You recognize exactly how each year there’s a brand-new “essential” device for digital firms? Well, GoHighLevel isn’t just one more short lived trend. It’s built a reputation as a robust, all-in-one system that can (supposedly) replace your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Opportunities. Appears wonderful, appropriate?
However right here’s the thing: not all-in-one tools are created equivalent. Some attempt to do whatever and end up doing nothing well. Others hit that sweet area. So, where does GoHighLevel land? Let’s break it down– verrucas and all.
What Makes GoHighLevel Stand Out?
It’s everything about debt consolidation. Imagine abandoning your jumble of memberships– say goodbye to logging into five different dashboards just to examine your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the fundamentals:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and subscription system
- Workflow automation
- Social media organizing
- Reputation management
Which’s simply scratching the surface. For companies, specifically those managing multiple customers, the capability to produce and handle sub-accounts under one roof covering is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a whole lot to like right here.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads via SMS to building complex automations, you can deal with almost every element of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s wonderful, yet sometimes you require to get to individuals where they actually listen. GHL’s two-way text, voice decreases, and Facebook Carrier integration indicate you can get in touch with leads and customers on their terms. That’s a significant edge over systems that simply do email.
Automation That In Fact Supplies
If you’ve ever attempted to cobble with each other automations making use of Zapier and a bunch of separated applications, you understand the discomfort. GoHighLevel’s workflow builder lets you segment, score, and step leads through your pipeline with marginal hassle. Wish to send a follow-up SMS after a lead fills out a type? Easy. Trigger a nurture series based on individual activities? Done.
Economical For Agencies
Let’s chat cash. GHL’s plans start at $97/month and rise to $497/month for agencies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving severe money– specifically if you’re handling numerous clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel lets you white-label and re-sell the platform. That implies you can provide your very own branded variation to clients, including a new earnings stream. Not every system offers you that type of versatility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or various other tools? GHL plays great with most significant platforms, so you’re not locked in or compelled to abandon your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s get genuine concerning the disadvantages.
Email Prices Can Sneak Up
Below’s a potential budget-buster: GoHighLevel charges $0.01 per email sent out. If you have actually obtained a checklist of 30,000 subscribers and you’re sending regular programs, you could quickly invest $300+ monthly simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to view closely.
Email Deliverability Issues
GHL relies upon Mailgun for email delivery, and a great deal of customers report lower deliverability rates contrasted to devoted e-mail systems. We’re discussing a 30% drop in some instances. If your business lives and passes away by the inbox, you’ll want to do some serious testing before relocating your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as specialist systems. For instance, its program production tools aren’t as advanced as Kajabi or Teachable. Community features, advanced program dripping, and robust analytics? You might locate them lacking if you’re a material designer first and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just claim it: the user interface isn’t winning any type of style honors. With setups spread throughout multiple panels and some weird navigating options, you might find yourself clicking around more than you would certainly like. It’s functional, but it’s not constantly user-friendly.
Best for Agencies– Not Solo Designers
If you’re a digital firm, GHL’s features and pricing make a ton of sense. Yet if you’re a solo designer, instructor, or course vendor, you might be much better off with a platform that specializes in your demands.
Real-Life Instance: How a Firm Utilizes GoHighLevel
Let’s claim you run a boutique digital company. You have actually got 5 clients, each with their very own funnels, e-mail lists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Buffer for social media sites.
With GoHighLevel, you set up sub-accounts for every customer. You create customized control panels, take care of all their leads, automate follow-ups through SMS and email, and even arrange their social messages– all without leaving the platform. Required to clone a successful funnel for a new client? Snapshots make it a wind. And you can even re-sell your top quality variation of GHL to clients who want to take care of things themselves.
The Funnel and Website Builder: Remarkably Capable
You might expect a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is really rather smooth. You get over 1,000 funnel templates to have fun with, and you can tailor them to your heart’s web content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild animations), however, for many agency clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also provides a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Opportunities
GHL allows you set up intricate automations– think abandoned cart e-mails, support series, and split tests. You can arrange emails for optimum times and track performance with real-time analytics. But, as mentioned, deliverability can be a sticking point. If your open rates storage tank after changing, you’ll need to fix or consider a dedicated email carrier.
CRM and Social Planner: Everything in One Place
The CRM is a highlight, providing lead racking up, segmentation, and also a customer website for tracking task progress. The social organizer changes devices like Buffer or Hootsuite, allowing you routine and examine blog posts across networks. For companies, this type of centralization is gold.
Selling Products and Courses: Good, Not Great
You can offer digital and physical products, run subscriptions, and also import programs from Kajabi. Material formats consist of video, sound, and docs, so you can cater to various learning styles. But if you want advanced community features or advanced course trickling, you’ll need to look elsewhere GoHighLevel Opportunities.
Reputation Administration: Secure Your Brand
GHL automates evaluation demands after transactions– through text, e-mail, or QR code– so you can develop count on and integrity. Unfavorable reviews can be redirected to a private type, giving you an opportunity to settle concerns before they go public. You can also monitor reviews throughout Google, Facebook, and various other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with repayment cpus, social media sites, and Zapier, so you can connect your favorite tools as needed.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or wish to market software), GoHighLevel is a major challenger. It’s not ideal– email deliverability and UI traits can be annoying– but the worth, versatility, and agency-focused features are difficult to defeat. For solo developers or those requiring deep course/community devices, look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your technology stack with each other and want a solitary system to run your firm, GoHighLevel is absolutely worth a try. Simply test the e-mail side before going all-in, and keep an eye on your expenses as your list expands.