You understand exactly how every year there’s a new “essential” tool for digital companies? Well, GoHighLevel isn’t simply one more short lived fad. It’s developed a reputation as a durable, all-in-one system that can (supposedly) change your CRM, e-mail marketing, funnel builder, program platform, and GoHighLevel Steakhouse Playbook. Appears dreamy, ideal?
But below’s the thing: not all-in-one tools are produced equal. Some try to do every little thing and end up doing nothing well. Others hit that pleasant area. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Attract Attention?
It’s all about debt consolidation. Picture dropping your patchwork of registrations– no more logging into five different dashboards just to check your leads, send out a campaign, or tweak a landing page. GoHighLevel bundles the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Training course and subscription platform
- Workflow automation
- Social media site scheduling
- Online reputation administration
Which’s just scratching the surface. For firms, particularly those managing multiple clients, the capacity to develop and take care of sub-accounts under one roof is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to love here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads using SMS to building complicated automations, you can deal with nearly every aspect of your clients’ digital marketing in one area.
SMS and Multi-Channel Interaction
Email’s excellent, but in some cases you need to reach individuals where they really focus. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration mean you can get in touch with leads and customers on their terms. That’s a major side over platforms that just do email.
Automation That Actually Provides
If you have actually ever before attempted to patch together automations using Zapier and a bunch of disconnected applications, you understand the discomfort. GoHighLevel’s workflow builder lets you sector, rating, and action leads via your pipeline with marginal fuss. Want to send a follow-up SMS after a lead submits a form? Easy. Trigger a nurture series based on user activities? Done.
Affordable For Agencies
Let’s speak money. GHL’s plans start at $97/month and rise to $497/month for companies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major cash– especially if you’re managing numerous clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll enjoy this: GoHighLevel allows you white-label and re-sell the system. That suggests you can supply your very own well-known version to customers, including a brand-new income stream. Not every platform offers you that sort of flexibility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or other devices? GHL plays nice with the majority of significant systems, so you’re not secured or compelled to abandon your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s get genuine about the downsides.
Email Costs Can Slip Up
Here’s a prospective budget-buster: GoHighLevel bills $0.01 per email sent. If you’ve got a list of 30,000 customers and you’re sending out regular programs, you can quickly invest $300+ each month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to enjoy closely.
Email Deliverability Issues
GHL depends on Mailgun for e-mail delivery, and a great deal of customers report reduced deliverability rates compared to devoted e-mail systems. We’re discussing a 30% decrease in some instances. If your organization lives and dies by the inbox, you’ll want to do some serious testing before relocating your list over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as professional platforms. For example, its training course development devices aren’t as progressed as Kajabi or Teachable. Community features, progressed program leaking, and durable analytics? You may find them doing not have if you’re a material designer initially and a firm 2nd.
UI/UX: Still a Bit Clunky
Let’s just say it: the interface isn’t winning any layout honors. With setups scattered across numerous panels and some strange navigating options, you could find yourself clicking around greater than you ‘d such as. It’s useful, yet it’s not constantly instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital company, GHL’s features and pricing make a ton of sense. Yet if you’re a solo developer, coach, or course seller, you may be much better off with a system that specializes in your demands.
Real-Life Instance: How an Agency Utilizes GoHighLevel
Let’s state you run a boutique digital firm. You’ve obtained 5 clients, each with their own funnels, e-mail lists, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you set up sub-accounts for every customer. You create customized dashboards, take care of all their leads, automate follow-ups via SMS and e-mail, and even schedule their social posts– all without leaving the system. Required to duplicate an effective funnel for a brand-new customer? Snapshots make it a breeze. And you can even resell your well-known version of GHL to clients who want to manage points themselves.
The Funnel and Website Builder: Surprisingly Capable
You may expect a jack-of-all-trades builder to be clunky, however GHL’s drag-and-drop editor is in fact quite smooth. You get over 1,000 funnel templates to play with, and you can tailor them to your heart’s web content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but for a lot of agency customers, it’s more than enough.
And if you’re moving from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Steakhouse Playbook
GHL lets you set up complicated automations– believe deserted cart emails, support sequences, and split examinations. You can set up emails for ideal times and track performance with real-time analytics. But, as pointed out, deliverability can be a sticking point. If your open rates container after switching, you’ll require to fix or think about a committed e-mail service provider.
CRM and Social Organizer: Everything in One Area
The CRM is a highlight, using lead racking up, division, and even a client site for tracking project progression. The social organizer changes tools like Buffer or Hootsuite, allowing you routine and assess posts across channels. For companies, this type of centralization is gold.
Selling Products and Courses: Great, Not Great
You can market digital and physical items, run memberships, and also import programs from Kajabi. Content formats include video, audio, and docs, so you can accommodate various learning designs. Yet if you want innovative community features or sophisticated program dripping, you’ll require to look somewhere else GoHighLevel Steakhouse Playbook.
Track Record Monitoring: Shield Your Brand name
GHL automates evaluation demands after deals– via text, email, or QR code– so you can build trust and trustworthiness. Adverse reviews can be redirected to an exclusive form, giving you a possibility to solve issues before they go public. You can also check reviews across Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with payment cpus, social networks, and Zapier, so you can attach your favored tools as required.
The Bottom Line: Should You Select GoHighLevel?
If you’re running a digital company (or want to market software), GoHighLevel is a significant competitor. It’s not perfect– email deliverability and UI traits can be frustrating– but the value, adaptability, and agency-focused features are hard to beat. For solo creators or those needing deep course/community tools, check out Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack together and want a single platform to run your agency, GoHighLevel is definitely worth a try. Simply test the email side before going all-in, and keep an eye on your expenses as your list grows.