You understand how every year there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t simply one more short lived pattern. It’s developed a reputation as a robust, all-in-one platform that can (allegedly) replace your CRM, e-mail marketing, funnel builder, program platform, and GoHighLevel Number Pool. Seems wonderful, right?
However right here’s the thing: not all-in-one tools are created equal. Some try to do everything and end up not doing anything well. Others hit that sweet place. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Stand Apart?
It’s all about loan consolidation. Think of dropping your jumble of subscriptions– no more logging right into 5 various control panels simply to examine your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the fundamentals:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Program and membership system
- Workflow automation
- Social network scheduling
- Online reputation monitoring
And that’s simply scratching the surface. For companies, particularly those taking care of numerous clients, the capability to develop and handle sub-accounts under one roof is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be real– there’s a lot to love right here.
All-in-One Powerhouse
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads by means of SMS to building facility automations, you can deal with virtually every element of your customers’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s wonderful, but sometimes you need to reach individuals where they really take note. GHL’s two-way SMS, voice declines, and Facebook Carrier integration indicate you can get in touch with leads and clients on their terms. That’s a severe side over systems that simply do e-mail.
Automation That Actually Provides
If you have actually ever tried to patch together automations using Zapier and a bunch of separated apps, you understand the discomfort. GoHighLevel’s workflow builder lets you section, score, and move leads via your pipeline with marginal hassle. Wish to send a follow-up SMS after a lead submits a kind? Easy. Trigger a nurture sequence based on individual activities? Done.
Affordable For Agencies
Let’s chat money. GHL’s plans start at $97/month and go up to $497/month for agencies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious money– especially if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll like this: GoHighLevel allows you white-label and market the platform. That indicates you can supply your very own branded version to customers, adding a brand-new earnings stream. Not every platform provides you that kind of adaptability.
Integration-Friendly
Currently making use of Zapier, Stripe, or other devices? GHL plays wonderful with many major systems, so you’re not locked in or forced to abandon your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is excellent– let’s obtain real regarding the disadvantages.
Email Costs Can Sneak Up
Here’s a prospective budget-buster: GoHighLevel charges $0.01 per email sent. If you’ve got a list of 30,000 customers and you’re sending out routine broadcasts, you can conveniently invest $300+ monthly just on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on email marketing, this is something to see closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail shipment, and a lot of users report reduced deliverability prices contrasted to committed e-mail platforms. We’re talking about a 30% decrease in some cases. If your business lives and dies by the inbox, you’ll want to do some significant testing before moving your list over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as specialist platforms. As an example, its program creation devices aren’t as advanced as Kajabi or Teachable. Community features, progressed training course leaking, and durable analytics? You could locate them lacking if you’re a content designer first and a firm second.
UI/UX: Still a Bit Clunky
Let’s just state it: the interface isn’t winning any kind of layout awards. With settings spread across numerous panels and some strange navigation choices, you might find yourself clicking around more than you ‘d such as. It’s functional, but it’s not always intuitive.
Best for Agencies– Not Solo Developers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. However if you’re a solo creator, coach, or program seller, you could be much better off with a platform that focuses on your needs.
Real-Life Example: How a Firm Utilizes GoHighLevel
Let’s say you run a store digital agency. You have actually got 5 clients, each with their very own funnels, email lists, and social media accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Buffer for social networks.
With GoHighLevel, you set up sub-accounts for every customer. You produce customized dashboards, handle all their leads, automate follow-ups via SMS and email, and also arrange their social blog posts– all without leaving the platform. Required to clone a successful funnel for a new customer? Snapshots make it a breeze. And you can also resell your well-known version of GHL to clients who wish to manage things themselves.
The Funnel and Website Builder: Surprisingly Capable
You may expect a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is in fact rather smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s content. Sure, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), however, for a lot of company customers, it’s more than enough.
And if you’re migrating from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Number Pool
GHL allows you establish complex automations– think deserted cart emails, nurture sequences, and split examinations. You can arrange e-mails for ideal times and track performance with real-time analytics. However, as mentioned, deliverability can be a sticking point. If your open rates container after switching, you’ll need to fix or take into consideration a committed e-mail company.
CRM and Social Organizer: Whatever in One Place
The CRM is an emphasize, offering lead scoring, division, and even a client site for tracking project progression. The social coordinator changes devices like Buffer or Hootsuite, letting you schedule and analyze messages throughout networks. For firms, this type of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can offer digital and physical products, run subscriptions, and even import programs from Kajabi. Web content formats consist of video, audio, and docs, so you can accommodate different learning styles. Yet if you desire sophisticated community features or sophisticated program dripping, you’ll need to look elsewhere GoHighLevel Number Pool.
Online Reputation Management: Shield Your Brand name
GHL automates evaluation requests after transactions– via SMS, email, or QR code– so you can develop trust and reputation. Negative testimonials can be rerouted to an exclusive kind, giving you an opportunity to fix problems before they go public. You can also keep track of testimonials across Google, Facebook, and various other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with repayment cpus, social media sites, and Zapier, so you can attach your favorite devices as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or want to resell software), GoHighLevel is a serious contender. It’s not ideal– email deliverability and UI quirks can be aggravating– however the value, adaptability, and agency-focused features are difficult to beat. For solo makers or those requiring deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your technology pile with each other and desire a solitary platform to run your firm, GoHighLevel is absolutely worth a try. Simply evaluate the e-mail side before going all-in, and keep an eye on your costs as your checklist expands.