You understand exactly how each year there’s a brand-new “essential” tool for digital firms? Well, GoHighLevel isn’t simply another fleeting pattern. It’s developed a credibility as a durable, all-in-one system that can (apparently) change your CRM, email marketing, funnel builder, course platform, and GoHighLevel Tasks. Sounds fanciful, appropriate?
However right here’s things: not all-in-one tools are produced equal. Some try to do every little thing and end up doing nothing well. Others struck that wonderful spot. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Stand Out?
It’s everything about debt consolidation. Imagine dropping your patchwork of memberships– say goodbye to logging right into 5 various control panels simply to check your leads, send out a campaign, or modify a landing page. GoHighLevel packages the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription system
- Workflow automation
- Social media scheduling
- Track record management
And that’s simply scratching the surface. For agencies, particularly those taking care of numerous customers, the capacity to produce and handle sub-accounts under one roofing is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to enjoy right here.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads by means of SMS to building complicated automations, you can manage nearly every facet of your clients’ digital marketing in one area.
SMS and Multi-Channel Interaction
Email’s great, however often you need to get to individuals where they really listen. GHL’s two-way text, voice drops, and Facebook Messenger integration imply you can get in touch with leads and customers on their terms. That’s a major edge over systems that simply do e-mail.
Automation That Really Delivers
If you’ve ever attempted to cobble with each other automations using Zapier and a lot of detached applications, you understand the pain. GoHighLevel’s workflow builder lets you sector, score, and move leads with your pipeline with marginal difficulty. Wish to send a follow-up SMS after a lead fills in a kind? Easy. Trigger a nurture sequence based on customer activities? Done.
Cost-efficient For Agencies
Let’s speak money. GHL’s plans start at $97/month and increase to $497/month for companies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious money– specifically if you’re handling multiple clients.
SaaSPreneur Program
If you’re the business type, you’ll love this: GoHighLevel lets you white-label and market the system. That suggests you can offer your very own well-known version to clients, adding a brand-new profits stream. Not every platform provides you that kind of versatility.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays great with the majority of major platforms, so you’re not secured or forced to desert your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s obtain actual concerning the downsides.
Email Costs Can Creep Up
Right here’s a prospective budget-buster: GoHighLevel bills $0.01 per email sent out. If you’ve obtained a list of 30,000 clients and you’re sending out normal programs, you can conveniently spend $300+ monthly simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to watch carefully.
Email Deliverability Issues
GHL counts on Mailgun for email shipment, and a lot of users report reduced deliverability prices contrasted to committed e-mail systems. We’re speaking about a 30% drop in some instances. If your company lives and passes away by the inbox, you’ll wish to do some major testing before moving your list over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it does not constantly go as deep as specialist platforms. For example, its program creation devices aren’t as progressed as Kajabi or Teachable. Community features, advanced training course trickling, and durable analytics? You may locate them lacking if you’re a web content creator initially and a company second.
UI/UX: Still a Bit Clunky
Let’s just state it: the user interface isn’t winning any type of design honors. With setups scattered throughout multiple panels and some weird navigating selections, you might find yourself clicking around more than you would certainly such as. It’s useful, but it’s not always instinctive.
Best for Agencies– Not Solo Makers
If you’re a digital firm, GHL’s features and pricing make a lots of feeling. However if you’re a solo developer, trainer, or program seller, you may be much better off with a system that specializes in your requirements.
Real-Life Example: How an Agency Utilizes GoHighLevel
Let’s say you run a store digital company. You have actually obtained five clients, each with their very own funnels, e-mail lists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Barrier for social networks.
With GoHighLevel, you established sub-accounts for every client. You develop customized dashboards, manage all their leads, automate follow-ups using SMS and email, and even arrange their social messages– all without leaving the system. Need to clone a successful funnel for a new customer? Snapshots make it a wind. And you can even resell your branded variation of GHL to clients who wish to manage things themselves.
The Funnel and Website Builder: Remarkably Qualified
You may anticipate a jack-of-all-trades builder to be cumbersome, however GHL’s drag-and-drop editor is in fact quite smooth. You overcome 1,000 funnel templates to play with, and you can tailor them to your heart’s web content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for the majority of company clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Tasks
GHL allows you set up intricate automations– think deserted cart emails, support series, and split tests. You can arrange e-mails for optimal times and track performance with real-time analytics. Yet, as stated, deliverability can be a sticking point. If your open rates container after changing, you’ll need to repair or take into consideration a devoted e-mail provider.
CRM and Social Planner: Whatever in One Area
The CRM is a highlight, providing lead scoring, division, and also a customer portal for tracking job development. The social organizer replaces devices like Buffer or Hootsuite, allowing you timetable and examine blog posts across channels. For companies, this sort of centralization is gold.
Selling Products and Courses: Great, Not Great
You can offer digital and physical products, run subscriptions, and even import programs from Kajabi. Material formats include video, sound, and docs, so you can satisfy different learning styles. But if you want advanced community features or advanced course trickling, you’ll require to look elsewhere GoHighLevel Tasks.
Reputation Management: Shield Your Brand name
GHL automates testimonial requests after deals– using SMS, email, or QR code– so you can develop trust fund and reliability. Negative testimonials can be redirected to an exclusive kind, giving you an opportunity to fix problems before they go public. You can likewise keep track of evaluations throughout Google, Facebook, and various other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with repayment processors, social media, and Zapier, so you can connect your favored devices as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital agency (or want to re-sell software application), GoHighLevel is a serious competitor. It’s not excellent– e-mail deliverability and UI quirks can be annoying– but the worth, flexibility, and agency-focused features are tough to defeat. For solo makers or those requiring deep course/community devices, check out Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack together and desire a single platform to run your company, GoHighLevel is absolutely worth a try. Simply evaluate the email side prior to going all-in, and watch on your expenses as your list expands.