You know how each year there’s a brand-new “essential” device for digital firms? Well, GoHighLevel isn’t just another short lived pattern. It’s built an online reputation as a robust, all-in-one platform that can (supposedly) replace your CRM, e-mail marketing, funnel builder, course system, and GoHighLevel SaaS Blueprint. Sounds dreamy, right?
However below’s the important things: not all-in-one tools are created equal. Some attempt to do whatever and end up doing nothing well. Others struck that pleasant place. So, where does GoHighLevel land? Let’s break it down– blemishes and all.
What Makes GoHighLevel Stand Out?
It’s all about debt consolidation. Visualize dumping your jumble of registrations– say goodbye to logging into 5 various dashboards simply to examine your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription platform
- Workflow automation
- Social network scheduling
- Track record management
And that’s simply scratching the surface. For agencies, specifically those handling multiple clients, the ability to create and handle sub-accounts under one roofing system is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to like below.
All-in-One Powerhouse
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for companies. From nurturing leads via SMS to building complicated automations, you can deal with virtually every aspect of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s wonderful, but occasionally you require to reach individuals where they really focus. GHL’s two-way text, voice decreases, and Facebook Carrier integration suggest you can connect with leads and customers on their terms. That’s a significant side over systems that simply do email.
Automation That Really Supplies
If you have actually ever before attempted to cobble together automations utilizing Zapier and a bunch of disconnected applications, you know the discomfort. GoHighLevel’s workflow builder lets you section, rating, and step leads via your pipeline with minimal hassle. Intend to send out a follow-up SMS after a lead fills in a kind? Easy. Trigger a support sequence based on user actions? Done.
Affordable For Agencies
Let’s speak cash. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe cash– specifically if you’re managing multiple customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll love this: GoHighLevel lets you white-label and re-sell the platform. That implies you can use your own well-known version to clients, including a new profits stream. Not every platform gives you that type of flexibility.
Integration-Friendly
Currently making use of Zapier, Stripe, or other tools? GHL plays nice with a lot of significant platforms, so you’re not secured or compelled to abandon your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s obtain genuine concerning the downsides.
Email Expenses Can Creep Up
Below’s a potential budget-buster: GoHighLevel bills $0.01 per email sent out. If you’ve obtained a list of 30,000 subscribers and you’re sending regular programs, you could quickly invest $300+ each month just on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on email marketing, this is something to see very closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a great deal of customers report reduced deliverability rates compared to specialized email platforms. We’re talking about a 30% decrease in some situations. If your service lives and dies by the inbox, you’ll wish to do some major testing before moving your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it does not constantly go as deep as specialist platforms. For instance, its training course production devices aren’t as progressed as Kajabi or Teachable. Community features, progressed course leaking, and robust analytics? You could find them doing not have if you’re a content designer initially and a firm second.
UI/UX: Still a Little Bit Clunky
Let’s simply say it: the interface isn’t winning any type of layout awards. With settings scattered throughout multiple panels and some strange navigation choices, you could find yourself clicking around greater than you would certainly such as. It’s practical, however it’s not constantly intuitive.
Best for Agencies– Not Solo Designers
If you’re a digital firm, GHL’s features and pricing make a lots of feeling. But if you’re a solo maker, instructor, or course seller, you might be better off with a system that concentrates on your needs.
Real-Life Example: How an Agency Utilizes GoHighLevel
Let’s say you run a shop digital company. You’ve got five customers, each with their own funnels, email listings, and social media sites accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each customer. You develop custom control panels, manage all their leads, automate follow-ups via SMS and e-mail, and also schedule their social messages– all without leaving the platform. Required to clone an effective funnel for a brand-new customer? Snapshots make it a wind. And you can also resell your branded variation of GHL to customers who intend to manage things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You might expect a jack-of-all-trades builder to be confusing, yet GHL’s drag-and-drop editor is actually quite smooth. You overcome 1,000 funnel templates to play with, and you can personalize them to your heart’s web content. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild animations), however, for the majority of company customers, it’s sufficient.
And if you’re migrating from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel SaaS Blueprint
GHL allows you establish complex automations– assume deserted cart e-mails, support sequences, and split examinations. You can arrange e-mails for optimum times and track efficiency with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open rates tank after changing, you’ll require to fix or think about a devoted e-mail provider.
CRM and Social Organizer: Whatever in One Area
The CRM is an emphasize, offering lead scoring, segmentation, and even a client portal for tracking project progress. The social organizer changes devices like Buffer or Hootsuite, letting you timetable and evaluate articles across channels. For firms, this sort of centralization is gold.
Selling Products and Courses: Good, Not Great
You can offer digital and physical items, run subscriptions, and even import courses from Kajabi. Web content layouts consist of video, audio, and docs, so you can cater to different learning styles. However if you desire advanced community features or advanced program trickling, you’ll need to look elsewhere GoHighLevel SaaS Blueprint.
Track Record Management: Safeguard Your Brand
GHL automates review requests after transactions– by means of text, email, or QR code– so you can construct trust fund and reliability. Adverse reviews can be rerouted to an exclusive type, offering you an opportunity to solve issues prior to they go public. You can also keep an eye on evaluations across Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with payment processors, social media, and Zapier, so you can attach your favored tools as required.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital agency (or intend to market software), GoHighLevel is a serious competitor. It’s not ideal– email deliverability and UI peculiarities can be annoying– but the value, flexibility, and agency-focused features are hard to defeat. For solo creators or those needing deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack together and desire a solitary platform to run your agency, GoHighLevel is absolutely worth a shot. Simply evaluate the email side before going all-in, and keep an eye on your expenses as your list expands.