You understand exactly how each year there’s a new “must-have” device for digital agencies? Well, GoHighLevel isn’t just another short lived trend. It’s constructed an online reputation as a robust, all-in-one platform that can (supposedly) replace your CRM, email marketing, funnel builder, training course platform, and GoHighLevel Features. Seems fanciful, appropriate?
However below’s the thing: not all-in-one devices are developed equivalent. Some attempt to do every little thing and end up not doing anything well. Others struck that pleasant area. So, where does GoHighLevel land? Let’s break it down– blemishes and all.
What Makes GoHighLevel Attract Attention?
It’s all about combination. Think of abandoning your patchwork of registrations– no more logging right into 5 various control panels just to examine your leads, send out a campaign, or modify a landing page. GoHighLevel bundles the basics:
- CRM (believe ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Training course and subscription platform
- Workflow automation
- Social media organizing
- Reputation administration
And that’s just scratching the surface. For companies, specifically those handling numerous customers, the capability to create and manage sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to love here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel aims to be the Pocket knife for firms. From nurturing leads through SMS to building facility automations, you can take care of virtually every facet of your clients’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s excellent, but sometimes you require to get to individuals where they in fact take note. GHL’s two-way SMS, voice declines, and Facebook Carrier integration mean you can connect with leads and customers on their terms. That’s a major side over platforms that just do e-mail.
Automation That Really Supplies
If you have actually ever before tried to cobble with each other automations making use of Zapier and a number of disconnected apps, you know the pain. GoHighLevel’s workflow builder lets you segment, score, and step leads via your pipeline with very little fuss. Wish to send a follow-up SMS after a lead fills out a kind? Easy. Trigger a nurture sequence based on individual actions? Done.
Cost-Effective For Agencies
Let’s chat money. GHL’s plans begin at $97/month and rise to $497/month for companies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving serious cash money– especially if you’re handling several clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll love this: GoHighLevel allows you white-label and re-sell the system. That means you can supply your own top quality variation to clients, adding a new revenue stream. Not every system provides you that sort of flexibility.
Integration-Friendly
Already utilizing Zapier, Stripe, or other tools? GHL plays wonderful with most major platforms, so you’re not locked in or required to desert your favored apps.
The Not-So-Good: Where GoHighLevel Falls Short
No system is ideal– let’s get actual regarding the downsides.
Email Costs Can Sneak Up
Here’s a prospective budget-buster: GoHighLevel charges $0.01 per email sent. If you have actually got a list of 30,000 clients and you’re sending out routine programs, you could conveniently spend $300+ each month simply on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to enjoy closely.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail shipment, and a great deal of individuals report lower deliverability rates contrasted to specialized e-mail platforms. We’re talking about a 30% decrease in some cases. If your organization lives and passes away by the inbox, you’ll wish to do some serious screening before moving your listing over.
Jack of All Professions, Master of … Some?
While GHL covers a lots of ground, it does not constantly go as deep as professional platforms. For instance, its training course production devices aren’t as advanced as Kajabi or Teachable. Community features, progressed training course leaking, and robust analytics? You might locate them doing not have if you’re a web content creator initially and an agency second.
UI/UX: Still a Bit Clunky
Let’s just say it: the interface isn’t winning any type of layout awards. With setups spread across multiple panels and some strange navigating selections, you may find yourself clicking around greater than you would certainly such as. It’s functional, yet it’s not constantly intuitive.
Best for Agencies– Not Solo Makers
If you’re a digital firm, GHL’s features and pricing make a lots of feeling. But if you’re a solo designer, coach, or training course seller, you could be far better off with a platform that specializes in your demands.
Real-Life Example: How an Agency Makes Use Of GoHighLevel
Let’s state you run a boutique digital agency. You’ve obtained 5 customers, each with their own funnels, email lists, and social media sites accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social media sites.
With GoHighLevel, you established sub-accounts for each and every client. You produce custom dashboards, take care of all their leads, automate follow-ups using SMS and email, and even arrange their social blog posts– all without leaving the system. Required to clone an effective funnel for a brand-new customer? Snapshots make it a breeze. And you can also market your top quality version of GHL to customers who want to manage points themselves.
The Funnel and Website Builder: Remarkably Qualified
You might anticipate a jack-of-all-trades builder to be confusing, but GHL’s drag-and-drop editor is in fact rather smooth. You overcome 1,000 funnel templates to play with, and you can personalize them to your heart’s content. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), however, for most company customers, it’s more than enough.
And if you’re moving from ClickFunnels? GHL also offers a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Features
GHL allows you set up complex automations– assume abandoned cart emails, nurture sequences, and split examinations. You can set up e-mails for optimal times and track efficiency with real-time analytics. Yet, as pointed out, deliverability can be a sticking point. If your open prices container after changing, you’ll need to fix or consider a dedicated email carrier.
CRM and Social Coordinator: Everything in One Location
The CRM is a highlight, using lead scoring, segmentation, and even a customer site for tracking task progression. The social coordinator changes devices like Buffer or Hootsuite, letting you schedule and evaluate posts across channels. For agencies, this kind of centralization is gold.
Marketing Products and Courses: Excellent, Not Great
You can market digital and physical items, run subscriptions, and even import courses from Kajabi. Content styles include video, sound, and docs, so you can deal with various learning designs. But if you desire sophisticated community features or sophisticated course trickling, you’ll require to look in other places GoHighLevel Features.
Credibility Administration: Shield Your Brand
GHL automates testimonial demands after transactions– by means of SMS, e-mail, or QR code– so you can construct count on and trustworthiness. Negative evaluations can be rerouted to a personal form, giving you an opportunity to fix concerns prior to they go public. You can also keep track of reviews across Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL sustains integrations with settlement processors, social media, and Zapier, so you can link your preferred tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital company (or intend to re-sell software program), GoHighLevel is a severe competitor. It’s not perfect– e-mail deliverability and UI traits can be aggravating– yet the worth, adaptability, and agency-focused features are tough to defeat. For solo makers or those needing deep course/community devices, take a look at Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech pile together and desire a solitary platform to run your agency, GoHighLevel is absolutely worth a shot. Just evaluate the email side before going all-in, and keep an eye on your costs as your list expands.