You recognize exactly how yearly there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t just one more short lived trend. It’s built a track record as a robust, all-in-one system that can (allegedly) change your CRM, email marketing, funnel builder, course platform, and GoHighLevel Bootcamp. Appears wonderful, best?
But below’s the thing: not all-in-one tools are developed equivalent. Some try to do whatever and end up doing nothing well. Others struck that sweet area. So, where does GoHighLevel land? Let’s break it down– verrucas and all.
What Makes GoHighLevel Stand Apart?
It’s all about debt consolidation. Imagine dropping your jumble of registrations– no more logging right into 5 different dashboards just to examine your leads, send a campaign, or fine-tune a landing page. GoHighLevel bundles the essentials:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Program and membership system
- Workflow automation
- Social network scheduling
- Credibility management
And that’s simply scratching the surface. For agencies, particularly those taking care of numerous customers, the capacity to produce and take care of sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to love right here.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads by means of SMS to structure complex automations, you can manage nearly every aspect of your customers’ digital marketing in one area.
SMS and Multi-Channel Interaction
Email’s fantastic, but often you require to reach individuals where they in fact listen. GHL’s two-way text, voice declines, and Facebook Messenger integration mean you can get in touch with leads and clients on their terms. That’s a significant side over platforms that just do e-mail.
Automation That In Fact Supplies
If you have actually ever tried to patch with each other automations making use of Zapier and a bunch of separated applications, you recognize the pain. GoHighLevel’s workflow builder allows you segment, score, and step leads with your pipeline with marginal hassle. Wish to send out a follow-up SMS after a lead submits a kind? Easy. Trigger a nurture sequence based upon user actions? Done.
Affordable For Agencies
Let’s talk cash. GHL’s plans begin at $97/month and rise to $497/month for companies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving severe cash– particularly if you’re managing multiple customers.
SaaSPreneur Program
If you’re the business type, you’ll love this: GoHighLevel allows you white-label and resell the platform. That indicates you can offer your own branded variation to customers, adding a new revenue stream. Not every platform provides you that type of versatility.
Integration-Friendly
Currently using Zapier, Stripe, or other tools? GHL plays wonderful with a lot of significant platforms, so you’re not locked in or required to abandon your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is perfect– let’s obtain genuine concerning the downsides.
Email Prices Can Sneak Up
Here’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve got a checklist of 30,000 customers and you’re sending regular broadcasts, you can conveniently spend $300+ monthly just on emails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to see carefully.
Email Deliverability Issues
GHL counts on Mailgun for email shipment, and a great deal of users report reduced deliverability prices contrasted to committed email systems. We’re speaking about a 30% drop in some instances. If your service lives and dies by the inbox, you’ll wish to do some severe screening prior to relocating your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as specialist platforms. As an example, its course creation tools aren’t as advanced as Kajabi or Teachable. Community features, progressed course leaking, and durable analytics? You might discover them doing not have if you’re a material maker initially and a company 2nd.
UI/UX: Still a Bit Clunky
Let’s simply say it: the interface isn’t winning any style awards. With settings scattered across multiple panels and some weird navigation options, you may find yourself clicking around greater than you ‘d such as. It’s functional, yet it’s not constantly intuitive.
Best for Agencies– Not Solo Makers
If you’re a digital agency, GHL’s features and pricing make a lots of feeling. But if you’re a solo developer, instructor, or course seller, you might be much better off with a system that focuses on your requirements.
Real-Life Instance: How an Agency Makes Use Of GoHighLevel
Let’s claim you run a store digital agency. You have actually obtained 5 clients, each with their very own funnels, email listings, and social media accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Buffer for social networks.
With GoHighLevel, you established sub-accounts for each customer. You create custom control panels, manage all their leads, automate follow-ups by means of SMS and e-mail, and even schedule their social blog posts– all without leaving the platform. Need to duplicate a successful funnel for a new client? Snapshots make it a breeze. And you can even re-sell your top quality version of GHL to clients who intend to manage points themselves.
The Funnel and Website Builder: Surprisingly Capable
You may expect a jack-of-all-trades builder to be confusing, yet GHL’s drag-and-drop editor is in fact rather smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but for many company clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Bootcamp
GHL allows you set up complicated automations– think deserted cart emails, support sequences, and split examinations. You can set up e-mails for optimal times and track performance with real-time analytics. But, as mentioned, deliverability can be a sticking point. If your open rates tank after switching, you’ll require to repair or think about a specialized email provider.
CRM and Social Organizer: Whatever in One Place
The CRM is an emphasize, using lead scoring, division, and also a customer site for tracking project progression. The social planner replaces devices like Buffer or Hootsuite, letting you timetable and examine posts across networks. For agencies, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can sell digital and physical items, run subscriptions, and even import programs from Kajabi. Material layouts include video, audio, and docs, so you can accommodate different learning designs. Yet if you want innovative community features or innovative training course dripping, you’ll need to look somewhere else GoHighLevel Bootcamp.
Track Record Administration: Protect Your Brand name
GHL automates testimonial demands after purchases– by means of SMS, email, or QR code– so you can construct count on and reputation. Adverse testimonials can be rerouted to a personal type, giving you a possibility to settle problems before they go public. You can also keep track of reviews across Google, Facebook, and other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with payment processors, social media sites, and Zapier, so you can attach your favorite devices as needed.
The Bottom Line: Should You Select GoHighLevel?
If you’re running a digital firm (or wish to re-sell software), GoHighLevel is a significant contender. It’s not ideal– email deliverability and UI peculiarities can be annoying– but the worth, flexibility, and agency-focused features are tough to beat. For solo developers or those needing deep course/community tools, check out Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack together and want a single platform to run your company, GoHighLevel is absolutely worth a try. Just check the e-mail side prior to going all-in, and watch on your costs as your list grows.