You understand how each year there’s a new “essential” device for digital agencies? Well, GoHighLevel isn’t just another short lived trend. It’s built a reputation as a durable, all-in-one platform that can (apparently) change your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel Strategies. Seems wonderful, best?
However below’s things: not all-in-one tools are created equal. Some try to do whatever and end up not doing anything well. Others struck that pleasant place. So, where does GoHighLevel land? Let’s simplify– protuberances and all.
What Makes GoHighLevel Stick Out?
It’s all about loan consolidation. Imagine dropping your patchwork of registrations– say goodbye to logging into 5 different dashboards just to examine your leads, send out a campaign, or tweak a landing page. GoHighLevel bundles the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social media site organizing
- Credibility monitoring
And that’s simply scratching the surface. For companies, specifically those managing numerous customers, the capacity to create and manage sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a whole lot to enjoy here.
All-in-One Giant
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for companies. From nurturing leads using SMS to structure complex automations, you can handle nearly every aspect of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s excellent, but often you need to get to people where they in fact focus. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration indicate you can connect with leads and customers on their terms. That’s a severe edge over systems that simply do e-mail.
Automation That Really Supplies
If you have actually ever tried to cobble together automations using Zapier and a number of detached apps, you understand the discomfort. GoHighLevel’s workflow builder lets you segment, rating, and relocation leads with your pipeline with minimal difficulty. Wish to send out a follow-up SMS after a lead fills out a form? Easy. Trigger a support sequence based on user activities? Done.
Cost-Effective For Agencies
Let’s chat money. GHL’s plans start at $97/month and rise to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious cash money– specifically if you’re handling several customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel allows you white-label and resell the system. That indicates you can provide your very own well-known version to customers, adding a brand-new earnings stream. Not every platform provides you that type of adaptability.
Integration-Friendly
Already making use of Zapier, Stripe, or other devices? GHL plays good with the majority of major platforms, so you’re not locked in or forced to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is best– let’s obtain real about the disadvantages.
Email Prices Can Creep Up
Below’s a prospective budget-buster: GoHighLevel charges $0.01 per email sent. If you’ve obtained a list of 30,000 subscribers and you’re sending routine broadcasts, you could conveniently spend $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to watch closely.
Email Deliverability Issues
GHL relies on Mailgun for e-mail delivery, and a great deal of individuals report lower deliverability rates contrasted to committed email platforms. We’re speaking about a 30% decrease in some instances. If your business lives and passes away by the inbox, you’ll wish to do some severe screening before moving your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as specialist platforms. As an example, its training course creation devices aren’t as progressed as Kajabi or Teachable. Community features, progressed training course dripping, and durable analytics? You may locate them doing not have if you’re a content maker initially and a company 2nd.
UI/UX: Still a Bit Clunky
Let’s just say it: the interface isn’t winning any type of style awards. With setups spread throughout several panels and some weird navigating choices, you may find yourself clicking around greater than you ‘d such as. It’s practical, but it’s not constantly instinctive.
Best for Agencies– Not Solo Makers
If you’re a digital firm, GHL’s features and pricing make a lots of feeling. Yet if you’re a solo creator, instructor, or course seller, you might be much better off with a system that specializes in your needs.
Real-Life Example: How an Agency Utilizes GoHighLevel
Let’s state you run a boutique digital firm. You’ve obtained 5 clients, each with their own funnels, email lists, and social media accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for every client. You create custom dashboards, manage all their leads, automate follow-ups via SMS and email, and also arrange their social articles– all without leaving the platform. Need to clone an effective funnel for a brand-new client? Snapshots make it a wind. And you can even market your branded variation of GHL to customers who intend to take care of points themselves.
The Funnel and Website Builder: Remarkably Capable
You could expect a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is really pretty smooth. You get over 1,000 funnel templates to have fun with, and you can customize them to your heart’s material. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild animations), but for many agency customers, it’s ample.
And if you’re migrating from ClickFunnels? GHL even provides a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Strategies
GHL allows you establish intricate automations– think abandoned cart e-mails, nurture series, and split tests. You can arrange emails for ideal times and track efficiency with real-time analytics. Yet, as stated, deliverability can be a sticking point. If your open prices storage tank after switching, you’ll need to troubleshoot or take into consideration a committed email provider.
CRM and Social Coordinator: Everything in One Place
The CRM is an emphasize, offering lead racking up, segmentation, and also a customer site for tracking project progression. The social organizer replaces tools like Buffer or Hootsuite, allowing you timetable and assess blog posts across networks. For firms, this kind of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can market digital and physical items, run memberships, and even import programs from Kajabi. Material styles consist of video, audio, and docs, so you can accommodate various learning styles. But if you desire advanced community features or sophisticated training course trickling, you’ll need to look in other places GoHighLevel Strategies.
Online Reputation Administration: Protect Your Brand name
GHL automates evaluation requests after deals– via SMS, email, or QR code– so you can develop count on and reputation. Adverse testimonials can be rerouted to a private kind, giving you a chance to fix problems prior to they go public. You can additionally keep track of reviews across Google, Facebook, and various other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with settlement cpus, social media sites, and Zapier, so you can connect your favored tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or want to re-sell software application), GoHighLevel is a serious challenger. It’s not ideal– email deliverability and UI peculiarities can be aggravating– however the value, versatility, and agency-focused features are hard to beat. For solo makers or those requiring deep course/community devices, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your technology stack together and desire a solitary system to run your firm, GoHighLevel is definitely worth a try. Simply evaluate the email side before going all-in, and watch on your expenses as your checklist grows.