You understand just how each year there’s a brand-new “essential” tool for digital firms? Well, GoHighLevel isn’t just one more short lived pattern. It’s constructed a credibility as a durable, all-in-one system that can (supposedly) change your CRM, email marketing, funnel builder, course platform, and GoHighLevel ManyChat. Sounds wonderful, appropriate?
However right here’s things: not all-in-one devices are produced equal. Some try to do everything and wind up doing nothing well. Others hit that sweet place. So, where does GoHighLevel land? Let’s simplify– growths and all.
What Makes GoHighLevel Stand Apart?
It’s everything about consolidation. Imagine dumping your patchwork of memberships– say goodbye to logging right into five different control panels simply to check your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Course and membership system
- Workflow automation
- Social media site organizing
- Credibility administration
Which’s simply scratching the surface. For agencies, especially those taking care of several clients, the ability to develop and handle sub-accounts under one roof covering is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to love right here.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads via SMS to building complex automations, you can manage nearly every element of your customers’ digital marketing in one area.
SMS and Multi-Channel Interaction
Email’s fantastic, however occasionally you need to reach people where they really take note. GHL’s two-way SMS, voice declines, and Facebook Carrier integration imply you can get in touch with leads and customers on their terms. That’s a serious edge over platforms that simply do e-mail.
Automation That Actually Provides
If you’ve ever before tried to cobble with each other automations utilizing Zapier and a bunch of disconnected apps, you recognize the pain. GoHighLevel’s workflow builder allows you sector, rating, and step leads with your pipeline with very little difficulty. Wish to send out a follow-up SMS after a lead fills out a kind? Easy. Trigger a nurture sequence based on individual activities? Done.
Affordable For Agencies
Let’s speak cash. GHL’s plans begin at $97/month and go up to $497/month for companies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe money– especially if you’re taking care of multiple customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll like this: GoHighLevel lets you white-label and resell the system. That implies you can offer your own branded variation to clients, adding a brand-new profits stream. Not every system offers you that sort of adaptability.
Integration-Friendly
Already using Zapier, Stripe, or various other tools? GHL plays nice with the majority of major systems, so you’re not locked in or required to abandon your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s obtain actual regarding the downsides.
Email Costs Can Slip Up
Right here’s a prospective budget-buster: GoHighLevel charges $0.01 per e-mail sent. If you’ve obtained a list of 30,000 clients and you’re sending normal broadcasts, you might quickly invest $300+ monthly simply on e-mails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail distribution, and a great deal of customers report reduced deliverability prices contrasted to devoted email platforms. We’re speaking about a 30% decrease in some situations. If your business lives and passes away by the inbox, you’ll intend to do some major testing before moving your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it doesn’t always go as deep as specialist platforms. For example, its course production devices aren’t as progressed as Kajabi or Teachable. Community features, progressed course trickling, and robust analytics? You could locate them doing not have if you’re a content maker initially and an agency second.
UI/UX: Still a Bit Clunky
Let’s simply say it: the user interface isn’t winning any kind of layout awards. With settings spread across several panels and some odd navigation selections, you may find yourself clicking around greater than you ‘d like. It’s functional, yet it’s not constantly intuitive.
Best for Agencies– Not Solo Creators
If you’re a digital company, GHL’s features and pricing make a ton of sense. But if you’re a solo creator, train, or program vendor, you may be much better off with a system that specializes in your requirements.
Real-Life Example: How an Agency Uses GoHighLevel
Let’s claim you run a boutique digital agency. You have actually obtained 5 clients, each with their own funnels, email checklists, and social networks accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each client. You produce customized control panels, manage all their leads, automate follow-ups through SMS and e-mail, and also arrange their social articles– all without leaving the system. Required to clone an effective funnel for a brand-new client? Snapshots make it a wind. And you can also market your branded version of GHL to customers who want to take care of things themselves.
The Funnel and Website Builder: Surprisingly Capable
You might expect a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is really rather smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s material. Sure, it’s not as expensive as Elementor (no parallax scrolling or wild animations), but for many agency clients, it’s ample.
And if you’re migrating from ClickFunnels? GHL even provides a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel ManyChat
GHL allows you set up complex automations– assume abandoned cart e-mails, nurture series, and split tests. You can schedule e-mails for optimum times and track performance with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open rates container after switching, you’ll require to fix or think about a devoted email supplier.
CRM and Social Coordinator: Whatever in One Place
The CRM is a highlight, supplying lead scoring, division, and even a client portal for tracking task progress. The social coordinator replaces tools like Buffer or Hootsuite, letting you schedule and evaluate articles across networks. For companies, this sort of centralization is gold.
Selling Products and Courses: Good, Not Great
You can sell digital and physical items, run memberships, and also import programs from Kajabi. Material styles include video, audio, and docs, so you can accommodate different learning styles. Yet if you desire innovative community features or innovative course trickling, you’ll need to look elsewhere GoHighLevel ManyChat.
Reputation Administration: Safeguard Your Brand
GHL automates review demands after purchases– by means of text, email, or QR code– so you can construct trust and reputation. Unfavorable evaluations can be rerouted to a personal kind, giving you a chance to resolve issues before they go public. You can also keep an eye on reviews throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with repayment cpus, social media, and Zapier, so you can connect your preferred devices as needed.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or want to resell software), GoHighLevel is a significant challenger. It’s not ideal– email deliverability and UI quirks can be annoying– however the value, versatility, and agency-focused features are tough to beat. For solo creators or those needing deep course/community tools, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your technology pile with each other and desire a solitary system to run your firm, GoHighLevel is definitely worth a shot. Just test the email side before going all-in, and keep an eye on your expenses as your list grows.