You recognize how each year there’s a new “must-have” device for digital agencies? Well, GoHighLevel isn’t just one more short lived trend. It’s built a reputation as a durable, all-in-one system that can (supposedly) replace your CRM, email marketing, funnel builder, training course platform, and GoHighLevel Trial Empire1. Seems fanciful, best?
Yet here’s things: not all-in-one tools are developed equal. Some attempt to do whatever and end up not doing anything well. Others struck that pleasant place. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Stick Out?
It’s all about consolidation. Visualize ditching your patchwork of subscriptions– no more logging into five various dashboards simply to check your leads, send a campaign, or fine-tune a landing page. GoHighLevel packages the basics:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media site organizing
- Online reputation monitoring
And that’s just scratching the surface. For firms, especially those managing several customers, the ability to develop and take care of sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to enjoy here.
All-in-One Giant
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads through SMS to building complicated automations, you can handle virtually every element of your clients’ digital marketing in one area.
SMS and Multi-Channel Interaction
Email’s wonderful, yet in some cases you need to reach individuals where they really pay attention. GHL’s two-way SMS, voice declines, and Facebook Messenger integration indicate you can get in touch with leads and clients on their terms. That’s a major edge over systems that simply do email.
Automation That In Fact Delivers
If you’ve ever before tried to cobble together automations using Zapier and a lot of detached apps, you understand the pain. GoHighLevel’s workflow builder allows you section, score, and relocation leads with your pipeline with very little difficulty. Intend to send out a follow-up SMS after a lead fills in a type? Easy. Trigger a support sequence based on customer actions? Done.
Cost-efficient For Agencies
Let’s talk cash. GHL’s plans begin at $97/month and go up to $497/month for companies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant cash– specifically if you’re managing numerous clients.
SaaSPreneur Program
If you’re the business kind, you’ll like this: GoHighLevel allows you white-label and market the platform. That suggests you can use your own branded version to customers, adding a brand-new revenue stream. Not every system provides you that type of adaptability.
Integration-Friendly
Already utilizing Zapier, Stripe, or other devices? GHL plays nice with many major systems, so you’re not locked in or compelled to abandon your favored applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s obtain actual about the drawbacks.
Email Prices Can Sneak Up
Below’s a potential budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve got a listing of 30,000 clients and you’re sending out regular broadcasts, you might quickly invest $300+ per month just on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to see carefully.
Email Deliverability Issues
GHL relies upon Mailgun for email shipment, and a lot of users report reduced deliverability rates compared to specialized email platforms. We’re talking about a 30% drop in some instances. If your service lives and passes away by the inbox, you’ll want to do some serious testing before moving your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as professional platforms. As an example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced program dripping, and durable analytics? You might find them doing not have if you’re a content maker first and a firm 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just claim it: the interface isn’t winning any kind of style honors. With settings spread throughout several panels and some strange navigating options, you could find yourself clicking around greater than you would certainly like. It’s useful, but it’s not always user-friendly.
Best for Agencies– Not Solo Creators
If you’re a digital agency, GHL’s features and pricing make a lots of sense. However if you’re a solo designer, trainer, or program vendor, you might be much better off with a system that specializes in your demands.
Real-Life Instance: How a Firm Makes Use Of GoHighLevel
Let’s state you run a shop digital firm. You’ve got 5 customers, each with their very own funnels, e-mail checklists, and social media sites accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social media sites.
With GoHighLevel, you set up sub-accounts for every customer. You produce custom control panels, handle all their leads, automate follow-ups through SMS and e-mail, and even arrange their social articles– all without leaving the system. Need to duplicate a successful funnel for a new customer? Snapshots make it a wind. And you can also re-sell your branded version of GHL to customers who intend to manage points themselves.
The Funnel and Website Builder: Remarkably Qualified
You might expect a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is in fact rather smooth. You get over 1,000 funnel templates to have fun with, and you can tailor them to your heart’s material. Sure, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), however, for most agency customers, it’s sufficient.
And if you’re migrating from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Trial Empire1
GHL lets you set up complex automations– assume deserted cart e-mails, nurture sequences, and split examinations. You can schedule e-mails for ideal times and track performance with real-time analytics. However, as stated, deliverability can be a sticking point. If your open prices tank after switching, you’ll need to troubleshoot or think about a committed e-mail service provider.
CRM and Social Coordinator: Every Little Thing in One Location
The CRM is a highlight, supplying lead racking up, segmentation, and even a customer portal for tracking job development. The social planner replaces tools like Buffer or Hootsuite, letting you routine and examine blog posts across networks. For firms, this sort of centralization is gold.
Selling Products and Courses: Good, Not Great
You can market digital and physical products, run memberships, and also import courses from Kajabi. Content layouts include video, sound, and docs, so you can accommodate various learning designs. Yet if you want innovative community features or sophisticated course leaking, you’ll need to look somewhere else GoHighLevel Trial Empire1.
Online Reputation Management: Secure Your Brand name
GHL automates evaluation requests after deals– by means of text, email, or QR code– so you can construct trust and credibility. Unfavorable evaluations can be rerouted to an exclusive form, offering you a chance to settle concerns before they go public. You can also monitor testimonials throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with payment processors, social media sites, and Zapier, so you can connect your favorite tools as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or want to market software), GoHighLevel is a severe contender. It’s not best– e-mail deliverability and UI quirks can be frustrating– however the value, versatility, and agency-focused features are hard to defeat. For solo designers or those requiring deep course/community tools, consider Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack together and desire a solitary platform to run your company, GoHighLevel is absolutely worth a try. Simply test the email side before going all-in, and watch on your costs as your checklist expands.