You know exactly how every year there’s a new “essential” tool for digital firms? Well, GoHighLevel isn’t just an additional fleeting fad. It’s constructed a credibility as a robust, all-in-one system that can (supposedly) replace your CRM, email marketing, funnel builder, course platform, and GoHighLevel Global Sections. Seems wonderful, appropriate?
But right here’s the important things: not all-in-one tools are developed equal. Some try to do everything and end up doing nothing well. Others hit that pleasant place. So, where does GoHighLevel land? Let’s simplify– blemishes and all.
What Makes GoHighLevel Stand Out?
It’s everything about combination. Visualize abandoning your jumble of subscriptions– no more logging right into 5 various dashboards just to inspect your leads, send a campaign, or modify a landing page. GoHighLevel packages the basics:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media site scheduling
- Reputation monitoring
Which’s just scratching the surface. For companies, particularly those handling multiple clients, the capacity to create and take care of sub-accounts under one roof is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to enjoy below.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads via SMS to structure facility automations, you can deal with almost every facet of your customers’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s great, but occasionally you need to get to people where they in fact pay attention. GHL’s two-way text, voice decreases, and Facebook Carrier integration suggest you can connect with leads and customers on their terms. That’s a significant edge over platforms that simply do email.
Automation That In Fact Provides
If you have actually ever before tried to cobble together automations utilizing Zapier and a number of separated applications, you understand the pain. GoHighLevel’s workflow builder lets you segment, score, and move leads with your pipeline with marginal difficulty. Wish to send out a follow-up SMS after a lead completes a kind? Easy. Trigger a nurture series based upon individual activities? Done.
Affordable For Agencies
Let’s talk cash. GHL’s plans begin at $97/month and rise to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant money– especially if you’re taking care of multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll like this: GoHighLevel allows you white-label and resell the platform. That indicates you can supply your own well-known variation to clients, including a new revenue stream. Not every system provides you that sort of flexibility.
Integration-Friendly
Already utilizing Zapier, Stripe, or various other tools? GHL plays nice with most significant systems, so you’re not locked in or forced to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is excellent– let’s get real regarding the downsides.
Email Expenses Can Slip Up
Right here’s a potential budget-buster: GoHighLevel bills $0.01 per email sent. If you’ve got a list of 30,000 customers and you’re sending out routine broadcasts, you might conveniently spend $300+ each month simply on e-mails. That’s greater than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to see very closely.
Email Deliverability Issues
GHL relies upon Mailgun for email shipment, and a lot of users report reduced deliverability prices compared to dedicated e-mail platforms. We’re talking about a 30% drop in some cases. If your organization lives and passes away by the inbox, you’ll intend to do some significant screening before moving your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as specialist systems. For example, its course creation devices aren’t as advanced as Kajabi or Teachable. Community features, advanced course leaking, and robust analytics? You could discover them lacking if you’re a content developer initially and an agency second.
UI/UX: Still a Little Bit Clunky
Let’s just say it: the user interface isn’t winning any type of design awards. With settings spread across numerous panels and some weird navigation choices, you may find yourself clicking around more than you would certainly such as. It’s useful, however it’s not constantly user-friendly.
Best for Agencies– Not Solo Makers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. However if you’re a solo designer, trainer, or training course vendor, you could be better off with a system that focuses on your needs.
Real-Life Instance: How a Firm Uses GoHighLevel
Let’s claim you run a shop digital firm. You have actually obtained 5 clients, each with their very own funnels, e-mail listings, and social media sites accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social networks.
With GoHighLevel, you established sub-accounts for each and every customer. You produce personalized control panels, handle all their leads, automate follow-ups through SMS and email, and also schedule their social articles– all without leaving the system. Required to clone an effective funnel for a brand-new client? Snapshots make it a wind. And you can even resell your top quality variation of GHL to customers who intend to manage things themselves.
The Funnel and Website Builder: Remarkably Capable
You may anticipate a jack-of-all-trades builder to be confusing, yet GHL’s drag-and-drop editor is in fact rather smooth. You get over 1,000 funnel templates to play with, and you can customize them to your heart’s material. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but also for many company customers, it’s ample.
And if you’re migrating from ClickFunnels? GHL also uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Global Sections
GHL lets you set up intricate automations– assume abandoned cart e-mails, support series, and split tests. You can arrange e-mails for ideal times and track performance with real-time analytics. Yet, as mentioned, deliverability can be a sticking point. If your open prices container after switching, you’ll need to repair or think about a devoted e-mail carrier.
CRM and Social Organizer: Everything in One Area
The CRM is a highlight, supplying lead scoring, segmentation, and even a client website for tracking task progress. The social planner replaces devices like Buffer or Hootsuite, letting you routine and examine blog posts across networks. For firms, this type of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can market digital and physical items, run subscriptions, and also import courses from Kajabi. Content layouts include video, sound, and docs, so you can cater to various learning designs. But if you want sophisticated community features or sophisticated training course trickling, you’ll require to look elsewhere GoHighLevel Global Sections.
Online Reputation Administration: Safeguard Your Brand
GHL automates review requests after deals– via text, email, or QR code– so you can construct trust and integrity. Negative testimonials can be rerouted to a personal kind, offering you a possibility to resolve problems before they go public. You can likewise check reviews throughout Google, Facebook, and other systems right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with settlement cpus, social media sites, and Zapier, so you can connect your favorite tools as required.
The Bottom Line: Should You Pick GoHighLevel?
If you’re running a digital agency (or intend to market software program), GoHighLevel is a severe challenger. It’s not perfect– email deliverability and UI peculiarities can be irritating– however the worth, versatility, and agency-focused features are hard to beat. For solo developers or those requiring deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech pile together and desire a solitary system to run your agency, GoHighLevel is absolutely worth a shot. Just examine the e-mail side before going all-in, and watch on your expenses as your list expands.