You recognize exactly how each year there’s a new “must-have” tool for digital companies? Well, GoHighLevel isn’t just one more short lived trend. It’s constructed a reputation as a robust, all-in-one system that can (supposedly) replace your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Membership Site. Appears dreamy, best?
But right here’s things: not all-in-one devices are developed equivalent. Some try to do whatever and wind up doing nothing well. Others struck that sweet area. So, where does GoHighLevel land? Let’s simplify– verrucas and all.
What Makes GoHighLevel Stick Out?
It’s everything about combination. Think of ditching your jumble of registrations– no more logging right into five different control panels simply to inspect your leads, send a campaign, or fine-tune a landing page. GoHighLevel packages the essentials:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Course and membership platform
- Workflow automation
- Social network scheduling
- Reputation monitoring
Which’s simply scratching the surface. For firms, especially those managing multiple customers, the ability to create and handle sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a lot to love below.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for firms. From nurturing leads by means of SMS to structure complicated automations, you can manage almost every facet of your clients’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s fantastic, however in some cases you require to get to people where they actually focus. GHL’s two-way text, voice decreases, and Facebook Carrier integration indicate you can get in touch with leads and customers on their terms. That’s a severe side over systems that simply do email.
Automation That Really Supplies
If you’ve ever before tried to cobble with each other automations making use of Zapier and a bunch of separated apps, you recognize the discomfort. GoHighLevel’s workflow builder allows you section, score, and step leads through your pipeline with marginal fuss. Intend to send out a follow-up SMS after a lead fills out a kind? Easy. Trigger a support series based upon individual actions? Done.
Cost-Effective For Agencies
Let’s talk money. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant cash– specifically if you’re managing numerous customers.
SaaSPreneur Program
If you’re the business type, you’ll like this: GoHighLevel allows you white-label and re-sell the system. That implies you can offer your very own branded version to customers, including a new earnings stream. Not every system gives you that kind of versatility.
Integration-Friendly
Currently using Zapier, Stripe, or various other devices? GHL plays nice with a lot of major platforms, so you’re not locked in or required to desert your favorite apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is perfect– let’s obtain actual about the disadvantages.
Email Expenses Can Slip Up
Here’s a potential budget-buster: GoHighLevel bills $0.01 per e-mail sent out. If you have actually obtained a listing of 30,000 customers and you’re sending out regular programs, you could quickly spend $300+ monthly simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to see very closely.
Email Deliverability Issues
GHL depends on Mailgun for email delivery, and a great deal of customers report lower deliverability rates contrasted to dedicated email platforms. We’re speaking about a 30% decrease in some cases. If your company lives and dies by the inbox, you’ll intend to do some significant screening prior to moving your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it doesn’t constantly go as deep as specialist platforms. For example, its program production tools aren’t as progressed as Kajabi or Teachable. Community features, advanced course trickling, and robust analytics? You could find them doing not have if you’re a material creator initially and a firm 2nd.
UI/UX: Still a Bit Clunky
Let’s simply say it: the interface isn’t winning any design awards. With settings spread throughout several panels and some odd navigation options, you might find yourself clicking around greater than you ‘d such as. It’s practical, yet it’s not constantly user-friendly.
Best for Agencies– Not Solo Developers
If you’re a digital agency, GHL’s features and pricing make a lots of sense. However if you’re a solo maker, trainer, or course seller, you might be better off with a system that concentrates on your requirements.
Real-Life Instance: How a Firm Makes Use Of GoHighLevel
Let’s say you run a store digital agency. You’ve got 5 customers, each with their own funnels, e-mail checklists, and social media sites accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for consultations, and Buffer for social media.
With GoHighLevel, you established sub-accounts for each and every customer. You develop custom-made control panels, manage all their leads, automate follow-ups using SMS and e-mail, and even schedule their social posts– all without leaving the platform. Need to clone an effective funnel for a new client? Snapshots make it a wind. And you can even re-sell your top quality variation of GHL to customers who want to manage things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You could expect a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is in fact rather smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s web content. Certain, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but for most firm customers, it’s more than enough.
And if you’re migrating from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Membership Site
GHL allows you set up complicated automations– believe deserted cart emails, support series, and split tests. You can set up e-mails for optimal times and track efficiency with real-time analytics. Yet, as pointed out, deliverability can be a sticking point. If your open prices storage tank after switching, you’ll require to troubleshoot or think about a devoted email supplier.
CRM and Social Organizer: Everything in One Area
The CRM is a highlight, supplying lead racking up, segmentation, and also a customer portal for tracking project development. The social coordinator replaces devices like Buffer or Hootsuite, letting you schedule and evaluate messages throughout networks. For agencies, this sort of centralization is gold.
Selling Products and Courses: Great, Not Great
You can offer digital and physical items, run subscriptions, and also import programs from Kajabi. Material layouts consist of video, sound, and docs, so you can cater to different learning styles. However if you want innovative community features or innovative training course leaking, you’ll need to look elsewhere GoHighLevel Membership Site.
Track Record Monitoring: Safeguard Your Brand name
GHL automates evaluation demands after deals– through SMS, email, or QR code– so you can develop trust and reliability. Negative evaluations can be rerouted to a personal type, providing you a chance to fix concerns prior to they go public. You can likewise keep track of reviews throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with payment processors, social media, and Zapier, so you can link your preferred tools as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital agency (or intend to market software), GoHighLevel is a significant contender. It’s not best– email deliverability and UI traits can be bothersome– however the worth, flexibility, and agency-focused features are difficult to defeat. For solo creators or those requiring deep course/community tools, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile together and desire a solitary system to run your agency, GoHighLevel is absolutely worth a shot. Simply test the e-mail side before going all-in, and keep an eye on your prices as your list grows.