You know exactly how annually there’s a new “must-have” tool for digital agencies? Well, GoHighLevel isn’t just another short lived trend. It’s developed a reputation as a robust, all-in-one system that can (allegedly) replace your CRM, email marketing, funnel builder, program system, and GoHighLevel Helpdesk. Seems fanciful, right?
But here’s things: not all-in-one devices are created equivalent. Some attempt to do whatever and end up doing nothing well. Others hit that pleasant place. So, where does GoHighLevel land? Let’s break it down– growths and all.
What Makes GoHighLevel Stand Out?
It’s everything about consolidation. Visualize abandoning your jumble of memberships– no more logging into 5 various dashboards just to examine your leads, send a campaign, or modify a landing page. GoHighLevel packages the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Program and membership system
- Workflow automation
- Social media site scheduling
- Reputation management
Which’s just scratching the surface. For companies, specifically those taking care of numerous clients, the capacity to develop and take care of sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a great deal to like right here.
All-in-One Powerhouse
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads through SMS to structure complex automations, you can deal with almost every element of your customers’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s terrific, but often you require to reach people where they really pay attention. GHL’s two-way SMS, voice declines, and Facebook Messenger integration suggest you can get in touch with leads and customers on their terms. That’s a severe side over platforms that simply do email.
Automation That Really Provides
If you have actually ever attempted to patch with each other automations making use of Zapier and a bunch of detached apps, you understand the pain. GoHighLevel’s workflow builder lets you sector, rating, and move leads through your pipeline with minimal difficulty. Wish to send a follow-up SMS after a lead completes a type? Easy. Trigger a nurture series based on individual activities? Done.
Cost-Effective For Agencies
Let’s talk money. GHL’s plans start at $97/month and rise to $497/month for agencies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving severe money– particularly if you’re handling multiple customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel allows you white-label and re-sell the platform. That indicates you can supply your very own branded version to customers, including a brand-new profits stream. Not every platform provides you that type of flexibility.
Integration-Friendly
Currently utilizing Zapier, Stripe, or other devices? GHL plays nice with a lot of significant platforms, so you’re not secured or forced to abandon your preferred apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s get real regarding the drawbacks.
Email Expenses Can Slip Up
Here’s a potential budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve obtained a list of 30,000 customers and you’re sending out regular broadcasts, you could conveniently invest $300+ monthly simply on emails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to view closely.
Email Deliverability Issues
GHL relies on Mailgun for email distribution, and a great deal of customers report reduced deliverability rates contrasted to dedicated email systems. We’re discussing a 30% decrease in some instances. If your company lives and dies by the inbox, you’ll intend to do some serious screening before moving your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as professional systems. For example, its program production tools aren’t as progressed as Kajabi or Teachable. Community features, progressed course leaking, and durable analytics? You might locate them lacking if you’re a material creator initially and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s just claim it: the user interface isn’t winning any layout honors. With setups scattered across several panels and some weird navigating selections, you may find yourself clicking around greater than you ‘d such as. It’s useful, but it’s not always intuitive.
Best for Agencies– Not Solo Designers
If you’re a digital company, GHL’s features and pricing make a lots of sense. But if you’re a solo creator, instructor, or course seller, you could be far better off with a platform that specializes in your requirements.
Real-Life Example: How a Company Utilizes GoHighLevel
Let’s state you run a store digital company. You’ve obtained five customers, each with their own funnels, e-mail checklists, and social media accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Barrier for social media sites.
With GoHighLevel, you established sub-accounts for every client. You create custom control panels, manage all their leads, automate follow-ups by means of SMS and email, and also schedule their social articles– all without leaving the platform. Required to clone a successful funnel for a brand-new client? Snapshots make it a wind. And you can also market your well-known version of GHL to customers who want to manage things themselves.
The Funnel and Website Builder: Surprisingly Capable
You may anticipate a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is actually quite smooth. You get over 1,000 funnel templates to play with, and you can personalize them to your heart’s web content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild animations), however, for the majority of company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Helpdesk
GHL lets you establish complicated automations– assume abandoned cart e-mails, nurture series, and split tests. You can set up emails for optimal times and track performance with real-time analytics. Yet, as pointed out, deliverability can be a sticking point. If your open rates tank after switching, you’ll need to fix or think about a dedicated email supplier.
CRM and Social Planner: Every Little Thing in One Area
The CRM is an emphasize, providing lead racking up, segmentation, and also a client site for tracking project progression. The social organizer changes devices like Buffer or Hootsuite, letting you routine and evaluate articles throughout networks. For agencies, this sort of centralization is gold.
Marketing Products and Courses: Great, Not Great
You can sell digital and physical items, run memberships, and even import programs from Kajabi. Material formats include video, sound, and docs, so you can satisfy different learning styles. However if you want sophisticated community features or advanced course leaking, you’ll need to look in other places GoHighLevel Helpdesk.
Reputation Administration: Shield Your Brand name
GHL automates testimonial demands after purchases– using SMS, e-mail, or QR code– so you can construct trust fund and integrity. Negative reviews can be rerouted to a private form, providing you a possibility to deal with issues before they go public. You can also keep track of reviews throughout Google, Facebook, and other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not secured. GHL supports integrations with payment cpus, social media sites, and Zapier, so you can link your favored devices as needed.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital company (or wish to resell software program), GoHighLevel is a serious contender. It’s not ideal– email deliverability and UI peculiarities can be frustrating– but the worth, flexibility, and agency-focused features are hard to beat. For solo creators or those requiring deep course/community devices, check out Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your technology pile together and desire a solitary system to run your firm, GoHighLevel is definitely worth a shot. Just check the e-mail side before going all-in, and keep an eye on your prices as your list grows.