You recognize exactly how yearly there’s a brand-new “must-have” tool for digital agencies? Well, GoHighLevel isn’t just one more short lived fad. It’s developed a track record as a robust, all-in-one platform that can (apparently) replace your CRM, e-mail marketing, funnel builder, training course platform, and GoHighLevel Kickoff Call. Sounds dreamy, appropriate?
Yet right here’s the thing: not all-in-one devices are created equivalent. Some attempt to do everything and wind up doing nothing well. Others struck that wonderful place. So, where does GoHighLevel land? Let’s simplify– blemishes and all.
What Makes GoHighLevel Stick Out?
It’s all about consolidation. Envision ditching your jumble of registrations– say goodbye to logging right into five different control panels just to examine your leads, send a campaign, or fine-tune a landing page. GoHighLevel packages the fundamentals:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription platform
- Workflow automation
- Social network organizing
- Credibility management
Which’s simply scratching the surface. For agencies, specifically those taking care of several clients, the capability to create and manage sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be actual– there’s a lot to enjoy below.
All-in-One Powerhouse
You’re not just getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for firms. From nurturing leads through SMS to structure complex automations, you can deal with almost every aspect of your clients’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s excellent, however often you need to reach people where they actually listen. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration indicate you can get in touch with leads and customers on their terms. That’s a major edge over systems that just do e-mail.
Automation That Really Supplies
If you’ve ever tried to cobble with each other automations making use of Zapier and a lot of detached apps, you recognize the discomfort. GoHighLevel’s workflow builder lets you section, score, and action leads via your pipeline with very little fuss. Want to send a follow-up SMS after a lead submits a form? Easy. Trigger a support series based on individual actions? Done.
Economical For Agencies
Let’s chat money. GHL’s plans begin at $97/month and rise to $497/month for companies and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant cash money– especially if you’re managing several customers.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll love this: GoHighLevel allows you white-label and re-sell the platform. That means you can offer your very own well-known version to clients, including a new income stream. Not every system offers you that kind of adaptability.
Integration-Friendly
Currently using Zapier, Stripe, or other devices? GHL plays nice with many significant systems, so you’re not locked in or forced to desert your favored applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s obtain real about the drawbacks.
Email Expenses Can Sneak Up
Here’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve obtained a list of 30,000 subscribers and you’re sending regular programs, you can quickly spend $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to watch closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail shipment, and a lot of customers report reduced deliverability prices contrasted to dedicated e-mail systems. We’re speaking about a 30% drop in some cases. If your business lives and passes away by the inbox, you’ll want to do some major testing prior to relocating your checklist over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not constantly go as deep as expert platforms. For instance, its program development tools aren’t as advanced as Kajabi or Teachable. Community features, advanced course trickling, and robust analytics? You could discover them lacking if you’re a material maker initially and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s just state it: the interface isn’t winning any type of style honors. With settings spread throughout numerous panels and some strange navigation choices, you may find yourself clicking around greater than you would certainly such as. It’s functional, yet it’s not always intuitive.
Best for Agencies– Not Solo Creators
If you’re a digital agency, GHL’s features and pricing make a lots of feeling. However if you’re a solo designer, trainer, or training course seller, you could be far better off with a platform that concentrates on your demands.
Real-Life Instance: How an Agency Uses GoHighLevel
Let’s claim you run a boutique digital agency. You have actually obtained five clients, each with their very own funnels, e-mail lists, and social media accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for visits, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each and every client. You develop custom control panels, manage all their leads, automate follow-ups via SMS and email, and also schedule their social messages– all without leaving the system. Required to clone an effective funnel for a brand-new client? Snapshots make it a breeze. And you can even market your top quality variation of GHL to customers who intend to handle points themselves.
The Funnel and Website Builder: Surprisingly Capable
You may anticipate a jack-of-all-trades builder to be clunky, however GHL’s drag-and-drop editor is in fact rather smooth. You get over 1,000 funnel templates to play with, and you can tailor them to your heart’s content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but for a lot of company clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Kickoff Call
GHL allows you establish complicated automations– think deserted cart emails, support sequences, and split tests. You can arrange e-mails for ideal times and track efficiency with real-time analytics. But, as stated, deliverability can be a sticking point. If your open prices storage tank after switching, you’ll require to troubleshoot or consider a dedicated e-mail carrier.
CRM and Social Coordinator: Everything in One Area
The CRM is an emphasize, using lead scoring, segmentation, and even a client portal for tracking job development. The social organizer replaces tools like Buffer or Hootsuite, allowing you timetable and assess messages across networks. For companies, this type of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can market digital and physical items, run subscriptions, and even import programs from Kajabi. Content formats include video, sound, and docs, so you can deal with different learning designs. Yet if you desire sophisticated community features or sophisticated program dripping, you’ll need to look in other places GoHighLevel Kickoff Call.
Credibility Administration: Secure Your Brand
GHL automates evaluation requests after transactions– by means of text, email, or QR code– so you can build depend on and trustworthiness. Unfavorable testimonials can be redirected to a private form, giving you a possibility to solve issues before they go public. You can likewise keep an eye on evaluations across Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with settlement cpus, social media sites, and Zapier, so you can link your favorite devices as needed.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital company (or wish to re-sell software program), GoHighLevel is a significant challenger. It’s not best– e-mail deliverability and UI traits can be frustrating– however the value, versatility, and agency-focused features are tough to defeat. For solo developers or those needing deep course/community tools, look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech pile with each other and want a single system to run your firm, GoHighLevel is definitely worth a shot. Simply test the e-mail side before going all-in, and keep an eye on your prices as your list expands.