You recognize exactly how yearly there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t just another short lived fad. It’s developed a track record as a robust, all-in-one system that can (apparently) replace your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Custom Audience. Seems fanciful, appropriate?
But right here’s the important things: not all-in-one devices are produced equal. Some try to do everything and end up doing nothing well. Others hit that pleasant area. So, where does GoHighLevel land? Let’s simplify– blemishes and all.
What Makes GoHighLevel Stand Out?
It’s all about debt consolidation. Imagine ditching your patchwork of registrations– say goodbye to logging right into 5 various dashboards just to examine your leads, send out a campaign, or modify a landing page. GoHighLevel packages the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription system
- Workflow automation
- Social media site scheduling
- Reputation management
Which’s simply scratching the surface. For agencies, especially those taking care of multiple customers, the capability to produce and handle sub-accounts under one roof is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be genuine– there’s a great deal to like here.
All-in-One Giant
You’re not just getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads by means of SMS to structure facility automations, you can deal with almost every facet of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s excellent, however often you need to get to people where they actually listen. GHL’s two-way text, voice decreases, and Facebook Messenger integration suggest you can get in touch with leads and clients on their terms. That’s a serious side over systems that simply do email.
Automation That Actually Supplies
If you’ve ever before attempted to cobble with each other automations using Zapier and a lot of detached applications, you know the discomfort. GoHighLevel’s workflow builder allows you section, rating, and relocation leads through your pipeline with marginal fuss. Want to send out a follow-up SMS after a lead fills out a kind? Easy. Trigger a nurture series based upon customer activities? Done.
Affordable For Agencies
Let’s speak cash. GHL’s plans start at $97/month and rise to $497/month for agencies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant cash– especially if you’re taking care of multiple clients.
SaaSPreneur Program
If you’re the business type, you’ll like this: GoHighLevel lets you white-label and resell the platform. That means you can provide your very own branded version to customers, adding a brand-new income stream. Not every system gives you that type of flexibility.
Integration-Friendly
Currently making use of Zapier, Stripe, or other devices? GHL plays nice with many major systems, so you’re not locked in or forced to abandon your favored applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s obtain genuine concerning the drawbacks.
Email Prices Can Sneak Up
Right here’s a possible budget-buster: GoHighLevel bills $0.01 per email sent out. If you have actually obtained a checklist of 30,000 clients and you’re sending out regular programs, you could quickly invest $300+ each month just on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to enjoy carefully.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a lot of customers report reduced deliverability rates compared to devoted e-mail platforms. We’re discussing a 30% drop in some instances. If your organization lives and passes away by the inbox, you’ll intend to do some major screening before moving your list over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as professional platforms. For instance, its training course development tools aren’t as advanced as Kajabi or Teachable. Community features, progressed course trickling, and robust analytics? You might find them doing not have if you’re a material maker initially and an agency second.
UI/UX: Still a Bit Clunky
Let’s just say it: the user interface isn’t winning any kind of design awards. With setups scattered across several panels and some strange navigating choices, you could find yourself clicking around more than you ‘d like. It’s functional, but it’s not constantly user-friendly.
Best for Agencies– Not Solo Developers
If you’re a digital firm, GHL’s features and pricing make a ton of sense. Yet if you’re a solo creator, train, or program seller, you may be much better off with a platform that specializes in your needs.
Real-Life Instance: How a Firm Uses GoHighLevel
Let’s claim you run a shop digital company. You’ve got five clients, each with their very own funnels, e-mail listings, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social media.
With GoHighLevel, you established sub-accounts for each client. You produce personalized dashboards, manage all their leads, automate follow-ups via SMS and email, and even arrange their social articles– all without leaving the system. Required to clone an effective funnel for a brand-new customer? Snapshots make it a breeze. And you can also resell your top quality variation of GHL to customers who intend to take care of points themselves.
The Funnel and Website Builder: Remarkably Capable
You might expect a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is actually rather smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s web content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for many company customers, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Custom Audience
GHL lets you establish complex automations– believe abandoned cart e-mails, nurture sequences, and split examinations. You can arrange emails for optimum times and track performance with real-time analytics. But, as stated, deliverability can be a sticking point. If your open prices storage tank after switching, you’ll require to fix or think about a dedicated e-mail service provider.
CRM and Social Organizer: Whatever in One Location
The CRM is an emphasize, supplying lead scoring, segmentation, and also a client portal for tracking project progression. The social coordinator changes tools like Buffer or Hootsuite, allowing you schedule and assess blog posts throughout channels. For companies, this type of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can offer digital and physical items, run memberships, and even import training courses from Kajabi. Content styles consist of video, sound, and docs, so you can satisfy different learning designs. However if you want advanced community features or innovative program leaking, you’ll need to look elsewhere GoHighLevel Custom Audience.
Online Reputation Administration: Safeguard Your Brand name
GHL automates evaluation demands after deals– through SMS, email, or QR code– so you can build trust and reliability. Unfavorable reviews can be redirected to a private kind, providing you a possibility to solve concerns prior to they go public. You can also monitor evaluations throughout Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with settlement cpus, social networks, and Zapier, so you can link your favorite devices as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital company (or wish to re-sell software), GoHighLevel is a major competitor. It’s not perfect– e-mail deliverability and UI quirks can be frustrating– however the worth, adaptability, and agency-focused features are tough to defeat. For solo creators or those requiring deep course/community tools, take a look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech pile together and want a single system to run your agency, GoHighLevel is definitely worth a shot. Just check the email side before going all-in, and watch on your costs as your list grows.