You recognize just how annually there’s a brand-new “essential” device for digital agencies? Well, GoHighLevel isn’t just one more short lived trend. It’s constructed a credibility as a durable, all-in-one system that can (allegedly) change your CRM, e-mail marketing, funnel builder, training course platform, and GoHighLevel Affiliate Program. Sounds wonderful, appropriate?
But right here’s things: not all-in-one tools are created equivalent. Some attempt to do everything and end up not doing anything well. Others hit that pleasant area. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stick Out?
It’s all about debt consolidation. Envision ditching your patchwork of memberships– no more logging right into five different control panels just to check your leads, send out a campaign, or fine-tune a landing page. GoHighLevel bundles the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription system
- Workflow automation
- Social network organizing
- Online reputation management
And that’s just scratching the surface. For agencies, especially those handling several clients, the ability to develop and handle sub-accounts under one roof covering is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be genuine– there’s a great deal to like below.
All-in-One Giant
You’re not just obtaining a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for firms. From nurturing leads by means of SMS to building facility automations, you can handle almost every facet of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s fantastic, but in some cases you need to get to individuals where they actually pay attention. GHL’s two-way text, voice declines, and Facebook Carrier integration suggest you can get in touch with leads and clients on their terms. That’s a major side over systems that simply do e-mail.
Automation That In Fact Provides
If you have actually ever tried to cobble with each other automations utilizing Zapier and a bunch of detached apps, you know the pain. GoHighLevel’s workflow builder lets you segment, rating, and move leads with your pipeline with very little difficulty. Intend to send out a follow-up SMS after a lead fills in a type? Easy. Trigger a support sequence based upon customer actions? Done.
Economical For Agencies
Let’s talk money. GHL’s plans begin at $97/month and increase to $497/month for agencies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major cash money– particularly if you’re handling multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel lets you white-label and re-sell the system. That means you can provide your very own branded variation to clients, including a brand-new profits stream. Not every system offers you that sort of adaptability.
Integration-Friendly
Already making use of Zapier, Stripe, or various other tools? GHL plays nice with a lot of significant systems, so you’re not secured or required to desert your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s obtain genuine about the disadvantages.
Email Expenses Can Slip Up
Here’s a possible budget-buster: GoHighLevel charges $0.01 per email sent. If you have actually got a checklist of 30,000 clients and you’re sending out routine programs, you might conveniently spend $300+ monthly simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to view very closely.
Email Deliverability Issues
GHL counts on Mailgun for email delivery, and a lot of users report reduced deliverability rates compared to devoted e-mail platforms. We’re discussing a 30% decrease in some situations. If your service lives and dies by the inbox, you’ll want to do some major testing before relocating your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as expert platforms. As an example, its program creation devices aren’t as advanced as Kajabi or Teachable. Community features, progressed program dripping, and durable analytics? You may find them doing not have if you’re a material creator first and a firm 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just say it: the interface isn’t winning any layout honors. With setups spread throughout multiple panels and some odd navigation options, you could find yourself clicking around more than you would certainly such as. It’s practical, yet it’s not always instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital agency, GHL’s features and pricing make a lots of sense. However if you’re a solo developer, coach, or course seller, you could be far better off with a platform that specializes in your requirements.
Real-Life Example: How an Agency Makes Use Of GoHighLevel
Let’s say you run a store digital company. You have actually obtained 5 customers, each with their own funnels, e-mail checklists, and social media sites accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for every customer. You produce custom dashboards, handle all their leads, automate follow-ups using SMS and e-mail, and also arrange their social articles– all without leaving the platform. Required to clone a successful funnel for a new client? Snapshots make it a wind. And you can even re-sell your well-known version of GHL to customers who intend to manage points themselves.
The Funnel and Website Builder: Surprisingly Capable
You could expect a jack-of-all-trades builder to be cumbersome, however GHL’s drag-and-drop editor is actually pretty smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild animations), however, for the majority of agency clients, it’s ample.
And if you’re moving from ClickFunnels? GHL also uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Affiliate Program
GHL lets you set up complicated automations– think deserted cart e-mails, nurture sequences, and split examinations. You can set up emails for optimal times and track efficiency with real-time analytics. But, as mentioned, deliverability can be a sticking point. If your open rates tank after switching, you’ll need to repair or consider a specialized e-mail service provider.
CRM and Social Planner: Every Little Thing in One Area
The CRM is a highlight, offering lead racking up, segmentation, and even a client portal for tracking job progression. The social coordinator changes tools like Buffer or Hootsuite, letting you routine and analyze articles across networks. For agencies, this kind of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can market digital and physical products, run subscriptions, and even import courses from Kajabi. Material layouts consist of video, audio, and docs, so you can deal with various learning styles. But if you desire advanced community features or innovative program dripping, you’ll need to look in other places GoHighLevel Affiliate Program.
Reputation Administration: Safeguard Your Brand name
GHL automates evaluation requests after purchases– using SMS, email, or QR code– so you can construct trust and reliability. Adverse testimonials can be redirected to a private form, providing you a possibility to solve problems prior to they go public. You can likewise monitor evaluations throughout Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with repayment processors, social media, and Zapier, so you can link your preferred devices as required.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital company (or want to re-sell software), GoHighLevel is a significant competitor. It’s not perfect– email deliverability and UI peculiarities can be annoying– yet the worth, flexibility, and agency-focused features are hard to defeat. For solo makers or those requiring deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology pile together and desire a solitary system to run your company, GoHighLevel is definitely worth a shot. Simply examine the email side before going all-in, and watch on your costs as your listing grows.