You recognize just how yearly there’s a brand-new “must-have” device for digital firms? Well, GoHighLevel isn’t just another fleeting pattern. It’s built an online reputation as a durable, all-in-one platform that can (allegedly) replace your CRM, email marketing, funnel builder, program platform, and GoHighLevel Forms and Surveys. Appears dreamy, right?
But here’s things: not all-in-one tools are created equivalent. Some try to do everything and end up doing nothing well. Others hit that pleasant spot. So, where does GoHighLevel land? Let’s simplify– warts and all.
What Makes GoHighLevel Stick Out?
It’s all about combination. Envision ditching your jumble of registrations– no more logging right into 5 different dashboards simply to inspect your leads, send out a campaign, or fine-tune a landing page. GoHighLevel bundles the fundamentals:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Course and membership platform
- Workflow automation
- Social media scheduling
- Online reputation monitoring
Which’s just scratching the surface. For companies, particularly those handling multiple customers, the capacity to produce and take care of sub-accounts under one roof covering is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to like below.
All-in-One Giant
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel aims to be the Swiss Army knife for companies. From nurturing leads via SMS to building facility automations, you can deal with virtually every aspect of your customers’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s fantastic, however in some cases you require to get to individuals where they in fact listen. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration indicate you can get in touch with leads and clients on their terms. That’s a severe side over systems that simply do e-mail.
Automation That Really Provides
If you have actually ever before tried to cobble together automations utilizing Zapier and a lot of detached applications, you know the discomfort. GoHighLevel’s workflow builder allows you segment, score, and relocation leads through your pipeline with very little difficulty. Wish to send a follow-up SMS after a lead completes a kind? Easy. Trigger a nurture series based upon individual activities? Done.
Cost-efficient For Agencies
Let’s chat money. GHL’s plans start at $97/month and increase to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving significant cash– particularly if you’re handling several customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel lets you white-label and resell the system. That indicates you can offer your own well-known version to customers, adding a brand-new profits stream. Not every system offers you that sort of flexibility.
Integration-Friendly
Currently making use of Zapier, Stripe, or various other devices? GHL plays great with a lot of major platforms, so you’re not secured or forced to abandon your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s obtain genuine concerning the disadvantages.
Email Costs Can Slip Up
Here’s a prospective budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you have actually obtained a listing of 30,000 customers and you’re sending out normal programs, you could easily spend $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to watch closely.
Email Deliverability Issues
GHL relies upon Mailgun for email delivery, and a lot of users report lower deliverability prices compared to dedicated e-mail systems. We’re speaking about a 30% decrease in some situations. If your company lives and dies by the inbox, you’ll intend to do some major testing before moving your list over.
Jack of All Trades, Master of … Some?
While GHL covers a lots of ground, it does not always go as deep as expert systems. As an example, its program creation devices aren’t as progressed as Kajabi or Teachable. Community features, advanced training course leaking, and durable analytics? You may discover them lacking if you’re a content designer first and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s just state it: the user interface isn’t winning any design honors. With setups spread across multiple panels and some strange navigating choices, you may find yourself clicking around more than you ‘d like. It’s useful, however it’s not constantly user-friendly.
Best for Agencies– Not Solo Makers
If you’re a digital company, GHL’s features and pricing make a ton of feeling. But if you’re a solo maker, coach, or program seller, you could be much better off with a platform that specializes in your requirements.
Real-Life Example: How a Firm Utilizes GoHighLevel
Let’s state you run a shop digital agency. You have actually obtained 5 clients, each with their very own funnels, e-mail listings, and social media accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for visits, and Buffer for social media.
With GoHighLevel, you established sub-accounts for each and every client. You develop custom control panels, take care of all their leads, automate follow-ups through SMS and e-mail, and even schedule their social messages– all without leaving the system. Required to duplicate an effective funnel for a new customer? Snapshots make it a wind. And you can even re-sell your top quality variation of GHL to customers who want to handle things themselves.
The Funnel and Website Builder: Remarkably Qualified
You could anticipate a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is actually pretty smooth. You get over 1,000 funnel templates to play with, and you can tailor them to your heart’s material. Certain, it’s not as fancy as Elementor (no parallax scrolling or wild animations), but also for most company customers, it’s ample.
And if you’re moving from ClickFunnels? GHL even supplies a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Forms and Surveys
GHL allows you set up complicated automations– believe abandoned cart emails, support sequences, and split examinations. You can set up e-mails for ideal times and track efficiency with real-time analytics. Yet, as stated, deliverability can be a sticking point. If your open rates tank after changing, you’ll require to repair or think about a dedicated email company.
CRM and Social Coordinator: Every Little Thing in One Place
The CRM is an emphasize, using lead scoring, division, and also a client website for tracking project progress. The social organizer replaces tools like Buffer or Hootsuite, letting you timetable and evaluate posts across channels. For companies, this kind of centralization is gold.
Marketing Products and Courses: Good, Not Great
You can offer digital and physical items, run memberships, and even import programs from Kajabi. Material formats consist of video, sound, and docs, so you can accommodate different learning designs. But if you want innovative community features or sophisticated program trickling, you’ll require to look in other places GoHighLevel Forms and Surveys.
Credibility Monitoring: Protect Your Brand
GHL automates testimonial requests after transactions– via text, e-mail, or QR code– so you can construct depend on and integrity. Unfavorable testimonials can be redirected to a private type, providing you a chance to settle problems before they go public. You can also keep track of evaluations throughout Google, Facebook, and various other platforms right from your dashboard.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with payment processors, social media sites, and Zapier, so you can attach your favorite devices as required.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital firm (or want to market software application), GoHighLevel is a significant competitor. It’s not best– email deliverability and UI traits can be frustrating– however the worth, flexibility, and agency-focused features are hard to beat. For solo makers or those requiring deep course/community devices, consider Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack with each other and want a single system to run your agency, GoHighLevel is absolutely worth a shot. Simply examine the e-mail side prior to going all-in, and watch on your costs as your listing grows.