You understand exactly how each year there’s a brand-new “must-have” device for digital agencies? Well, GoHighLevel isn’t simply an additional fleeting pattern. It’s developed a reputation as a robust, all-in-one platform that can (apparently) replace your CRM, e-mail marketing, funnel builder, training course platform, and GoHighLevel Summer Camp. Sounds fanciful, best?
Yet right here’s the important things: not all-in-one tools are produced equivalent. Some attempt to do whatever and end up doing nothing well. Others hit that pleasant place. So, where does GoHighLevel land? Let’s simplify– moles and all.
What Makes GoHighLevel Attract Attention?
It’s everything about combination. Think of ditching your patchwork of memberships– say goodbye to logging right into 5 various dashboards just to check your leads, send a campaign, or fine-tune a landing page. GoHighLevel bundles the basics:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription platform
- Workflow automation
- Social network organizing
- Online reputation management
And that’s just scratching the surface. For firms, specifically those managing numerous clients, the capability to produce and take care of sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to love right here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads by means of SMS to building complex automations, you can deal with virtually every facet of your clients’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s wonderful, but in some cases you require to reach individuals where they really take note. GHL’s two-way text, voice declines, and Facebook Messenger integration suggest you can connect with leads and clients on their terms. That’s a significant side over systems that just do e-mail.
Automation That Actually Delivers
If you’ve ever tried to patch with each other automations making use of Zapier and a number of separated applications, you know the pain. GoHighLevel’s workflow builder allows you sector, score, and relocation leads through your pipeline with marginal fuss. Intend to send out a follow-up SMS after a lead fills in a kind? Easy. Trigger a nurture sequence based on user activities? Done.
Economical For Agencies
Let’s chat money. GHL’s plans begin at $97/month and rise to $497/month for companies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe cash money– particularly if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll love this: GoHighLevel lets you white-label and resell the system. That suggests you can supply your very own well-known variation to clients, including a new revenue stream. Not every system offers you that kind of flexibility.
Integration-Friendly
Already using Zapier, Stripe, or various other devices? GHL plays wonderful with most significant platforms, so you’re not secured or compelled to desert your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is ideal– let’s obtain actual regarding the drawbacks.
Email Prices Can Slip Up
Here’s a potential budget-buster: GoHighLevel bills $0.01 per email sent out. If you have actually obtained a listing of 30,000 subscribers and you’re sending normal broadcasts, you can quickly spend $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to enjoy very closely.
Email Deliverability Issues
GHL counts on Mailgun for e-mail delivery, and a great deal of users report reduced deliverability rates compared to dedicated email platforms. We’re talking about a 30% decrease in some cases. If your organization lives and dies by the inbox, you’ll want to do some major testing before moving your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as specialist systems. For instance, its training course production tools aren’t as advanced as Kajabi or Teachable. Community features, advanced training course leaking, and robust analytics? You could find them lacking if you’re a web content developer initially and a firm 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just claim it: the interface isn’t winning any kind of layout awards. With setups spread throughout numerous panels and some weird navigating choices, you may find yourself clicking around greater than you ‘d like. It’s functional, however it’s not always user-friendly.
Best for Agencies– Not Solo Developers
If you’re a digital firm, GHL’s features and pricing make a lots of sense. Yet if you’re a solo creator, coach, or training course seller, you may be far better off with a platform that focuses on your needs.
Real-Life Instance: How an Agency Uses GoHighLevel
Let’s state you run a boutique digital firm. You’ve obtained 5 customers, each with their own funnels, email lists, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Barrier for social networks.
With GoHighLevel, you set up sub-accounts for each and every customer. You create custom-made control panels, manage all their leads, automate follow-ups through SMS and e-mail, and even arrange their social posts– all without leaving the platform. Required to duplicate an effective funnel for a new client? Snapshots make it a wind. And you can even resell your top quality version of GHL to clients who wish to handle points themselves.
The Funnel and Website Builder: Surprisingly Capable
You may anticipate a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is in fact rather smooth. You get over 1,000 funnel templates to have fun with, and you can customize them to your heart’s web content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild animations), but for a lot of company clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Summer Camp
GHL allows you set up complicated automations– believe deserted cart emails, nurture series, and split tests. You can arrange emails for optimum times and track performance with real-time analytics. However, as pointed out, deliverability can be a sticking point. If your open rates tank after switching, you’ll need to repair or take into consideration a specialized e-mail provider.
CRM and Social Planner: Everything in One Location
The CRM is an emphasize, using lead scoring, division, and even a customer portal for tracking job development. The social planner changes devices like Buffer or Hootsuite, allowing you routine and analyze posts across channels. For agencies, this type of centralization is gold.
Selling Products and Courses: Great, Not Great
You can offer digital and physical items, run memberships, and also import programs from Kajabi. Content formats include video, sound, and docs, so you can cater to different learning styles. But if you desire innovative community features or innovative training course dripping, you’ll require to look in other places GoHighLevel Summer Camp.
Online Reputation Administration: Secure Your Brand
GHL automates testimonial demands after deals– via SMS, e-mail, or QR code– so you can construct trust and integrity. Adverse evaluations can be redirected to an exclusive form, offering you a possibility to settle problems before they go public. You can also keep an eye on testimonials throughout Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with payment cpus, social media sites, and Zapier, so you can link your favorite tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or wish to market software), GoHighLevel is a significant challenger. It’s not excellent– e-mail deliverability and UI quirks can be aggravating– yet the value, versatility, and agency-focused features are difficult to beat. For solo makers or those requiring deep course/community devices, check out Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech stack together and want a solitary platform to run your firm, GoHighLevel is absolutely worth a shot. Just evaluate the email side before going all-in, and keep an eye on your prices as your listing grows.