e-mail, or QR code– so you can build count on and credibility. Negative reviews can be redirected to a private type, providing you a chance to solve concerns before they go public. You can additionally keep track of reviews throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with settlement processors, social media, and Zapier, so you can attach your favorite devices as required.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital firm (or want to resell software), GoHighLevel is a significant contender. It’s not perfect– email deliverability and UI traits can be annoying– yet the worth, versatility, and agency-focused features are tough to beat. For solo developers or those requiring deep course/community tools, look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology pile with each other and desire a single platform to run your company, GoHighLevel is absolutely worth a try. Simply test the email side prior to going all-in, and keep an eye on your prices as your listing grows.