You know just how every year there’s a brand-new “must-have” tool for digital firms? Well, GoHighLevel isn’t simply an additional fleeting fad. It’s constructed an online reputation as a durable, all-in-one platform that can (apparently) change your CRM, e-mail marketing, funnel builder, program platform, and GoHighLevel Appointment Notes. Appears wonderful, best?
But here’s the thing: not all-in-one devices are created equivalent. Some attempt to do every little thing and wind up doing nothing well. Others hit that wonderful area. So, where does GoHighLevel land? Let’s simplify– protuberances and all.
What Makes GoHighLevel Stand Apart?
It’s everything about loan consolidation. Envision abandoning your patchwork of registrations– say goodbye to logging into five different control panels just to inspect your leads, send a campaign, or tweak a landing page. GoHighLevel packages the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media site organizing
- Online reputation management
Which’s simply scratching the surface. For firms, specifically those handling several customers, the capability to develop and handle sub-accounts under one roof covering is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be real– there’s a lot to like here.
All-in-One Giant
You’re not just obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for companies. From nurturing leads via SMS to building complicated automations, you can manage almost every element of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s terrific, but often you need to get to individuals where they actually focus. GHL’s two-way text, voice decreases, and Facebook Carrier integration imply you can connect with leads and customers on their terms. That’s a serious side over platforms that just do email.
Automation That Actually Supplies
If you have actually ever tried to cobble with each other automations making use of Zapier and a number of detached apps, you recognize the pain. GoHighLevel’s workflow builder lets you sector, score, and relocation leads with your pipeline with marginal difficulty. Wish to send out a follow-up SMS after a lead fills in a type? Easy. Trigger a nurture series based upon individual activities? Done.
Cost-efficient For Agencies
Let’s talk money. GHL’s plans begin at $97/month and go up to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant money– specifically if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel lets you white-label and resell the platform. That means you can use your very own top quality version to customers, adding a new revenue stream. Not every platform gives you that type of adaptability.
Integration-Friendly
Currently using Zapier, Stripe, or various other tools? GHL plays great with many major platforms, so you’re not secured or forced to desert your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is best– let’s get actual concerning the downsides.
Email Prices Can Creep Up
Here’s a possible budget-buster: GoHighLevel charges $0.01 per email sent out. If you’ve obtained a list of 30,000 customers and you’re sending out normal broadcasts, you could quickly invest $300+ monthly simply on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch carefully.
Email Deliverability Issues
GHL relies on Mailgun for email shipment, and a lot of customers report reduced deliverability rates contrasted to committed email platforms. We’re discussing a 30% decrease in some instances. If your company lives and passes away by the inbox, you’ll wish to do some major testing before relocating your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as professional systems. For instance, its course production devices aren’t as advanced as Kajabi or Teachable. Community features, progressed program leaking, and robust analytics? You could discover them doing not have if you’re a content creator initially and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s simply claim it: the interface isn’t winning any layout honors. With setups scattered throughout several panels and some weird navigating options, you might find yourself clicking around more than you ‘d such as. It’s functional, but it’s not constantly user-friendly.
Best for Agencies– Not Solo Developers
If you’re a digital agency, GHL’s features and pricing make a ton of feeling. But if you’re a solo developer, train, or program vendor, you may be better off with a platform that focuses on your needs.
Real-Life Example: How a Company Makes Use Of GoHighLevel
Let’s state you run a shop digital agency. You’ve got five customers, each with their very own funnels, email lists, and social networks accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Buffer for social networks.
With GoHighLevel, you established sub-accounts for every customer. You develop personalized dashboards, handle all their leads, automate follow-ups using SMS and e-mail, and even arrange their social blog posts– all without leaving the platform. Required to clone a successful funnel for a brand-new customer? Snapshots make it a breeze. And you can even market your branded variation of GHL to clients who intend to manage things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You might anticipate a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is actually pretty smooth. You overcome 1,000 funnel templates to have fun with, and you can customize them to your heart’s web content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild animations), but for most firm clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Appointment Notes
GHL lets you establish complicated automations– believe abandoned cart e-mails, nurture sequences, and split tests. You can arrange e-mails for optimum times and track efficiency with real-time analytics. Yet, as mentioned, deliverability can be a sticking point. If your open rates tank after changing, you’ll require to troubleshoot or take into consideration a devoted email provider.
CRM and Social Organizer: Everything in One Area
The CRM is a highlight, using lead scoring, segmentation, and even a client portal for tracking job progress. The social coordinator replaces tools like Buffer or Hootsuite, letting you timetable and analyze posts across networks. For agencies, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can offer digital and physical items, run subscriptions, and even import courses from Kajabi. Material formats include video, sound, and docs, so you can satisfy different learning designs. However if you want sophisticated community features or sophisticated course leaking, you’ll require to look in other places GoHighLevel Appointment Notes.
Reputation Administration: Secure Your Brand name
GHL automates evaluation demands after transactions– using SMS, e-mail, or QR code– so you can build trust fund and trustworthiness. Negative testimonials can be redirected to a personal form, offering you a chance to resolve problems prior to they go public. You can additionally keep track of testimonials throughout Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with repayment processors, social media sites, and Zapier, so you can link your preferred tools as needed.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or want to resell software), GoHighLevel is a serious competitor. It’s not excellent– e-mail deliverability and UI peculiarities can be frustrating– yet the value, versatility, and agency-focused features are tough to beat. For solo makers or those needing deep course/community tools, consider Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack with each other and want a solitary system to run your firm, GoHighLevel is definitely worth a shot. Simply check the e-mail side before going all-in, and watch on your prices as your checklist grows.