You understand just how every year there’s a new “essential” tool for digital agencies? Well, GoHighLevel isn’t simply one more short lived trend. It’s built a track record as a robust, all-in-one platform that can (apparently) replace your CRM, e-mail marketing, funnel builder, program system, and GoHighLevel AI Lead Gen System. Seems dreamy, best?
Yet below’s the thing: not all-in-one tools are created equal. Some try to do every little thing and wind up not doing anything well. Others struck that sweet area. So, where does GoHighLevel land? Let’s break it down– blemishes and all.
What Makes GoHighLevel Stand Out?
It’s all about consolidation. Visualize abandoning your patchwork of memberships– no more logging right into five different control panels simply to check your leads, send a campaign, or modify a landing page. GoHighLevel bundles the fundamentals:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Course and membership platform
- Workflow automation
- Social media site organizing
- Online reputation management
And that’s simply scratching the surface. For agencies, especially those taking care of several customers, the ability to create and take care of sub-accounts under one roofing system is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to like below.
All-in-One Giant
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for companies. From nurturing leads using SMS to building facility automations, you can take care of nearly every aspect of your customers’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s great, yet occasionally you require to get to people where they in fact take note. GHL’s two-way text, voice declines, and Facebook Carrier integration indicate you can get in touch with leads and customers on their terms. That’s a major side over systems that simply do email.
Automation That Actually Delivers
If you have actually ever attempted to cobble with each other automations making use of Zapier and a bunch of disconnected applications, you know the discomfort. GoHighLevel’s workflow builder allows you sector, score, and step leads through your pipeline with minimal hassle. Want to send out a follow-up SMS after a lead fills out a type? Easy. Trigger a support sequence based upon individual activities? Done.
Affordable For Agencies
Let’s chat cash. GHL’s plans begin at $97/month and go up to $497/month for agencies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving serious money– particularly if you’re managing several clients.
SaaSPreneur Program
If you’re the business type, you’ll like this: GoHighLevel lets you white-label and resell the system. That suggests you can use your own well-known variation to customers, including a brand-new income stream. Not every system provides you that kind of flexibility.
Integration-Friendly
Already utilizing Zapier, Stripe, or various other tools? GHL plays great with many major platforms, so you’re not locked in or compelled to abandon your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is ideal– let’s get genuine regarding the drawbacks.
Email Costs Can Slip Up
Here’s a potential budget-buster: GoHighLevel charges $0.01 per email sent out. If you’ve got a checklist of 30,000 clients and you’re sending out normal broadcasts, you could quickly spend $300+ per month simply on emails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to watch closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail delivery, and a great deal of users report lower deliverability prices compared to dedicated e-mail systems. We’re talking about a 30% drop in some situations. If your service lives and dies by the inbox, you’ll intend to do some serious screening before relocating your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it does not constantly go as deep as expert systems. For example, its course creation devices aren’t as progressed as Kajabi or Teachable. Community features, advanced program dripping, and robust analytics? You could discover them lacking if you’re a web content maker first and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s just claim it: the interface isn’t winning any type of layout awards. With settings spread across several panels and some weird navigation options, you could find yourself clicking around more than you ‘d such as. It’s functional, but it’s not constantly intuitive.
Best for Agencies– Not Solo Creators
If you’re a digital agency, GHL’s features and pricing make a ton of sense. Yet if you’re a solo maker, trainer, or program seller, you may be much better off with a platform that focuses on your needs.
Real-Life Example: How a Firm Makes Use Of GoHighLevel
Let’s say you run a shop digital company. You have actually got five clients, each with their own funnels, e-mail lists, and social media sites accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each and every customer. You produce customized dashboards, take care of all their leads, automate follow-ups via SMS and e-mail, and also schedule their social articles– all without leaving the system. Need to clone an effective funnel for a brand-new customer? Snapshots make it a wind. And you can also re-sell your top quality version of GHL to customers who intend to take care of points themselves.
The Funnel and Website Builder: Surprisingly Qualified
You may expect a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is actually quite smooth. You overcome 1,000 funnel templates to play with, and you can tailor them to your heart’s material. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for the majority of firm customers, it’s ample.
And if you’re migrating from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel AI Lead Gen System
GHL allows you set up intricate automations– think deserted cart emails, support series, and split tests. You can arrange emails for optimum times and track performance with real-time analytics. But, as pointed out, deliverability can be a sticking point. If your open prices container after switching, you’ll require to repair or think about a committed email company.
CRM and Social Coordinator: Whatever in One Location
The CRM is an emphasize, using lead scoring, division, and also a client site for tracking project progress. The social planner changes tools like Buffer or Hootsuite, allowing you timetable and examine blog posts throughout channels. For agencies, this type of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can offer digital and physical products, run subscriptions, and also import courses from Kajabi. Web content formats include video, sound, and docs, so you can accommodate various learning styles. Yet if you want innovative community features or innovative program leaking, you’ll need to look elsewhere GoHighLevel AI Lead Gen System.
Online Reputation Administration: Secure Your Brand
GHL automates evaluation demands after deals– via SMS, e-mail, or QR code– so you can develop trust and integrity. Negative testimonials can be rerouted to a personal type, giving you a possibility to deal with problems before they go public. You can additionally keep an eye on reviews across Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with repayment cpus, social networks, and Zapier, so you can link your favorite devices as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or wish to market software program), GoHighLevel is a significant competitor. It’s not ideal– email deliverability and UI peculiarities can be annoying– yet the worth, flexibility, and agency-focused features are hard to beat. For solo creators or those needing deep course/community tools, look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack with each other and want a single platform to run your company, GoHighLevel is definitely worth a try. Simply check the e-mail side before going all-in, and keep an eye on your costs as your checklist expands.