You understand exactly how annually there’s a new “essential” tool for digital agencies? Well, GoHighLevel isn’t simply an additional short lived fad. It’s built a credibility as a durable, all-in-one system that can (supposedly) change your CRM, email marketing, funnel builder, program platform, and Can You Build Websites with GoHighLevel. Sounds dreamy, ideal?
But here’s the thing: not all-in-one devices are produced equal. Some attempt to do everything and end up not doing anything well. Others struck that wonderful area. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stand Out?
It’s all about debt consolidation. Imagine ditching your patchwork of memberships– no more logging into 5 various control panels just to check your leads, send a campaign, or modify a landing page. GoHighLevel packages the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social media site scheduling
- Credibility administration
Which’s simply scratching the surface. For firms, particularly those taking care of several clients, the capacity to develop and take care of sub-accounts under one roofing system is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be genuine– there’s a great deal to like right here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for firms. From nurturing leads through SMS to building facility automations, you can handle almost every element of your customers’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s excellent, however sometimes you require to get to people where they really take note. GHL’s two-way text, voice decreases, and Facebook Messenger integration mean you can get in touch with leads and customers on their terms. That’s a significant side over platforms that just do email.
Automation That Really Provides
If you have actually ever before attempted to patch with each other automations using Zapier and a bunch of separated applications, you know the discomfort. GoHighLevel’s workflow builder lets you sector, score, and action leads via your pipeline with marginal fuss. Intend to send a follow-up SMS after a lead fills out a kind? Easy. Trigger a nurture series based on user activities? Done.
Cost-Effective For Agencies
Let’s speak cash. GHL’s plans start at $97/month and rise to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving major cash– especially if you’re taking care of multiple customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel lets you white-label and resell the platform. That suggests you can supply your own well-known version to clients, adding a brand-new revenue stream. Not every platform provides you that type of adaptability.
Integration-Friendly
Already utilizing Zapier, Stripe, or various other devices? GHL plays good with the majority of major systems, so you’re not secured or compelled to desert your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is best– let’s get genuine about the downsides.
Email Costs Can Sneak Up
Here’s a potential budget-buster: GoHighLevel bills $0.01 per email sent. If you have actually got a checklist of 30,000 subscribers and you’re sending routine programs, you could quickly spend $300+ per month just on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to view carefully.
Email Deliverability Issues
GHL depends on Mailgun for email distribution, and a great deal of customers report reduced deliverability prices contrasted to committed e-mail systems. We’re talking about a 30% drop in some cases. If your business lives and dies by the inbox, you’ll intend to do some severe testing before relocating your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it does not constantly go as deep as expert systems. For instance, its program production devices aren’t as progressed as Kajabi or Teachable. Community features, progressed training course dripping, and durable analytics? You may find them lacking if you’re a material creator initially and a firm second.
UI/UX: Still a Bit Clunky
Let’s simply claim it: the interface isn’t winning any kind of design honors. With settings scattered throughout several panels and some strange navigating choices, you may find yourself clicking around more than you would certainly like. It’s useful, however it’s not always instinctive.
Best for Agencies– Not Solo Designers
If you’re a digital firm, GHL’s features and pricing make a ton of sense. Yet if you’re a solo designer, trainer, or program vendor, you could be much better off with a system that concentrates on your requirements.
Real-Life Example: How a Firm Utilizes GoHighLevel
Let’s state you run a boutique digital agency. You have actually obtained 5 customers, each with their own funnels, e-mail listings, and social media accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Barrier for social media.
With GoHighLevel, you established sub-accounts for each client. You develop custom-made control panels, manage all their leads, automate follow-ups via SMS and email, and also schedule their social posts– all without leaving the platform. Need to clone an effective funnel for a brand-new client? Snapshots make it a wind. And you can also re-sell your well-known version of GHL to clients who want to manage things themselves.
The Funnel and Website Builder: Surprisingly Capable
You might anticipate a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is actually quite smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s material. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild animations), however, for a lot of company clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: Can You Build Websites with GoHighLevel
GHL lets you set up intricate automations– believe deserted cart e-mails, support sequences, and split examinations. You can arrange e-mails for ideal times and track performance with real-time analytics. But, as stated, deliverability can be a sticking point. If your open prices container after changing, you’ll need to fix or think about a specialized email provider.
CRM and Social Planner: Whatever in One Place
The CRM is an emphasize, offering lead scoring, segmentation, and even a client website for tracking project progress. The social coordinator replaces tools like Buffer or Hootsuite, letting you schedule and analyze messages across networks. For firms, this kind of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can sell digital and physical items, run memberships, and also import courses from Kajabi. Content styles consist of video, audio, and docs, so you can accommodate various learning styles. But if you want innovative community features or innovative program leaking, you’ll require to look somewhere else Can You Build Websites with GoHighLevel.
Reputation Administration: Protect Your Brand
GHL automates testimonial requests after deals– through SMS, email, or QR code– so you can construct trust and credibility. Unfavorable testimonials can be redirected to a personal type, offering you an opportunity to resolve concerns before they go public. You can likewise keep track of reviews throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with settlement processors, social media, and Zapier, so you can connect your favorite devices as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or intend to resell software), GoHighLevel is a major challenger. It’s not excellent– email deliverability and UI peculiarities can be aggravating– yet the worth, versatility, and agency-focused features are hard to beat. For solo creators or those needing deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile together and desire a solitary system to run your agency, GoHighLevel is absolutely worth a shot. Just examine the email side prior to going all-in, and watch on your costs as your list grows.