You understand how every year there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t simply another short lived trend. It’s constructed a track record as a durable, all-in-one platform that can (supposedly) replace your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel Prospecting Tool. Seems dreamy, appropriate?
However below’s the important things: not all-in-one devices are produced equal. Some attempt to do everything and wind up not doing anything well. Others struck that sweet area. So, where does GoHighLevel land? Let’s simplify– moles and all.
What Makes GoHighLevel Stick Out?
It’s all about combination. Imagine dropping your patchwork of registrations– say goodbye to logging into five various control panels just to check your leads, send out a campaign, or fine-tune a landing page. GoHighLevel bundles the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Course and membership platform
- Workflow automation
- Social media site scheduling
- Track record monitoring
And that’s just scratching the surface. For agencies, particularly those managing numerous clients, the ability to produce and take care of sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to love right here.
All-in-One Giant
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for firms. From nurturing leads through SMS to structure complex automations, you can manage nearly every element of your customers’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s great, yet occasionally you require to reach people where they really take note. GHL’s two-way text, voice declines, and Facebook Messenger integration suggest you can connect with leads and clients on their terms. That’s a serious side over platforms that just do email.
Automation That In Fact Supplies
If you have actually ever before attempted to cobble together automations making use of Zapier and a lot of separated apps, you know the pain. GoHighLevel’s workflow builder allows you segment, rating, and step leads through your pipeline with minimal hassle. Want to send a follow-up SMS after a lead fills in a form? Easy. Trigger a support series based on customer activities? Done.
Cost-efficient For Agencies
Let’s speak cash. GHL’s plans start at $97/month and increase to $497/month for firms and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving major cash money– specifically if you’re taking care of multiple customers.
SaaSPreneur Program
If you’re the business type, you’ll like this: GoHighLevel lets you white-label and resell the system. That indicates you can supply your own top quality variation to customers, adding a brand-new profits stream. Not every system gives you that sort of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other devices? GHL plays wonderful with most significant platforms, so you’re not locked in or forced to abandon your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s obtain actual about the drawbacks.
Email Expenses Can Slip Up
Right here’s a potential budget-buster: GoHighLevel charges $0.01 per email sent. If you’ve obtained a list of 30,000 customers and you’re sending regular broadcasts, you can easily invest $300+ monthly simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to view closely.
Email Deliverability Issues
GHL relies upon Mailgun for email distribution, and a great deal of individuals report lower deliverability rates compared to specialized e-mail systems. We’re talking about a 30% decrease in some situations. If your business lives and dies by the inbox, you’ll want to do some serious screening prior to relocating your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as specialist platforms. For instance, its program development devices aren’t as advanced as Kajabi or Teachable. Community features, progressed program leaking, and durable analytics? You might find them lacking if you’re a material designer initially and a firm 2nd.
UI/UX: Still a Bit Clunky
Let’s just claim it: the interface isn’t winning any type of design honors. With setups spread throughout numerous panels and some weird navigating options, you might find yourself clicking around greater than you would certainly like. It’s useful, however it’s not always instinctive.
Best for Agencies– Not Solo Makers
If you’re a digital agency, GHL’s features and pricing make a ton of sense. However if you’re a solo developer, coach, or program seller, you could be much better off with a system that focuses on your requirements.
Real-Life Example: How a Firm Uses GoHighLevel
Let’s state you run a shop digital firm. You’ve obtained five customers, each with their own funnels, email checklists, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Barrier for social media.
With GoHighLevel, you set up sub-accounts for every customer. You develop personalized dashboards, take care of all their leads, automate follow-ups through SMS and e-mail, and even schedule their social articles– all without leaving the platform. Need to clone a successful funnel for a new customer? Snapshots make it a breeze. And you can even re-sell your branded version of GHL to customers who intend to manage things themselves.
The Funnel and Website Builder: Remarkably Capable
You may anticipate a jack-of-all-trades builder to be cumbersome, however GHL’s drag-and-drop editor is really pretty smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s web content. Certain, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but for many firm customers, it’s more than enough.
And if you’re migrating from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Prospecting Tool
GHL lets you set up intricate automations– believe abandoned cart e-mails, support sequences, and split tests. You can set up e-mails for ideal times and track efficiency with real-time analytics. However, as pointed out, deliverability can be a sticking point. If your open rates tank after changing, you’ll require to fix or think about a specialized email carrier.
CRM and Social Organizer: Everything in One Location
The CRM is an emphasize, using lead scoring, division, and also a client portal for tracking project progress. The social planner replaces tools like Buffer or Hootsuite, allowing you routine and examine articles throughout networks. For firms, this type of centralization is gold.
Selling Products and Courses: Good, Not Great
You can market digital and physical items, run memberships, and also import programs from Kajabi. Content styles include video, sound, and docs, so you can accommodate various learning designs. Yet if you want advanced community features or sophisticated program leaking, you’ll require to look in other places GoHighLevel Prospecting Tool.
Credibility Management: Secure Your Brand
GHL automates review demands after purchases– through text, email, or QR code– so you can develop count on and trustworthiness. Unfavorable testimonials can be rerouted to a private form, providing you an opportunity to solve concerns prior to they go public. You can additionally keep an eye on testimonials across Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with payment processors, social media, and Zapier, so you can attach your favored devices as required.
The Bottom Line: Should You Select GoHighLevel?
If you’re running a digital company (or want to market software program), GoHighLevel is a significant challenger. It’s not ideal– email deliverability and UI quirks can be frustrating– but the value, adaptability, and agency-focused features are difficult to beat. For solo creators or those requiring deep course/community tools, check out Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology pile with each other and want a solitary system to run your agency, GoHighLevel is definitely worth a shot. Just examine the email side prior to going all-in, and watch on your prices as your checklist expands.