You understand how annually there’s a new “must-have” tool for digital firms? Well, GoHighLevel isn’t simply an additional fleeting fad. It’s built a reputation as a durable, all-in-one platform that can (supposedly) replace your CRM, email marketing, funnel builder, program platform, and GoHighLevel Client Portal. Sounds dreamy, best?
But below’s the important things: not all-in-one devices are created equivalent. Some attempt to do whatever and end up not doing anything well. Others hit that wonderful place. So, where does GoHighLevel land? Let’s simplify– moles and all.
What Makes GoHighLevel Stand Out?
It’s all about consolidation. Visualize dumping your jumble of registrations– no more logging into five different dashboards just to check your leads, send out a campaign, or modify a landing page. GoHighLevel bundles the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and membership system
- Workflow automation
- Social media site organizing
- Credibility management
And that’s just scratching the surface. For companies, particularly those managing multiple clients, the ability to develop and manage sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to enjoy below.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads using SMS to structure complex automations, you can take care of nearly every element of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s wonderful, yet sometimes you require to get to individuals where they actually take note. GHL’s two-way text, voice decreases, and Facebook Carrier integration indicate you can get in touch with leads and customers on their terms. That’s a major side over platforms that just do email.
Automation That Actually Provides
If you have actually ever before tried to patch with each other automations making use of Zapier and a lot of disconnected apps, you know the pain. GoHighLevel’s workflow builder lets you sector, score, and move leads with your pipeline with very little hassle. Intend to send out a follow-up SMS after a lead submits a kind? Easy. Trigger a support sequence based on individual activities? Done.
Cost-Effective For Agencies
Let’s chat money. GHL’s plans begin at $97/month and increase to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe money– specifically if you’re managing several clients.
SaaSPreneur Program
If you’re the business type, you’ll love this: GoHighLevel allows you white-label and resell the system. That indicates you can offer your very own top quality variation to customers, including a new earnings stream. Not every platform offers you that sort of versatility.
Integration-Friendly
Currently using Zapier, Stripe, or other tools? GHL plays nice with many major platforms, so you’re not locked in or forced to abandon your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s get actual regarding the disadvantages.
Email Costs Can Slip Up
Below’s a potential budget-buster: GoHighLevel charges $0.01 per email sent. If you’ve got a listing of 30,000 customers and you’re sending routine programs, you can easily invest $300+ each month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to enjoy carefully.
Email Deliverability Issues
GHL depends on Mailgun for email delivery, and a great deal of individuals report reduced deliverability prices compared to specialized email systems. We’re discussing a 30% drop in some situations. If your organization lives and passes away by the inbox, you’ll intend to do some severe testing before relocating your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as professional systems. For example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced training course leaking, and durable analytics? You might find them doing not have if you’re a material maker initially and a firm 2nd.
UI/UX: Still a Bit Clunky
Let’s simply state it: the interface isn’t winning any type of style honors. With settings scattered across several panels and some odd navigating selections, you may find yourself clicking around more than you would certainly like. It’s practical, but it’s not constantly instinctive.
Best for Agencies– Not Solo Makers
If you’re a digital company, GHL’s features and pricing make a ton of sense. Yet if you’re a solo designer, trainer, or course seller, you might be far better off with a system that specializes in your requirements.
Real-Life Example: How a Firm Uses GoHighLevel
Let’s say you run a shop digital firm. You have actually got 5 clients, each with their own funnels, e-mail lists, and social media accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Barrier for social media.
With GoHighLevel, you established sub-accounts for every client. You produce custom-made dashboards, handle all their leads, automate follow-ups via SMS and email, and also arrange their social articles– all without leaving the platform. Required to duplicate a successful funnel for a brand-new client? Snapshots make it a wind. And you can also resell your well-known version of GHL to clients who wish to take care of things themselves.
The Funnel and Website Builder: Remarkably Qualified
You might anticipate a jack-of-all-trades builder to be cumbersome, yet GHL’s drag-and-drop editor is actually pretty smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but also for most company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Client Portal
GHL allows you set up complex automations– assume deserted cart emails, support series, and split tests. You can schedule emails for optimum times and track efficiency with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open prices tank after switching, you’ll need to troubleshoot or think about a specialized e-mail company.
CRM and Social Organizer: Everything in One Area
The CRM is an emphasize, using lead racking up, segmentation, and also a client website for tracking task progression. The social organizer replaces devices like Buffer or Hootsuite, allowing you schedule and evaluate articles across channels. For firms, this sort of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can sell digital and physical items, run memberships, and even import courses from Kajabi. Web content layouts consist of video, sound, and docs, so you can satisfy various learning designs. However if you desire innovative community features or innovative course dripping, you’ll need to look somewhere else GoHighLevel Client Portal.
Track Record Management: Safeguard Your Brand
GHL automates review demands after purchases– through text, email, or QR code– so you can construct depend on and integrity. Adverse testimonials can be redirected to an exclusive type, giving you a chance to deal with problems prior to they go public. You can also check reviews throughout Google, Facebook, and various other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with payment processors, social media sites, and Zapier, so you can link your favored tools as needed.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital firm (or wish to re-sell software program), GoHighLevel is a severe competitor. It’s not perfect– email deliverability and UI traits can be frustrating– but the worth, flexibility, and agency-focused features are tough to beat. For solo developers or those requiring deep course/community tools, take a look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech pile together and want a single system to run your agency, GoHighLevel is definitely worth a shot. Simply examine the email side prior to going all-in, and keep an eye on your prices as your listing grows.